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"OrderGroove, a startup that allows brands to create subscription and membership commerce, has raised $7 million from Fung Capital USA, with additional investment from Lerer Ventures, Legend and SWaN Ventures, Allegro Venture Partners, Bee Partners, as well as former Walmart.com CEO Raul Vazquez and NEW Corporation's Chairman Fred Schaufeld. Brands turn to OrderGroove to add subscription commerce models to their e-commerce sites. For example, L'Oreal uses OrderGroove's SaaS to offer a monthly box of skincare products."

"But before they can become global media brands, venture-backed video content providers need to earn revenue. Dublin-based BalconyTV, which showcases up-and-coming music artists, has nearly 32 million views but is exploring advertising, sponsorships and brand partnerships to capitalize on its massive following. "We'll probably bring a brand on board and advertisers in the short-term," said BalconyTV Chief Executive Stephen O'Regan.  "We need to get a lot of things right before we can reach our goal of becoming a large music brand globally." AwesomenessTV, meanwhile, is currently relying on advertising revenue it shares with Google but Terbeek said the earnings were "material" so far. But he added that larger opportunities including licensing content to third parties and big media brands exist down the road, not to mention potentially lucrative exit opportunities."

Credit to Mr. Jerry Hudson.

Narrative touts itself as a company that provides marketing solutions for publishers, agencies and brands. Its purpose is to create digital campaigns that are rooted in social media, branded entertainment and celebrity-driven content, using techniques such as crowd-sourcing, gamification and rewards. Campaigns are distributed through pop-culture, entertainment, music and lifestyle websites, bolstered by behavioral-data analytics and a custom ad-serving platform, among other technologies.

Currently, the Preen.me website appears to mainly be a place for makeup and beauty ideas, but that will change in time. In the future, the goal is to allow users to find out what the top products are in any category based on the recommendations of those with similar profiles. For example, you'll be able to tell Preen.me that you're between 25 and 35 years old, have combination skin and live in a humid climate, and it will return a list of the top moisturizers women like you recommend. Essentially, it's a big data play built on top of crowdsourced user recommendations.

Investment going toward Pinterest-based services

53 percent of adults age 65 and older have ventured online, sending emails even exploring social media sites like Facebook.  Among seniors who use the Internet, 70 percent are online every day - only slightly less than the 82 percent of all adult Internet users who use the Web on a daily basis.

The store is the company's first venture into mobile commerce. American Apparel says it chose to start with Japan because many Japanese consumers-especially teenagers, American Apparel's target market-are comfortable shopping from their phones.

"By early 2013, the buzz surrounding wearable technology caught the attention of The Coca-Cola Company's Strategic Marketing Ventures team, which invests in high-potential startups aligned with Coke's core business, including digital music streaming service Spotify, social fitness community Endomondo and music licensing firm Music Dealers. Fitness bands and other activity monitors motivate people to be more active -- a key priority for Coke -- by letting users set personal goals and track everything from steps taken, to calories burned, to sleep."

A small example of Telcos investing in the brand as a media platform?

TechCrunch provides this list of megatrends from a venture capital firm. 

he New York Times had an interesting read this weekend on experiments by Hulu and YouTube to let viewers pick which ads they're forced to endure. In some cases, this means selecting a spot from a list of brands, but it also includes letting viewers choose whether to watch several short ads or one long one. In pretty much every case, it sounds like the results are underwhelming.