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dustinrthompson

Russell Simmons' New Venture: Digital Marketing Launches 'Digital-Solutions Shop' Calle... - 0 views

adage.com/...240787

social digital narrative

shared by dustinrthompson on 10 Apr 13 - No Cached
  • dustinrthompson on 10 Apr 13
     
    Narrative touts itself as a company that provides marketing solutions for publishers, agencies and brands. Its purpose is to create digital campaigns that are rooted in social media, branded entertainment and celebrity-driven content, using techniques such as crowd-sourcing, gamification and rewards. Campaigns are distributed through pop-culture, entertainment, music and lifestyle websites, bolstered by behavioral-data analytics and a custom ad-serving platform, among other technologies.
Danny Muller

Take On the Machine - Introducing the all new Scion - 0 views

www.scion.com/takeonthemachine

ar auto interactive weekly movie

shared by Danny Muller on 30 Nov 10 - No Cached
  • Danny Muller on 30 Nov 10
     
    Toyota has come up with an interesting site for the launch of their all new Scion. Make sure to check out the Bonus Scenes and Augmented Reality tabs, which includes a branching narrative movie (pick your own adventure).
  • Rhiannon Apple on 02 Dec 10
     
    Weekly 12.2
Simeon Spearman

Asiajin » 2010 » April » 19 - 0 views

asiajin.com/19

social execution twitter culture weekly

shared by Simeon Spearman on 03 Dec 10 - No Cached
  • Simeon Spearman on 03 Dec 10
     
    First "See more on Twitter..." TV ad, continuing the narrative on Twitter. Similar to what Community did for their premiere, but for a tv spot, not a show...
  • Emily Knab on 21 Dec 10
     
    weekly 12.21
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