SXSW: Google makes driving more social with Volkswagen app which 'punches' other VWs | The Drum - 3 views
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Ivy Chang on 18 Mar 13Called Smileage, the app syncs with Google+ so others can monitor particular trips, and draw in data, comments on photos from all the phones which are synced with the car during any given journey. Users are awarded Smileage points for completing certain tasks, such as uploading photos. Even passing other VW's count, as the app creates a little 'punch' every one is passed on the road.
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dustinrthompson on 21 Mar 13Here's a video about Smileage: http://www.digitalbuzzblog.com/volkswagen-smileage-social-road-trips-powered-by-google/