"At last week's IGNITION conference, Carolyn Everson - the VP of Global Marketing Solutions at Facebook -- told Business Insider's Jim Edwards that Samsung paid $10 million for a three week Facebook ad campaign.
The end result? Samsung sold $129 million worth of Galaxy S III smartphones. Not too shabby."
Samsung UK is paying attention to Twitter to find people complaining about the iPhone 4 and is giving away free (and unlocked) Samsung Galaxy S Android phones. We've seen examples of people using Twitter to surprise customers who complain about or praise a product, but this is the first good example I've seen within telecom. I could see Verizon doing something similar to people complaining about AT&T, like paying for them to get out of contract or offering out-of-contract consumers a reduced rate on new contract.
globally distributed web series to promote the galaxy s
"worlds first" globally distributed video series
celeb appearances... and in US it will be promoted on NBC.com, Hulu, Syfy.com, comcast, cox and time warner cable cos.
daily 8.9
I'm flagging this as it shows that it's currently possible to auto hand-off cellular service to Wifi. What happens when Wifi is faster and more pervasive since most revenue is cellular-data based?
If you haven't noticed I think this Wifi phone thing is big. Why? The remaining 30% of people with dumb phones (late majority & laggards) will want low prices and will have low data needs. This is one way the the carriers could lower their plans (just like Sprint and T-mobile are already doing).
