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Facebook page contest where Mini fans upload videos explaining why they'd be the best co-pilot. Winners are sent on an adventure in one of 5 international locations, and videos from the trip are posted on the FB page. Called "All the wrong places"

Using a facebook app to promote skype group video calling. Customized video birthday posts. The recipient receives free week of the service.

In a move to increase sales in South Korea, donut and coffee retailer Dunkin' Donuts is installing an ingenious technology into the buses in Seoul that will release coffee aroma into the air each time the Dunkin' Donuts radio jingle is being played. The technology uses a spray that they call "Flavor Radio" and it looks similar to other conventional sprayers used in homes. And the strategy seemed to work. The company said that since the campaign launched several months ago, they saw a 16 percent increase in visitors at Dunkin' Donuts shops near bus stops.

The film, to be directed by Sundance-winner Drake Doremus (Like Crazy), is based on the story of Alex, a young man who wakes up every day with a different appearance. Intel and Toshiba are seeking actors for the film via a Facebook Page. The first episode in the film is scheduled to premiere on Aug. 16 at 3 p.m. PST. The final episode will air on Sept. 20. In a bit of product placement, Alex will employ a Toshiba Portege Ultrabook during the movie. Grace doesn't appear in the trailer above, but he narrates it. The two tech giants collaborated on a similar project last year called The Inside Experience starring Emmy Rossum. In that case, the plot was moved along by comments from viewers on Facebook and Twitter.

launched mobile ads within the Whitepages iphone app -- Nordstrom Beauty Bash. Friday, July 20 -- once the ad is clicked it will take them to mobile optimized page to invite them to come before store opesn for free goodies expert make up stylists will be present they can check out participating nordstroms and has click to call feature

While Shazam for TV has continued to grow, Shazam's music footprint still has a big affect on social TV. It's no surprise that many times users take out Shazam to uncover a song they're listening to on TV. Even for a recent WWE  episode there were over 1,000 tags, without any call-to-actions on TV. The most popular songs were:  "Voices," "Break the Walls Down," "Radio" and "I Came to Play," which are the entrance anthems for:  Randy Orton, Chris Jericho, Zach Ryder and The Miz, respectively. Additionally Shazam has shared with Lost Remote some of the most Shazamed songs during TV from June. British dubstep band, Nero, gained 100K tags since 7 June 2012 when the record was first used in the new ad campaign for HP dm 4 Laptop. Keeping with British acts Alex Clare's 'Too Close' gained 312K tags this month thanks to the record's inclusion in Internet Explorer ads. Some of these tags have been driven by radio, but generally we've seen that big spikes in traffic for 'Too Close' coincide with TV play. So far 'Too Close' has been tagged over 2 million times worldwide! Lumineers 'Ho Hey' scored 91K tags this month thanks to the inclusion of 'Ho Hey' in the new Bing commercial. Dire Straits 'Walk Of Life' gained 31K tags thanks to its use in a Burger King ad. TV shows also drove huge engagement this month. Suits (Caught A Ghost 'Time Go' was used and scored 12K tags) and Pretty Little Liars (The Strange Familiar 'Unwanted' 4K tags) both scored highly. The Middle East 'Blood' saw a huge rise in tags when HBO broadcast the film Crazy Stupid Love which uses the track. 'Blood' scored 29K tracks in June.

Now, with the help of a web app called Radio.SC, SoundCloud can even as a radio service that lets you listen to the taste of any SoundCloud user -assuming they have uploaded songs, favorited tracks, and generally used SoundCloud in more than a fleeting way. It's easy - just enter in the exact SoundCloud username you're looking for, or something close to it, and you're up and running. Or, you can try a random SoundCloud user.

A daredevil leapt from a balloon more than 18 miles above the Earth today (July 25), moving one step closer to a so-called "space jump" that would set the record for the world's highest skydive. Austrian adventurer Felix Baumgartner stepped out of his custom-built capsule at an altitude of 96,640 feet (29,456 meters) above southeastern New Mexico, officials with Red Bull Stratos - the name of Baumgartner's mission - announced today.

Called Samsung London 2012 Predictor, this app makes it fun to predict winners of events by letting you go up against your friends on Facebook.

For instance, Fiber One Chewy will sponsor a board on the Pinterest page of Hungry Girl, which began as an e-mail newsletter in 2004. About a million people now receive the newsletter each day, and there is also a Hungry Girl Web site. General Mills had earlier turned to Hungry Girl to promote Fiber One products like cereal, yogurt and snack bars. This is "the first time Fiber One has done anything with Pinterest," said Julia Travis, associate marketing manager for Fiber One at General Mills in Golden Valley, Minn. "We know Pinterest is such a growing space, and wanted to test the waters," she added, particularly because "food is one of the top Pinterest categories." The idea is to reach "moms who are pinning fun and creative snacking ideas on their Pinterest boards," Ms. Travis said, and "re-pinning their ideas onto the Fiber One-sponsored board on the Hungry Girl Pinterest site," which will be called Fiber One Chewy Snack Champs. Those Pinterest users whose ideas are selected to appear on the board will receive a badge recognizing them as "Snack Champs."

Walmart says it has launched a microsite called classrooms.walmart.com, which compiles thousands of classroom supply lists, with schools in all 50 states participating. The Bentonville, Ark.-based retailer says it is the first major retailer to digitize supply lists, which allow shoppers to buy items either online or at their local store. (Local school supply lists will also be available in Walmart stores, it says.) 

Goal: The Wild Foundation, a non-profit dedicated to protecting the wilderness, started the Forever Wild Rhino Protection initiative to save Rhinos from extinction due to hunting in Asia.  Problem: Like all non-profits they had no money to create awareness and get support.  Insight: People don't always pay attention to these types of serious causes, but they sure seem to have a lot of time to watch silly viral videos on the internet.  Strategy: Find a way to have the message integrated into these silly viral videos... for free.  Solution: Download the top trending viral videos from YouTube, edit part of the video to include messaging about their initiative, re-upload the video with the same exact title as the original and call it YouTube Interventions. 

Mobile VoiP services growing

An app called Zombies, Run!, is a narrated game where real-world runners must out run zombies and collect supplies to keep themselves and their fellow humans alive -- and the only way to do that, is to hit the pavement.

Cool! Called the "Smarter Cart" and it uses a tablet and scanners to read the items you place inside, check whether they're on your shopping list, cross them off and ring them up.

campaign called "sole seekers" in celebration of neiman marcus 20th anniversary. submit photos of christian louboutin shoes they own or see at neiman marcus stores via instagram or twitter - entries will also be shown on neiman marcus fb page and their blog nmdaily. one winner will be selected randomly to win a pair of shoes.

Robots. Mind control. Mobile games. Social films. Been there, done that. That is, if you're B-Reel. Last year, Ad Age's sibling publication, Creativity, named the Stockholm-headquartered outfit its Digital Production Company of the Year. It was an easy call, based on groundbreaking projects including the Cannes Cyber Grand Prix-winning "Wilderness Downtown" for Arcade Fire (directed and conceived by Radical Media's Chris Milk and Google's Aaron Koblin) and the much-buzzed-about LiveDrive for Mitsubishi, from 180, Los Angeles. Yet B-Reel's output during the past 12 months has proved even more impressive. A small sampling of the work includes a "Minority Report"-style retail interface for telecom provider 3Sweden; a Rube Goldberg-inspired browser puzzle for Honda and Wieden & Kennedy, London; a social-media-created film for Intel/Toshiba via Pereira & O'Dell; and yes, some really great commercials.

Numecent offers something it calls "cloud paging" and, if successful, it could be a game-changer for enterprise software, video gaming, and smartphone apps. Red Hat thinks so. It has already partnered with the company to help it offer Windows software to Linux users. "Cloud paging" instantly "cloudifies" any software, even an operating syste Read more: http://www.businessinsider.com/were-blown-away-this-startup-could-literally-change-the-entire-software-industry-2012-3#ixzz1oM8IGUAT

Skype featuring ads