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Japanese video site/YouTube competitor is renovating a popular Tokyo club and turning it into a branded destination with features similar to the site.

Recap of the brand/agency work attributed to kicking off the "oddvertising" trend

Razorfish execution with the brand Lynx. Mobile app makes it possible for a group to share all the media created on a night out on the town together in a single app. Kind of like Color and a bunch of other similar ideas.

Trackss sales back to brand Facebook pages.

social execution that targets a set of people with the same problem- hay fever

Kiehl's is celebrating its 160th anniversary by creating short films for various charities that will be posted on a site for viewers to vote for this would be great to highlight in your weekly, Greg, as it is a brand from our client

FYI for L'Oreal

A deeply weird spot Lynch did for his coffee brand

Cause marketing and "belief-driven brands" examples

Nice connection between the brand, its stores, its digital content network, and the Gaga.

branded daily deal aggregation service by t-mobile

My Beauty Advisor, multiple brands from skincare, hair care/color and cosmetics- clairol, covergirl, olay, pantene

Pretty clever. Not sure what the brand message is.

The unit -- the eighth available to advertisers on Facebook -- works by having the brand pose a question on the its Facebook page, aiming for a conversation-starter. That same question will also be posed in a traditional display ad on the right hand side of the Facebook screen. If users choose to respond to the brand's question, the conversation will move into the user's news feed, where it has the opportunity to be commented on by the user's friends.

Infographics to tell a story relevant to your brand and its positioning. 

To promote the launch of Avatar Kinect and Kinect Sparkler this week, Microsoft has partnered with six comedians who will use Avatar Connect to create 90 second videos. Each of the videos will be posted on the brand's Facebook page where visitors will be invited to vote for their favorite comedian and be entered into a drawing for a chance to win an Xbox and Kinect bundle.

cool QR codes that still implements branding

I wonder if you could analyze ad campaigns/brand identities the same way.