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Greg Steen

the book of your life on facebook - 0 views

www.brandflakesforbreakfast.com/...-of-your-life-on-facebook.html

Facebook social

shared by Greg Steen on 17 May 11 - No Cached
  • Greg Steen on 17 May 11
     
    This  company will print a book out of your FB activity
Simeon Spearman

Mobile-TV Advertising to Reach $1.4 Billion by 2015 | MediaWorks - Advertising Age - 0 views

adage.com/...228174

mobile tablets print traditional

shared by Simeon Spearman on 15 Jun 11 - Cached
  • Tablets are poised to help U.S. newspapers increase paid digital circulation to 4.6 million in 2015, for example, with most of the growth coming at general interest newspapers, from 1.5 million last year, primarily at the Wall Street Journal, according to annual Global Entertainment and Media Outlook from PricewaterhouseCoopers, which was released today.
  • The number of people viewing mobile TV in the U.S. will grow to 52.5 million in 2015 from 17.6 million in 2010, PricewaterhouseCoopers predicted. Mobile-TV ad spending in the U.S. will grow to $1.4 billion in 2015 from $370 million last year.
  • Simeon Spearman on 15 Jun 11
     
    PricewaterhouseCoopers is saying that consumers appear more willing to pay for content delivered to tablets, so they are seeing that tablets will fuel growth in paid newspaper circulation in the U.S. Also forecasts growth in Mobile TV and its respective ad spend.
Greg Steen

'Time' Magazine Cover Turned Into Apocalyptic 'Call of Duty' Ad | Adweek - 0 views

www.adweek.com/...pocalyptic-call-duty-ad-132510

gaming print advertising brand

shared by Greg Steen on 14 Jun 11 - No Cached
  • Greg Steen on 14 Jun 11
     
    Time plays with their brand / cover
Simeon Spearman

New App Brings Location-Based Services To Books | paidContent - 0 views

paidcontent.org/...cation-based-services-to-books

entertainment check-ins lbs app print

shared by Simeon Spearman on 20 Jun 11 - No Cached
  • Simeon Spearman on 20 Jun 11
     
    Entertainment checkins solely for books with deep LBS integration
Greg Steen

Julia Roberts, Christy Turlington Ads: So Photoshopped They're Misleading? | Adweek - 0 views

www.adweek.com/...opped-theyre-misleading-133731

print L'Oreal

shared by Greg Steen on 28 Jul 11 - No Cached
  • Greg Steen on 28 Jul 11
     
    L'Oreal ads in England got pulled because a regulatory agency thought they were too retouched
Simeon Spearman

MediaPost Publications 'New Yorker' Launches 'Goings On' App 08/09/2011 - 0 views

www.mediapost.com/publications

mobile print app

shared by Simeon Spearman on 09 Aug 11 - No Cached
  • Simeon Spearman on 09 Aug 11
     
    New Yorker local events reco app, sponsored by MasterCard
Greg Steen

Flipboard Kicks Off Its First Advertising Program With Condé Nast - 0 views

paidcontent.org/...tising-program-with-conde-nast

print tablets traditional advertising digital

shared by Greg Steen on 25 Jul 11 - No Cached
  • Greg Steen on 25 Jul 11
     
    Users who follow The New Yorker magazine through iPad social reader Flipboard will start noticing advertising as part of the mix. The ads, beginning with a campaign by American Express, are part of a deal with the magazine's publisher, Condé Nast, which will be working with Flipboard on ads for Wired and Bon Appétit and other titles over the course of the year.
Greg Steen

Girl With iPad Head Helps Launch 'Cosmo for Guys' App - 0 views

www.adweek.com/...s-launch-cosmo-guys-app-133806

beauty tablet execution advertising print app apple

shared by Greg Steen on 02 Aug 11 - No Cached
  • Greg Steen on 02 Aug 11
     
    Hearst's first iPad-only magazine, CFG: Cosmo for Guys, has just been released. And to promote it, they released this little video of a girl walking through Bryant Park in New York with her head replaced by iPads. It's a pretty nifty setup, with four iPads surrounding her head, all projecting the image of her head. The concept is by Thinkmodo, and the metaphor is clear: The app will help you get inside a girl's head.
Simeon Spearman

Glamour Magazine Using Social SnapTags to Connect Readers to Brands on Facebook & Twitter - SocialTimes.com - 0 views

socialtimes.com/nds-on-facebook-twitter_b73084

barcodes mobile print

shared by Simeon Spearman on 08 Aug 11 - No Cached
  • Simeon Spearman on 08 Aug 11
     
    Snaptags on Glamour cover.
Simeon Spearman

Guilty Pleasure: I Enjoy Reading Airline Magazines - Hemispheres for the iPad - SocialTimes.com - 0 views

socialtimes.com/emispheres-for-the-ipad_b72356

print tablets apple travel

shared by Simeon Spearman on 01 Aug 11 - No Cached
  • Simeon Spearman on 01 Aug 11
     
    Airline magazines on tablets
Emily Knab

The New York Times offering discounted digital subscriptions as part of today's paywall launch - 0 views

www.digitaltrends.com/...-part-of-todays-paywall-launch

news app print micropayments

shared by Emily Knab on 28 Mar 11 - No Cached
  • Emily Knab on 28 Mar 11
     
    NYT trying to ease readers in to paying for the content by offering a discounted subscription plan of $0.99 for the first month
Greg Steen

Google teams up with The New York Times for its topsy-turvy trivia game » Nieman Journalism Lab » Pushing to the Future of Journalism - 0 views

www.niemanlab.org/...or-its-topsy-turvy-trivia-game

Google print traditional daily

shared by Greg Steen on 12 Apr 11 - No Cached
  • Greg Steen on 12 Apr 11
     
    Google is launching "A Google a Day", an upside-down quiz game, in the New York Times - quarter page ads that prompt users to Google for the answer.
  • Greg Steen on 12 Apr 11
     
    Daily 4.12
Greg Steen

Taco Bell Breaks Ad Push After False-Advertising Case Ends - 0 views

adage.com/...227089

food print traditional

shared by Greg Steen on 21 Apr 11 - No Cached
  • Greg Steen on 21 Apr 11
     
    They woke a sleeping dragon.
Ivy Chang

Step Into a Mobile Photo Booth With PopBooth for iPhone & iPad - 0 views

mashable.com/...popbooth

app mobile photo social

shared by Ivy Chang on 12 Jul 11 - No Cached
  • Ivy Chang on 12 Jul 11
     
    PopBooth lets iPhone and iPad2 users turn their devices into photobooths.  you can share via facebook or email or have it printed and shipped for 2.99.
Greg Steen

A Year Behind The 'Wall', The Times Has 101,036 Digital Subscribers - 0 views

paidcontent.org/...has-101036-digital-subscribers

digital print business

shared by Greg Steen on 30 Jun 11 - No Cached
  • Greg Steen on 30 Jun 11
     
    One year after it introduced digital charges, News Corp.'s Times Newspapers in the UK says it has 101,036 digital subscribers across the web, tablets and e-readers.
Greg Steen

Slovakian Publishers' Paywall Appears to Be Success - 0 views

adage.com/...228483

online print

shared by Greg Steen on 05 Jul 11 - No Cached
  • Greg Steen on 05 Jul 11
     
    When nine of Slovakia's leading news organizations went behind a collective paywall in May, the world's eyes turned on this small eastern European country and waited impatiently for the public's response. Now we know. Unique visitors to most of the publications' sites have actually increased since the paywall went up, and Piano Media, the company behind the venture, claims to have met its subscription target within two days of launching the system.
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