This is really amazing stuff. I just tracked down a YouTube video related to the Adidas store experience, and it is amazing how you can browse through 3D renders of the shoes on this kiosk-like wall. Check it out: http://www.youtube.com/watch?v=NKbsfOAVu3Y
Zappos and other companies are spending money to have grammer and other problems fixed in online reviews. Studies show that well written negative reviews sell product while poorly written positive ones don't.
3D printed insole maker SOLS has now developed an app that lets consumers simply shoot video of their foot to help them create an orthotic insole tailored to them.