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Simeon Spearman

Be Prepared This Summer With The American Red Cross App - SocialTimes.com - 0 views

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    Cause marketing/resource app for handling emergencies. Walks you through the process of deciding whether to call 911, answers common medical questions, etc.
Simeon Spearman

Finding Profit in Purpose / Opinion / Contagious Magazine - 0 views

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    Cause marketing and "belief-driven brands" examples
Greg Steen

Human Powered Vending Machine Dispenses Drinks - Adrants - 0 views

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    In LA, Activate drinks has set up what it calls a human-powered vending machine. Angelenos can hop on, peddle for 30 seconds (way too short if you ask us but we're sure Activate doesn't want to cause any fat, lazy Americans a heart attack) and get a free drink.
Greg Steen

Is P&G's Biggest Innovation Old-Fashioned Functionality? - 0 views

shared by Greg Steen on 10 Aug 11 - No Cached
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    "I think this is where the really cool action is happening. Razors designed or packaged for that second shave before going out on a Friday night instead of a funny viral video. Deodorant spray for a touchup squirt under shirts at work vs. a symbolic donation to a worthy cause. A new odor coverup, or repurposing toothpaste to remove stains from car-door handles (or whatever)."
Simeon Spearman

Celebrities Use Interactive Videos To Help Stop Child Sex Slavery - 0 views

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    Influencer campaign for cause awareness.
Simeon Spearman

Gaming Your Health - Technology Review - 0 views

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    Gamification of health, could be potential partner for cause marketing/health-related activities
John Rich

Apple Stores to soon open up iPhone sales via AT&T Next, T-Mobile JUMP, & Verizon Edge | 9to5Mac - 0 views

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    This could cause a major decline in traffic to carrier stores
John Rich

Unless marketing reclaims the four Ps, creative agencies will be dead in five years | Marketing magazine - 0 views

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    I agreed with the headline just not his interpretation of the cause or solution to the problem.
John Rich

Microsoft's Xbox One Is Looking Like a Lost Cause (MSFT, SNE) - 0 views

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    Should we be going with Playstation?
Ivy Chang

In Peru, billboard turns humidity into drinkable water | Springwise - 0 views

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    pretty cool
Ivy Chang

The app that matches surplus food with the hungry - 0 views

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    Here's how it works: businesses, event hosts or any other group that wants to make a donation snaps a photo of their extra food - Copia takes anything, cooked or uncooked, packaged or unpackaged - and schedule a pickup time in the app or website. The app then automatically matches the donation to a nearby organization and a cape-wearing driver (Copia calls them "food heroes") who completes the pickup and delivery.
Rebecca May

Kraft Runs #VoiceofLove Valentine's Day Promotion with Ted Williams - 1 views

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    Twitter campaign. Use the #voiceoflove hashtag and Ted Williams reads your tweet and Kraft donates 100 boxes of mac & cheese to Feeding America
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