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Rhiannon Apple

After 911, Facebook Is Top Choice for Disaster Response 08/11/2010 - 0 views

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    People use social networks to get help right after calling 911!! 5% said they'd post a request for help directly on a response agency's Facebook page; 28% would send a direct Twitter message to responders. A full 70% said emergency responders should monitor social media sites, and half said emergency responders are probably already doing so. One-fifth said they post eyewitness accounts during emergencies.
Greg Steen

Social Media Metrics Made Easy - 0 views

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    The social media monitoring business is a fast changing beast of confusion. There's so much to choose from that it can leave a Marketing Manager dizzy. From robust free web-based tools, to systems that cost brands thousands of dollars a month. Looxii is trying to simplify the process.
Greg Steen

ANDY awards 2011 call for entries concept crowdsourced from industry - 0 views

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    They'll use Victors & Spoils' Squirrel Fight creative submission engine.
Greg Steen

Darkspore's viral campiagn action-packed with puzzles - 0 views

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    Created using Spore's character creation tools. The ARG seems pretty deep and plays off of conventions from 80's text based games.
Simeon Spearman

SCVNGR Creates a Radical New Way to Check In with Friends - 0 views

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    "Bump" to check-in with friends and receive more points on SCVNGR. Cool?
Simeon Spearman

Groupon Teams Up with "Top Chef" to Offer Cheap Eats - 0 views

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    Branded Groupon execution. :D !!!!!
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    We will see more integration with shows moving forward...
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    THUMBS UP!
Greg Steen

Will 'Ad Selector' Become Online Video's Advertising Standard? - 0 views

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    Ad Selector lets people choose which version of an ad they want to watch when consuming online video. Good news: The study that showed great results for Ad Selector was done by ViviKi Bad news: Study itself was released in February (this article is conversation around whether Ad Selector will become ubiquitous)
Simeon Spearman

Heart Chamber Orchestra - we make money not art - 0 views

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    THUMBS UP
Simeon Spearman

Digital Signage Insights: Digital Signage and Location-Based Services: Booyah Launches Product Check-Ins - 1 views

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    I like the line in here that talks about how this launch is important for Retail and DOOH, just like Swipely is for online shopping.
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    THUMBS UP!
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    THUMBS
Simeon Spearman

Check-In On Foursquare Without Taking Your Phone Out Of Your Pocket - 0 views

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    New third-party app aims to solve checkin fatigue on Foursquare by automating checkins to favorite places.
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    Don't want the trends to be too heavy with Mobile, but very informational for folks
Rhiannon Apple

My TargetWeekly lets Target shoppers customize ads - USATODAY.com - 0 views

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    New way of providing customers with a weekly circular
Simeon Spearman

Social Rewards Brings Brand Loyalty Programs to Social Media - Adrants - 0 views

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    Probably a good thing to keep in mind for a lot of clients, particularly MCR.
Simeon Spearman

RealD Will Certify Your 3-D Sunglasses, for a Price | Fast Company - 0 views

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    3D Glasses that double as sunglasses when not viewing a 3D screen. The lenses do not cause a blurred perception when not viewing a 3D screen. 
Emily Knab

App Inventor for Android - 0 views

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    saw that joel posted this on his facebook... allows anyone to create an android app with no coding experience required
Simeon Spearman

RecreateMyNight - Digital Amber to Suspend a Moment in Time - 0 views

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    RecreateMyNight.com is a site devoted to archiving and aggregating the social media developed around an event/band/whatever. Helps attendees "relive" the moments by pulling together images, videos, status updates, etc. by utilizing "an enhanced time stamping API."
Simeon Spearman

Foursquare Checkins Now Part of Customer Loyalty App for iPhone - 0 views

  • The idea behind the integration is to eliminate the extra steps required for CardStar users to check in on Foursquare, and help merchants better verify user checkins. Additionally, the company hopes to facilitate more engagement between customer and retailer, as well as encourage additional rewards for Foursquare checkins.“The typical CardStar user already launches the app at point-of-sale in retail locations, airports, gyms and libraries. The CardStar integration with Foursquare was the next logical step to deliver a more cohesive mobile experience,” says CEO Andy Miller.
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    Soooooo CardStar is launching Foursquare integration to support checkin for users of the CardStar iPhone app. When the user scans a club or loyalty card via CardStar at checkout, they'll also have the option to check in on Foursquare. 
Greg Steen

Pacman recreated in HTML5 - 1 views

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    Read the guy's commentary about challenges and benefits of using HTML5 for this.
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