And recently, the company released results of an independent study which indicates that the market for mobile apps could grow to a whopping $17.5 billion within the next three years.
"Microcontent sharing takes this to the next level: What if you could break down an article into its constituent parts and share them independently? Perhaps one day aggregators could reassemble not just articles into a personalized newspaper, but also individual quotes, images and videos?
I'm so excited about microcontent sharing that we've implemented it into the new Mashable.com. If you visit an article on the site and hover over an image or quote, we provide options to share that piece of content to your social networks. We hope to take this idea even further in future iterations, but it's a start."
The advert, which will have a two-week trial, will use a high-definition camera to scan hundreds of thousands of passers-by. It will guess their gender based on the distance between their eyes, the width of their nose, length of the jawline and shape of their cheekbones. With a built-in computer, touchscreen and sound, it will be 90 per cent accurate, its designers say.
"We're not giving men and boys the choice to see the full ad on this occasion - so they get a glimpse of what it's like to have basic choices taken away," said Marie Staunton, Plan UK's chief executive.
I guess the "brands become media" thing is a more eloquent and well-reasoned positioning of the "independence day for brands" thing that Battelle was on about.
"In the opening passage of Do Machines Make History (1967), Robert Heilbroner argues that technology has a direct bearing on the human drama of history-but it does not make all of history. The challenge he identifies is whether something systematic can be said about the matter. In this piece, I briefly evaluate the degree to which technological change shapes historical change. I leave discussion on reasons why technologies change for other debates-instead focusing on the effects of technology, irrespective of their determinants. I suggest that while historical change depends on more than just technology, technology plays an unignorable role. Technology expands the range of actions for history-makers, exerts political influence (whether reflecting or independent of the intent of its makers), and can invite a cascade of further technological change."
Independent music licensing company Rumblefish is giving YouTube
uploaders a way to add songs to their videos without infringing on
copyrights.
Starting Tuesday, the company will sell songs from its catalog of
artists for $1.99. Included in the sale will be a license allowing
the video creator to legally use the music in their video
forever.