The redesign will provide clearer navigation and more opportunities to discover new content.
The new home page will feature links to content verticals, such as DYI and animals, and to popular pins.
Additionally, each pinned photo will display more information about what is depicted and where it comes from.
"We've added more information related to pins, so it's easier to find things you're interested in. For example, on each pin, you'll see pins from the same board, other boards this pin was pinned to, and a whole slew of related pins," the company said in a blog post.
"Big Is Beautiful
As smartphone screens get larger, companies have found some success with ads such as "takeovers" that briefly fill all or most of a device's screen.
San Francisco app company Fotopedia sells such ads on its iPhone and iPad apps, which let people flip through high-quality photographs of Paris, national parks or wild animals.
Marketers including National Geographic and travel websites Jetsetter and Expedia Inc. EXPE -0.23% pay roughly $1 to $1.50 for each user who clicks an ad, which fill a full screen. Like fashion ads in a luxury magazine, the Fotopedia ads appear every 10 "pages" or so of the app.
As many as 18% of people who see an ad click on it, said Christophe Daligault, Fotopedia's senior vice president of global operations. On the Web, it isn't unusual for just 1% of people shown an ad to interact with it, marketers said.
Still, big ads should be used sparingly, some marketers said. Craig Bierley, director of General Motors Co.'s GM -0.84% Buick advertising, said the auto maker tends to limit takeover ads to major product introductions because otherwise "people might find it annoying.""
Tagged for Obama's in-game ads and CARL'S JR USE OF ANIMATED GIFS!!! The rest of the examples are interesting, too, notably that PepsiCo spends 10% of its digital-media budget by investing in startups.
After downloading the free Blippar app on iPhone or Android, customers were able to 'blipp' any ten-pound note in circulation by opening the app and holding their phone over the note. An animated Queen, and other members of the Royal Family, then appeared on the screen and voiced opinions on the latest football matters.
The UK's central bank has now contacted the bookmakers insisting they withdraw the promotional campaign, a spokesperson confirmed: "according to the Bank of England we've broken the law."
me the musical -- pretty catchy animated musical video powered by the content on your timeline. Telling a story from the day you were born through to today, highlighting various global hits, technology feats like the start of the internet and so on, as they little characters walk down your timeline
"Burberry successfully one up'ed their own Tweetwalk from last year by tweeting a series of beautiful animated gifs that provided a sneak peak into this year's London Fashion Week show. So simple, yet so mesmerizing."