Saks fights for holiday foot traffic through high-tech display - Luxury Daily - In-store - 0 views
Versace drives U.S. ecommerce via content, personalization - Luxury Daily - Internet - 0 views
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Consumers can create their own My Versace account on the new site to get a personalized selection of products. Available for purchase on the site are women’s and men’s clothing and accessories as well as homeware.
Gucci Unveils "Pinnable" Banner Ad - 3 views
Luxury Daily - 0 views
Luxury Daily - 0 views
Hugo Boss launches largest digital campaign for 3D runway show - Luxury Daily - Multich... - 0 views
Swarovski accelerates brand awareness through multichannel augmented reality installati... - 1 views
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swarovski has several executions to promote their brand. first is the DNA helix installation that can tweet their holiday messages - live feed on twitter. each friday they feature 3 tweets and they win swarovski jewelry. AR app allows people to hold their phone up to storefront windows and displays on street and see limited edition products
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