Chefs Coach Foodies On New Recipes Via WhatsApp - PSFK - 0 views
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Ivy Chang on 30 May 14Mayonnaise brand Hellmann's and ad agency CUBOCC worked together to create WhatsCook, a live recipe service that lets users chat with real chefs or an expert cooking team and learn how to prepare meals in real time using the WhatsApp chat. Users just have to send their number via WhatsCook's website and a specialized cooking team gets in touch with them to find out when they need help with. After setting a schedule they can then chat via WhatsApp and start cooking.