Group items tagged

Pretty negative review, but yay more affordable wearable tech?

"McDonalds beacon case study (retail) 26 McDonald's franchises in Columbus, Georgia tested out iBeacon technology with its customers. Over the four week trial, the franchises were pushing special deals for McChicken Sandwiches and 10 piece Chicken McNuggets. The iBeacon powered promotions pushed McChicken Sandwich sales up 8 percent and Chicken McNugget sales up 7.5 percent. Based on the initial results of the pilot it looks as though McDonald's will continue to explore the technology for an additional 263 retail stores in the southeast. "Everyone is looking at their phones, millennials especially, and that's where we've decided to engage," Jack Pezold, a McDonald's franchisee of 40 years, said in a statement. Spotless beacon case study (enterprise) Spotless is an Australian owned and managed provider of integrated facilities management services. In 2014, Spotless partnered with Lighthouse to build and deploy a custom workforce management solution with the goal of reducing litigation claims in the commercial cleaning service line. The solution allowed Spotless to understand when cleaning KPI's are missed in real-time and produce employee location reports that can be used as legal defense against slip and fall litigation claims in shopping malls. Spotless has also been able to optimise their workforce and reduce operating costs by analyzing Lighthouse powered heat mapping of employee movements. The solution has been so successful that Spotless are extending the capability across other service lines including facilities management, security and maintenance. Read the full case study here. Pause Fest beacon case study (events) Pause Fest is Australia's premier digital event, aimed at supporting and showcasing the best in creative and tech from Australia and all over the world. In 2015, Pause Fest partnered with Lighthouse to deploy a network of beacons that delivered proximity based content and experiences to attendees, while enabling real-time event analyt

"See the other two lists here"

Presentation on Future of Digital Marketing.  According to presentation, future of digital marketing is: social commerce, m-commerce, mobile, open APIs, Tech/Data mashups, community, the Cluetrain Manifesto, distributed & decentralized, and game-based

Looks like a house arrest bracelet. Is pointless considering mobile GPS tech, but uhhh this could be useful in the future when combined with other types of technology, especially for disabled or blind people.

"As Forrester Research analyst Sarah Rotman Epps puts it, "Nike has broken out of apparel and into tech, data, and services, which is so hard for any company to do.""

SMART HOME tech.

"According to the Recruit Tech website, the technologies on display in the video are all ones that already exist, albeit in early forms: Apple's new, Minority Report-esque indoor tracking device, iBeacon; the XBox application SmartGlass; Kinect; and the many applications developing within the growing field of augmented reality."

UX Mag identifies three major "types of trends" impacting the future of online experiences. 1) Capabilities: Changing Technology Platforms - tablets, ambient devices and smart alarm clocks + anytime, anywhere expectation for rich online experiences. 2) Consumers: Evolving Online Behavior - broad consumer interest in new technologies and a desire to experience them and rapid rates of tech adoption. 3) Competition: Millions of New Entrants - flood information providers. The article also features the CARS attributes of online experience by Forrester. Customized. Aggregated. Relevant. Social. CARS. See? They then go on to discuss the Nationwide Insurance iPhone app and the Avis car rental site/iPhone app.

Pew Internet's Future of the Internet presentation from the World Future Society conference 2010. The presentation covers a few of the trends they've seen from 2000 to 2009/10 and then walks through the results of their annual "Future of the Internet" Delphi project - interviewing experts on tech, society, etc., about the plausibility of different Internet scenarios over the next 10 years.