Group items tagged

"Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.'s iMonitor app-tracking service. Hearst led publishers with the most number of apps (89), followed by Time Warner, Condé Nast, Future Media and Bonnier Corp. But as publishers expand to more and more platforms, they're pulling back on the number of costly and time-consuming enhancements, as are advertisers. That's unfortunate, since not only readers are more likely to read enhanced ads, they mean more money in publishers' coffers."

Probably a little outside of our 36 month time horizon but really, really fascinating.

"Microcontent sharing takes this to the next level: What if you could break down an article into its constituent parts and share them independently? Perhaps one day aggregators could reassemble not just articles into a personalized newspaper, but also individual quotes, images and videos? I'm so excited about microcontent sharing that we've implemented it into the new Mashable.com. If you visit an article on the site and hover over an image or quote, we provide options to share that piece of content to your social networks. We hope to take this idea even further in future iterations, but it's a start."

the future of "QR codes" AR, invisible electronic code -- Blippar, AR News App, Touchcode

"Devices that use blinking lights to transmit data could provide the wireless Internet of the future."

"According to the Recruit Tech website, the technologies on display in the video are all ones that already exist, albeit in early forms: Apple's new, Minority Report-esque indoor tracking device, iBeacon; the XBox application SmartGlass; Kinect; and the many applications developing within the growing field of augmented reality."

tentative daily

he New York Times had an interesting read this weekend on experiments by Hulu and YouTube to let viewers pick which ads they're forced to endure. In some cases, this means selecting a spot from a list of brands, but it also includes letting viewers choose whether to watch several short ads or one long one. In pretty much every case, it sounds like the results are underwhelming.