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jose Fernando Estrada

P&G Shifts Marketing Dollars to Online, Mobile - 0 views

online.wsj.com/...3681904578641993173406444.html

social media investing increase marketing

shared by jose Fernando Estrada on 03 Aug 13 - No Cached
  • jose Fernando Estrada on 03 Aug 13
     
    "Procter & Gamble Co. is now spending more than a third of its U.S. marketing budget on digital media, an aggressive shift as Americans for the first time are expected to spend more time online this year than watching television". Interesting how much money traditional companies are now investing in social media
Cody Gordh

MixBit: New App from Youtube Creators - 0 views

MixBit set to compete with Vine and Instagram. Allows users to upload video, edit, and combine with other users video uploads... http://www.cnn.com/2013/08/08/tech/web/mixbit-video-app/index.html?h...

technology social media innovation markets marketing

started by Cody Gordh on 12 Aug 13 no follow-up yet
Suppasit Suppasit

P&G Shifts Marketing Dollars to Online, Mobile - 0 views

World's Largest Advertiser Says as Much as 35% of Ad Budget Going to Digital Media http://online.wsj.com/article/SB10001424127887323681904578641993173406444.html

social media markets

started by Suppasit Suppasit on 06 Aug 13 no follow-up yet
Clare Gillan

All media will be social (and vice versa) - 0 views

www.youtube.com/watch

social media properties facebook twitter emerging markets

shared by Clare Gillan on 02 Aug 13 - No Cached
  • Clare Gillan on 02 Aug 13
     
    Here is my former business partner and friend Matt Yorke discussing the evolution in media. He leads social strategy at International Data Corp and is at the forefront of the transformation from old media to new media.
skabore

Another free tool to analyze big data - 23 views

I just came across this article which lists a few free big data tools for small businesses. https://www.openforum.com/articles/big-data-coming-soon-to-a-small-business-near-you/ "Size Up" is actua...

technology

started by Daniel Carranza on 05 Aug 13 5 follow-ups, last by skabore on 07 Aug 13
Guillermo Turull

AMEX OPEN - Linkedin site - Recommended for entrepreneurs@Babson - 7 views

Thanks for sharing Jose. Their website is also very helpful : https://www.openforum.com/ Users can sign in with their LinkedIn account and exchange advice on social media, marketing, entr...

started by Jose Pena on 01 Aug 13 1 follow-up, last by Guillermo Turull on 03 Aug 13
Carmen Castillo

Websites Vary Prices, Deals Based on Users' Information - 0 views

online.wsj.com/...3777204578189391813881534.html

technology future markets

shared by Carmen Castillo on 04 Aug 13 - No Cached
  • Carmen Castillo on 04 Aug 13
     
    Prior to the discussion on Netflix's case tomorrow, i wanted to share another example where companies like Staples, Home Depot and others are using customers data, such as location and other factors in real time to target visitors by adjusting prices based on characteristics they know about each user.
Clare Gillan

Follow up on Big Skinny - 10 views

Great follow-up. Thanks Utsav. Interesting to read the story behind the giant wallet!

started by utsav572 on 03 Aug 13 1 follow-up, last by Clare Gillan on 04 Aug 13
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