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ethan tussey

CBS Will Share March Madness With Time Warner's TBS - Advertising Age - MediaWorks - 0 views

adage.com/...article

2010 Sports CBS Turner Broadcasting

shared by ethan tussey on 23 Apr 10 - Cached
  • As broadcast TV sees ratings erode thanks to new digital methods for consumers to get news and entertainment, the networks are finding it more difficult to come up with the increased fees necessary to license big sports.
  • As broadcast TV sees ratings erode thanks to new digital methods for consumers to get news and entertainment, the networks are finding it more difficult to come up with the increased fees necessary to license big sports.
  • ethan tussey on 23 Apr 10
     
    Interesting assertion that loss of Network prestige is part of the reason that TBS is part of the NCAA basketball deal.
Ron Rice

From proud peacock to TV turkey: What NBC's bad week really means - The Globe and Mail - 0 views

www.theglobeandmail.com/...article1433563

NBC ratings reality time-shifted anallysis

shared by Ron Rice on 17 Jan 10 - Cached
  • Ron Rice on 17 Jan 10
     
    Broadcast TV is no longer big business
Ethan Hartsell

Helium: Where Knowledge Rules - 0 views

www.crunchbase.com/helium

convergence Internet Journalism

shared by Ethan Hartsell on 23 Jan 10 - Cached
  • Ethan Hartsell on 23 Jan 10
     
    Helium is simultaneously an online community for writers and a directory for user-generated articles. Writers can submit articles to 24 different channels (business, entertainment, travel, etc.), write for the side of a heated debate, try to capture publisher writing assignments bounties or win user-voted Helium writing contests. Users get to rate submitted articles so the best writing rises to the top.
kkholland

For Microsoft and Xbox, Focus Shifts From Game to Video - NYTimes.com - 0 views

www.nytimes.com/...19xbox.html

xbox online streaming cable media industry

shared by kkholland on 21 Jan 10 - Cached
  • Executives at Microsoft are fond of saying that its subscription gaming service, Xbox Live, should be thought of as a cable channel.
  • The company is even producing shows for users: it is in the middle of the second season of “1 vs. 100,” an interactive version of a game show that was on NBC.The content ambitions do not end there. Microsoft has held in-depth talks with the Walt Disney Company about a programming deal with ESPN, according to people close to the talks, who requested anonymity because the talks were intended to be private.
  • For a per-subscriber fee, ESPN could provide live streams of sporting events, similar to the ones available through ESPN 360,
  • ...3 more annotations...
  • Similarly, users of the Sony PlayStation can tune into BBC shows and see Weather Channel updates, as well as stream Netflix. Last week, Netflix extended its streaming service to the Nintendo Wii.
  • console makers have a significant head start. Nearly 60 percent of American homes now have at least one console, according to the consulting firm Deloitte, up from 44 percent three years ago.
  • In November, Nielsen started to track “1 vs. 100” play and ad views. The pilot program “is the tip of the iceberg,” said Gerardo Guzman, a director for Nielsen Games; eventually, he hopes to generate TV-style ratings.Mr. Kroese said Xbox advertisers were “very interested in being able to compare the media buy on Xbox to other media buys they do.”
  • kkholland on 21 Jan 10
     
    The XBox moves into cable TV turf. What does it mean for the industry?
ethan tussey

NBC's Silverman: Broadcast to Be Event-Driven : In Depth : TVWeek - Television Industry... - 0 views

www.tvweek.com/..._silverman_broadcast_to_be.php

2010 Television NBC Silverman Convergence Online Extensions

shared by ethan tussey on 02 Feb 10 - Cached
  • ethan tussey on 02 Feb 10
     
    This article contains a good example of Ben Silverman's strategy at NBC. He was heralded for his ability to to create a web presence for his popular primetime comedies. NBC has had successes in producing crossover content (The Office and SNL) but they have also had failures (Kathy and Kim, mentioned in the article). Overall this a good example of the extendable strategy.
Rebekah Pure

If Our Twitter Networks Could Be Rated, We Could End This Obsession With Who Has The Mo... - 0 views

twittercism.com/network-analytics

analysis blog technology twitter

shared by Rebekah Pure on 03 Feb 10 - Cached
  • Rebekah Pure on 03 Feb 10
     
    If twitter is a new way to spread news in this digital age, how should we measure impact? This article poses some interesting ideas.
ethan tussey

MediaPost Publications Nielsen To Eliminate Live-Only Local TV Ratings 03/31/2010 - 0 views

www.mediapost.com/publications

2010 Measurement Nielsen

shared by ethan tussey on 31 Mar 10 - Cached
  • For the better part of 50 years, advertisers have used live-only as their currency. In the last few years, Nielsen has added new streams of program data to account for time-shifting. But few, if any, advertisers made deals on these other metrics.
  • From a TV station's perspective, Thomas says, live-plus-same-day viewing "is more reflective of the way people are consuming TV these days." About 60% of time-shifted viewing occurred during the same day, usually within a few minutes of the live airing.
  • ethan tussey on 31 Mar 10
     
    Big changes in measurement methodologies. Refocus on time-shifting measurement.
scwalton

FMQB: Radio Industry News, Music Industry Updates, Arbitron Ratings, Music News and more! - 1 views

www.fmqb.com/article.asp

fmqb radio FCC Diversity Com Media Ownership

shared by scwalton on 14 Mar 10 - Cached
  • scwalton on 14 Mar 10
     
    "A coalition of public interest organizations - including the Center for Media Justice, Center for Rural Strategies, Free Press, Media Access Project, Media Alliance and many more - have sent a letter to FCC Chairman Julius Genachowski asking that the Commission make increased diversity in the media and broadband communications landscape a top priority."
kkholland

Trackur Launches Free Version Of Its Social Media Monitoring Tool - washingtonpost.com - 0 views

www.washingtonpost.com/...AR2010022503067.html

media tracking ratings online social media social media marketing

shared by kkholland on 20 Mar 10 - Cached
  • kkholland on 20 Mar 10
     
    New social media tracking tool launches. Unlike google alerts, Trackur searches tweets and other social media.
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