Skip to main content

/ Media Industries Project - Carsey Wolf Center/ Group items tagged Silverman

Group items tagged

Filter: All | Bookmarks | Topics Simple Middle

NBC's Silverman: Broadcast to Be Event-Driven : In Depth : TVWeek - Television Industry... - 0 views

www.tvweek.com/..._silverman_broadcast_to_be.php

2010 Television NBC Silverman Convergence Online Extensions

shared by ethan tussey on 02 Feb 10 - Cached

ethan tussey on 02 Feb 10

This article contains a good example of Ben Silverman's strategy at NBC. He was heralded for his ability to to create a web presence for his popular primetime comedies. NBC has had successes in producing crossover content (The Office and SNL) but they have also had failures (Kathy and Kim, mentioned in the article). Overall this a good example of the extendable strategy.

<div class="cArrow"> </div><div class="cContentInner">This article contains a good example of Ben Silverman's strategy at NBC. He was heralded for his ability to to create a web presence for his popular primetime comedies. NBC has had successes in producing crossover content (The Office and SNL) but they have also had failures (Kathy and Kim, mentioned in the article). Overall this a good example of the extendable strategy.</div>

...

Cancel

1 - 1 of 1

Showing 20▼ items per page

Related searches