Group items tagged

A long time ago, in an Internets far far away, the people were promised a galaxy free of corporate-empire dominance, where the little guy would have a fair and equal shot at being heard, where small businesses could claim riches once envisioned only by multinationals, and where unsung individuals would finally be sung. The playing fields would all be level, and there would be many goals to shoot at.

I’m going to review an analytics package that I have fallen in love with over the past two weeks. It’s called Clicky. The tag line for the site is “Web Analytics 2.0″ and “Clicky makes web analytics easy, fun, powerful, and drop dead gorgeous.”

When you “Veotag” your web audio and video, you give your audience Web 2.0 information and convenience, which means they will spend more time listening and watching. And you will slash the time and expense it takes to post completed audios and videos to your site.

The IT industry needs to change its approach to selling Web 2.0 technology to companies and ditch the "jargon-filled messaging and attitude", warns IT services firm, Parity.

In this quick and easy 22-page report (or optional audio recording), you'll learn: Whether blogging is dead or not How to avoid the tyranny of Google Why you should forget the "Long Tail" How to truly leverage Web 2.0 Why you're not normal, and why that's a good thing How the true power of the Internet is being missed What "teaching sells" means to you

Here is an example: User tracking for month ending 12/31/07: Action Desired step % completedLogin Log in in to site 15 times 10% Engagers Log in 6 times 15% Underachievers Log in 2 times 35% Nomads Log in 0 times 40% Slackers

Microblogging (Twitter, Jaiku) has caught the imagination of millions as a revolutionary communication tool. Many have grokked the uses of microblogs for the enterprise, but nothing has transpired as yet, excepting Google rousing and snapping up Jaiku. Perhaps corporate IT are still getting to terms with Web 2.0 and microblogging is a late entrant. Perhaps we're focussed on trying to pinstripe Twitter, and are limiting the brief of what enterprise microblogging can be.