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Web-based academic search engines such as CiteSeer(X), Google Scholar, Microsoft Academic Search and SciPlore have introduced a new era of search for academic articles.

With classic digital libraries, researchers have no influence on getting their articles indexed. They either have published in a publication indexed by a digital library, and then their article is available in that digital library, or they have not

citation counts obtained from Google Scholar are sometimes used to evaluate the impact of articles and their authors.

Several threats to the Web’s universality have arisen recently. Cable television companies that sell Internet connectivity are considering whether to limit their Internet users to downloading only the company’s mix of entertainment.

Social-networking sites present a different kind of problem. Facebook, LinkedIn, Friendster and others typically provide value by capturing information as you enter it

The sites assemble these bits of data into brilliant databases and reuse the information to provide value-added service—but only within their sites.

“Social Media.” includes community created content sites like Blogs, Forums, Flickr, YouTube, Wikis, Social Networks, Twitter and other content sharing sites.

When you use social media your behaviour  and content is not only a reflection of you but also of (our) Library.

Social Media Do’s Be Professional – Talk the way you would talk to real people in professional situations. Be Courteous – Be sure to listen & ask questions. Be Accurate – Check your facts before you post and provide supporting sources if necessary. Be Useful – Add content because you have something interesting to say, not for the sake of regular posting. Be Intelligent – Provide some value. Don’t talk down. Offer insight. Be Conversational –  Avoid overly pedantic or “composed” language. Don’t be afraid to bring in your own personality. Be Non-confrontational – If you disagree, do so respectfully Be Prompt – If you need to moderate or respond to a comment do so as quickly as possible Be Identifiable – Use your real name and do not post anonymously. Be Transparent – Disclose that you work for the library if this is relevant and be honest & truthful. Social Media Don’ts Don’t Share Secrets –If you aren’t sure you can disclose something, just don’t do it. Think about privacy, confidentiality and permission to use other people’s content. Don’t Bad Mouth – Keep the language clean & avoid slamming people or companies. Don’t Complain – If you don’t have anything nice to say, don’t say anything at all. Don’t do Stupid Things – If it doesn’t help the Library or our community, don’t do it. Don’t Defame – Show everyone respect. Don’t Forget your day job –Social Media can consume you so don’t forget your other duties. Moderate, balanced use is essential.

Search queries, the words that users type into the search box, carry extraordinary value.

In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it.

Linking to the Future As long as the web’s basic principles are upheld, its ongoing evolution is not in the hands of any one person or organization—neither mine nor anyone else’s. If we can preserve the principles, the Web promises some fantastic future capabilities.

Locked within all these data is knowledge about how to cure diseases, foster business value and govern our world more effectively.

We should examine legal, cultural and technical options that will preserve privacy without stifling beneficial data-sharing capabilities.