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Contents contributed and discussions participated by Adam Bohannon

Adam Bohannon

twistori - 0 views

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    this is the first step in an ongoing social experiment, based on twitter. inspired by wefeelfine and drawing data from summize, hand-crafted by amy hoy and thomas fuchs.
Adam Bohannon

Web 2.0 Expo Reveals: Mobile Is The New Desktop, Social Nets The New Media Companies - ... - 0 views

  • Wolfe's three laws of the brave new Web 2.0 world are: Mobile is the new desktop, the home page is dead, and social networks like Facebook and MySpace presage the media company of the future.
  • No one, and I can't stress this enough, gives a shit about your brand. They care about what user experience you deliver to them. This obtains whether you're in the physical world selling a product, or online serving up content.
  • The new go-to destination of users won't be home pages but instead will be Web apps. That is, users will access content -- news, blogs, video -- and interact with your (their) communities via apps, hopefully apps that you develop and sell ads around.
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  • One pundit at Web 2.0, Brian Fling, put it more succinctly. He sees the iPhone as a new medium in and of itself, as significant as radio, television, and the Internet itself have been.
  • When you think about it, the Smartphone is the first device that fulfills McLuhan's prediction that electronics will become an extension of the human nervous system.
Adam Bohannon

InternetNews Realtime IT News - Google Display Ads in Your Pocket - 0 views

  • Google has already been selling mobile text ads through its cost-per-click AdSense program, which it is now expanding to offer contextually targeted graphical banners, formatted to fit within the constraints of the mobile browser.
  • Over the past year, Jupiter estimates that fewer than one-fifth of all companies created any type of mobile advertising. The firm projects that in the next year, 34 percent will be advertising on mobile devices, but of those, more will engage in some kind of texting campaign than search or display advertising.
  • JupiterResearch analyst Neal Strother concurs with Google's claim that mobile display ads have a higher clickthrough rate than Web display ads. A clickthrough rate of 5 percent to 6 percent for mobile ads is common, Strother said, whereas a 3 percent clickthough rate for online display ads is very high.
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  • Part of that success for mobile ads could relate to the novelty of the format, Strother suggested. As people grow more accustomed to seeing ads on mobile Web pages, clickthroughs will decline, the argument goes.
  • Nevertheless, Apple's (NASDAQ: AAPL) iPhone has shown that with a decent screen size and intuitive navigation, U.S. consumers will use their phones for activities other than talk and text messaging. Google is hoping that efforts such as its own Android initiative will lead to a new generation of handheld devices that help the mobile Web live up to its promise.
  • While "some of the bigger brands have made some serious commitments to mobile," Strather said that the tendency among advertisers is to make mobile a microcosm of an aggregate digital budget, or to treat mobile advertising as an experimental expense. "Very few companies on the advertising side have made mobile a standalone item on a line-item budget," Strother told InternetNews.com.
  • The company is trying to keep file sizes small, so that the ads do not unduly slow the load times of mobile Web pages, Agarwal said. Slow speeds have been a common complaint about the experience of browsing the Web on a mobile device.
  • Google also said it will only show one display ad per page.
Adam Bohannon

Israeli soldier jailed for Facebook photo - vnunet.com - 0 views

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    A member of the Israeli Defence Force (IDF) has been jailed for 19 days after posting a picture of himself on Facebook without permission.
Adam Bohannon

Businesses told to exploit social media - 0 views

  • "The move toward social media is as big a change as Gutenberg and the printing press," said Karl Long, a product manager at Nokia. "Social media is the ability for anyone to publish anything without any cost."
  • Panelists said the social media sites are changing communications.
  • The panelists said businesses are beginning to recognize the benefits of having conversations with consumers.
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  • businesses can learn from young people who create their own sites.
  • Social media can be used to create word-of-mouth advocacy for products or services,
  • real estate agents, for instance, are using Web sites that include reviews from clients after their homes have been sold.
Adam Bohannon

Social Media still on rise: Comparative global study - 0 views

  • sian markets (not including Japan) are leading in terms of participation, creating more content than any other region
  • Asian markets (not including Japan) are leading in terms of participation, creating more content than any other region
  • 57% have joined a Social Network, making it the number one platform for creating and sharing content: 55% of users have uploaded photos, 22% of users have uploaded videos
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  • 23% of social network users have installed an application – 18% of bloggers have installed applications in their blog templates
  • Blogs are a mainstream media world-wide and a collective rival to traditional media (184m bloggers world-wide, China has the largest blogging community in the world with 42m bloggers) – 73% have read a blog, 45% have started a blog
  • Social media has strong impacts over brand’s reputation – 34% post opinions about products and brands on their blog – 36% think more positively about companies that have blogs
  • Interestingly, comments on news websites show almost no increase
  • Estimated 272m users world-wide.
  • Users are posting variety of content – 55% uploaded photos – 21% installed applications – 23% uploaded video • Social Networks becoming social utilities for managing peer to peer relationships: 74% use them to message friends
Adam Bohannon

Making Sense of Social Media for Marketing: VillageWorks Offers Easy Methods to Help Ma... - 0 views

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    ocial Media. Facebook. Twitter. MySpace. Special interest newsgroups. Everywhere you look these words have replaced the traditional language of communications and marketing. "Everyone" needs to be using "new media" but the fact is that few companies truly know what that means or how to do it well.
Adam Bohannon

The Grid: The Next-Gen Internet? - 0 views

  • The Grid evolved from the early desire to connect supercomputers into "metacomputers" that could be remotely controlled. The word "grid" was borrowed from the electricity grid, to imply that any compatible device could be plugged in anywhere on the Grid and be guaranteed a certain level of resources, regardless of where those resources might come from.
  • As with the Web, the initial impetus for a grid came from the scientific community, specifically high-energy physics, which needed extra resources to manage and analyze the huge amounts of data being collected.
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    The Matrix may be the future of virtual reality, but researchers say the Grid is the future of collaborative problem-solving. More than 400 scientists gathered at the Global Grid Forum this week to discuss what may be the Internet's next evolutionary step.
Adam Bohannon

Open Reasoning: Some data points on social media - 0 views

  • It is based on an online research study conducted in September 2007 and illustrates the way in which use of social media varies within the IT professional community. Please don't take the absolute percentages literally as this was a self-selecting sample which would have been biased towards those with an interests in social media
  • You should also bear in mind that research over 6 months old (as this is) will not necessarily reflect the position today in such a fast moving area like social media. We'll repeat this study at some point and do some proper trending, but in the meantime, here are the raw charts - deliberately without commentary:
Adam Bohannon

U.S. Lags in Social Media Creation, per Survey - 0 views

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    A new global study of social media use reveals that the U.S. severely lags behind Asian and South American countries in participation rates.
Adam Bohannon

Inside Facebook » Facebook Lexicon visualizes conversation trends on Facebook - 0 views

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    Facebook today announced the launch of Facebook Lexicon, a visualization tool reminiscent of Google Trends. Just as Google Trends measures and compares search query volume across multiple terms, Facebook Lexicon shows how frequently your search terms appear in Facebook Wall conversations over time.
Adam Bohannon

U.C. Berkeley student's Twitter messages alerted world to his arrest in Egypt - San Jos... - 0 views

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    When Egyptian police scooped up UC Berkeley graduate journalism student James Karl Buck, who was photographing a noisy demonstration, and dumped him in a jail cell last week, they didn't count on Twitter.
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