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Ian Forrester

Google Home's Assistant could one day know your mood. Take that, Alexa - CNET - 0 views

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    "In an exclusive interview, a top Google exec says the AI could eventually recognize if you're frustrated or pick up conversations where you left off."
Ian Forrester

Scientists Are Just as Confused About the Ethics of Big-Data Research as You | WIRED - 0 views

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    "When a rogue researcher last week released 70,000 OkCupid profiles, complete with usernames and sexual preferences, people were pissed. When Facebook researchers manipulated stories appearing in Newsfeeds for a mood contagion study in 2014, people were really pissed. OkCupid filed a copyright claim to take down the dataset; the journal that published Facebook's study issued an "expression of concern." Outrage has a way of shaping ethical boundaries. We learn from mistakes."
Ian Forrester

Everything We Know About Facebook's Secret Mood Manipulation Experiment - The Atlantic - 0 views

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    "Facebook's News Feed-the main list of status updates, messages, and photos you see when you open Facebook on your computer or phone-is not a perfect mirror of the world. But few users expect that Facebook would change their News Feed in order to manipulate their emotional state."
Ian Forrester

Toyota Targets More Than 80 Twitter Ads Based on Emoji Use | Adage India - 0 views

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    "Toyota takes Twitter emoji ad targeting to the next level with 83 unique videos designed to match a person's online mood. The effort, by Saatchi & Saatchi L.A., is part of a broader campaign for the 2018 Camry called "Sensations" that seeks to raise the emotional appeal of the midsize sedan, which is often viewed in a more practical, economical light."
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