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Daniel Benoni

Charitable Checkin Turns Your Good Deeds Into Rewards - 0 views

  • aking the checkin and making it philanthropic
  • lets users post their actions via SMS, web, email, Foursquare or Google Talk.
  • ach act earns the user points that can be redeemed for actual rewards and discounts
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  • choosing to snack on an apple rather than a piece of cake
  • or larger projects like volunteering your time to a non-profit
  • users start to build a social identity based on their actions.
  • where users flesh out profiles based on their philanthropic interests.
  • This concept of a charitable social layer has taken off on other online platforms like Jumo or Causes.com. People are becoming more conscientious of how they’re perceived online. This social layer based on philanthropic interests is both an easy way to track causes and a positive way to self identify.
Daniel Benoni

Jason Pugatch: Corporate Philanthropy: The New Popularity Contest - 0 views

  • Corporations have, not surprisingly, turned their marketing lens to the social networks, and they're running their corporate giving programs like a race for prom king.
  • Too often, it's the popular kid, and not the most deserving one, who wins. This type of giving poses definite ethical questions. That corporate marketing divisions are using social responsibility as a way to boost the bottom line is the least of these. The aforementioned $200,000 is actually but a part of the $5 million Chase claims to have donated
  • There's another advantage for Chase to hand out money this way: they're splashed all over your Facebook news feed as good-hearted bankers with whom you might just want to do business. But are these dollars solely devoted to helping charitable organizations, or are they just another way of advertising? A multi-billion dollar corporation shouldn't be allowed to write-off advertising as a charitable contribution.
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  • the neediest and most in need of charity -- are not always those with the loudest voice.
  • Non Profits who serve them would rather write a grant and be evaluated by program officers (who hold expertise in specific giving areas) than waste time running in a popularity contest.
  • Those in charge of allotting corporate, shareholder dollars to charitable organizations have an ethical and fiduciary obligation to uphold best-practices when giving.
Daniel Benoni

National Survey of Fraternity / Sorority Alumni & Supporters - 0 views

  •   Please read the following statement and then click NEXT: Your fraternity’s / sorority’s “foundation” or “national foundation" is a separate but affiliated organization within the overall structure of the fraternity / sorority. The foundation’s mission is to raise charitable funds and distribute those funds for projects within the fraternity / sorority and, in select instances, for use by external charitable organization partners.The following series of questions relates only to your fraternity / sorority foundation and not to any other aspect of your fraternity’s / sorority’s organization.
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    DAN: "I received that in a survey regarding fraternity alumni... and that text is pretty much interesting regarding foundations etc".
Daniel Benoni

LinkedIn Now Lets You Include Volunteer Experience in Your Profile - 0 views

  • LinkedIn is adding a new “Volunteer Experience & Causes” field to profiles, the company announced Wednesday. The section will let users highlight and showcase their unpaid or charitable work experience.
  • Promoting your charitable experience will help get you a job, according to a recent survey by LinkedIn. The company polled nearly 2,000 U.S. professionals and found that 41% said that when they are evaluating candidates, they consider volunteer work just as much as paid work. Of the hiring managers surveyed, 20% said they gave a job based on a candidate’s volunteer work experience.
  • Of the 2,000 professionals surveyed, 89% had volunteer experience but only 45% included that information on their resume.
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  • “A lot of people said, ‘I didn’t want to appear to be bragging, I see volunteering as something that I do on a very personal level and I don’t expect to be rewarded for it on a professional level,’”
  • “There are a lot of people that keep it private because they do it for themselves and i respect that,” Williams says. “But at the same time, I think there’s something to be proud of with your commitment to causes.”
Daniel Benoni

HOW TO: Decide Which Charities Your Business Should Support - 0 views

  • Giving is big business. Every year non-profit organizations solicit companies in the hope of obtaining
  • Giving USA reports corporate giving increased 5.5% to $14.1 billion in 2009.
  • Businesses are willing to give, but are often confused as to which causes might be best for them.
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  • Businesses can build stronger relationships with their stakeholders through their charitable endeavors. Helping others while helping themselves can lead businesses to bigger profits.
  • on’t forget your employees
  • Clarify your business’ values
  • Find out where your stakeholders are donating
  • First Steps
  • Picking a Charity
  • Determine the criteria for the potential charity
  • arrow it down: Search for charities that meet your criteria. Here is the tedious part. Giving USA cites there were more than 1 million charities in the United States in 2009. You may want to enlist another person or a committee to help with the selection process. GuideStar.org has a wonderful search function that allows you to pick through its database by criteria
  • Compare mission statements
  • Make sure organizations are registered
  • Transparency and accountability
  • Trustworthy non-profits will discuss their programs and finances
  • Give your partnership a trial run. Test your partnership by donating to a small project before doing a large campaign.
  • Charities are a fulfilling way to further the mission of your organization while helping the community in which you live and work. Keep these tips in mind the next time you conduct your next cause marketing or charitable campaign, and your organization will be sure to come out ahead.
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    This article is the bomb. We should rehearse it before pitching to a company and show how the process should be done and how we can help them go through it with Invup!
Daniel Benoni

La charité coûte cher | Louise Leduc | National - 0 views

  • 85 378 organismes de charité, dont 16 328 au Québec, selon l'Agence du revenu du Canada
  • 5,3 millions en dons, la division québécoise de la Société canadienne de la sclérose en plaques a dépensé 2,5 millions pour faire ses collectes de fonds
  • Fondation des maladies du coeur coûtent 80 millions et récoltent 155 millions(1)
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  • Jean-Pierre Laurin, directeur adjoint de la Société canadienne du cancer pour le Québec
  • On aimerait que ce soit zéro, mais ça coûte de l'argent, aller chercher de l'argent.
  • 95 812$ au cours d'une collecte de fonds qui lui avait coûté 96 849$
  • On n'a plus envie de dépenser des millions pour récolter des millions
  • . Il y a 25 ans, dit-il, les gens choisissaient leur cause et ils envoyaient un chèque
  • Aujourd'hui, ils demandent des activités rassembleuses, des courses de type Relais pour la vie. Ces courses entraînent cependant des coûts, ne serait-ce qu'en sécurité, souligne-t-il.
  • es collectes rapportent gros (13 millions par année)
  • en faisant commanditer des soupers par des groupes et en leur offrant la possibilité aux personnes de venir servir elles-mêmes le souper aux sans-abri.
  • partir à la recherche du riche qui ne demande pas mieux que de donner.
  • Il y a beaucoup de pression à donner, et vous serez étonné de constater à quel point vos dons à droite et à gauche ne réflètent pas nécessairement vos grandes priorités.»
  • érifier d'abord l'encaisse des organismes. «Certains organismes de charité sollicitent des fonds non pas parce qu'ils ont besoin d'argent, mais parce qu'ils en ont la capacité.»
  • «Combien d'argent l'organisme a-t-il à la banque et en placements? Combien redonne-t-il à ses bénéficiaires? Tout organisme a besoin d'un certain coussin, mais certains donateurs peuvent préférer que leur argent serve immédiatement plutôt que de dormir à la banque.»
  • Centraide, dont la mission est notamment d'aider les démunis, n'aide aucun de ces refuges.
Daniel Benoni

Tufts fraternities partner to maximize community impact and philanthropy - Jonathan M. ... - 0 views

  • Last month, Tufts Inter Fraternity Council, made up of representatives from all the fraternities on campus, launched a partnership with Tisch College to strengthen their capacity to have a positive and constructive impact on campus, in the local area, and in the global community.
  • As I worked on that and heard about the fundraising and volunteering that other fraternities were doing I started thinking about the impact we could have through collaboration
  • philanthropy summit for organizations to share fundraising resources and tips, and found that other fraternities were looking for ways to collaborate as well
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  • each of the ten fraternity chapters on campus agreed to sign on and to collaborate on a philanthropic endeavor this semester and in the future
  • all fraternities will collaborate philanthropically around an agreed upon theme, sharing resources and co-sponsoring fundraising events together
  • Because fraternities at Tufts are already so busy with their individual chapter philanthropic activities, it was initially challenging to get all the chapters to sign on
  • However, once everyone came to the understanding that this was not intended to be a burden but rather a supplement to their ongoing activities, things began to develop well.
  • ollaboration really has great potential for better utilizing our manpower to maximize the effect we can have
  • hopes the partnership will help change some of the stereotypes about fraternities.  “While the point of this project is to increase the philanthropic activity of chapters, it is also very much to improve recognition of the philanthropic work chapters have been doing for a while now,
  • reek chapters participate in or host multiple philanthropy events a semester and the campus doesn't always hear about them, so by bringing all of the chapters together it is hoped that awareness of fraternity charitable activity will increase.
  • that people often have misconceptions about fraternities and don’t hear about the good work fraternities do - even though that is the bulk of what they are about. “I actually came to Tufts partly because I thought it didn’t have a strong Greek presence, which was something I really wasn’t interested in,” he explained.  “But when I got here I found positive role models in upperclassmen fraternity members and I was particularly impressed with the goals of Delta Tau Delta.
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    Partership between different fraternities and how they want to improve their brand image.
Daniel Benoni

Marketing Campaigns are Betting Big on Social Gaming - 0 views

  • GamesThatGive is one company helping brands take advantage of the social gaming boom via Facebook
  • GTG makes custom-branded Facebook games with charitable twist. For example, its You Play, We Give campaign for MasterCard donates as much as 10 cents to Junior Achievement Hudson Valley for every minute a person plays the game, which has more than 30,000 Likes and gets more than 80% of visits from returning visitors. On average, gamers spend 45 minutes on the game page each visit.The concept and execution are the same for GTG’s other big-name clients — Pepsi, Propel, Starbucks and Quaker. A user can play those companies’ custom-branded games on Facebook for a short amount a time until a pop-up box appears requesting that the user “like” the company in order to “double your donation.”“Not only are thousands of dollars going to charity as a result of people playing games, but large companies are successfully using branded social games to turn Facebook fans into customers,” Archer says.
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    Social gaming (not game dynamics :) in fundraising campaign...
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