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My Pb Works Post For Week 8 - Borders - Deleuzian Body-Without-Organs

Another case in which intellectual property rights come into question. Apple is suing HTC for infringement of 20 Apple patents. It is interesting to note, that the majority of handsets which been specified in this case are powered by Google's Android operating system which is open source. I feel that corporations using open sources to power their products need to consider the potential repercussions. Although open source communities tend to operate with an ethic of contribution and collaborative innovation; it is inevitable that ideas and the products which stem from it will crossover from one realm to another, which in turn will lead to a figurative 'stepping on one another's toes' and ensuing law suits. In saying this, it is clear that whether or not it is open source product or not, that cases like this have almost become a symptom of the modern tech-business climate.

Following customer complaints, CommSec recently fined $55K for not providing customers an Opt out option when sending out e-marketing. As a response, CommSec have appointed an independant auditer to assess their e-marketing activity and provide training. I do question a lot of marketing departments... does it take a fine from ACMA before they get up to speed with how to conduct their communications and campaigns?

Their ad agency should know what they're doing! It's not hard to put an unsubscribe link in an email. Wacky.

Hmmm makes one think whether someone in marketing was too lazy in their job or whether CommSec knowlingly defied spamming laws. Australian spamming laws can be found at http://www.efa.org.au/Issues/Privacy/spam.html#acts

This article introduces another 'body' called auDA the Australian domain name administrator. The article discusses a complaint from the president of the Australian Web Site Developers Association after 500 sites he had set up, and $100K later were just switched off by the auDA bases on their assessment of use. Perhaps the auDA needs its own audit and regulation over policy approval!

More on the new remarketing offer from Google. This is a good effective way to market to consumers, however companies do still need to be mindful of their audience, especially if Google are now on board, and this does get the publicity around being creepy. What is currently an effective way to advertise, could turn sour.

"The ultimate iPad - for $200,000" so, this is really nuts, but kind of funny so thought I would share. Available in the UK, encrusted with 25.5 carats of flawless diamonds, 53 of the gems "dwell beautifully in their solid 22ct Apple logo". Have just placed my order...better hurry, only 10 available.

"Google sees 'everything'"\nLooks at cloud computing, benefits, and risks to security. Interesting point around search practices with Google "..everybody is constantly asking Google about the things they're working on. In effect, we're putting a tremendous amount of faith in Larry and Sergey and their claim that they don't do evil".

"More than quarter of British kids say Facebook more important than family" this is actually really sad... some pretty alarming stats, particularly sad, "Kids living in single parent homes with just their mother found Facebook their most important influence, with 62 per cent ranking it their main influence" on the other side of the fence, survey shows "less than a quarter of parents thought technology impacted their children's lives". Maybe they should become their friend on FB...

The Acadamey of Motion Picture Arts and Sciences are suing domain registration giant (under the Anticybersquatting Consumer Protection Act) 'godaddy' disputing over 100 domain names they have 'parked' such as 2011oscars.com, academyawardz.com and oscarsunplugged.com. The lawsuit is 134 pages long and worth up to $10 million dollars in damages. GoDaddy run 'cashparking' offering customers the chance to earn cash when they buy a domain and park the page collecting funds when godaddy's advertising partners receive revenue based on a cost per click model.

The spat continues between Google and Stephen Conroy with their arguments looking to be ongoing ad infinitum in a bid to get back at the other. Although the Greens also pipe up with saying Conroy looks as though his vehement criticisms of Google do appear to be consequence to their outspoken criticisms of the mandatory filter.