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Jaeun Yun

Text message spam: is it a big problem? - 0 views

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    It does not talk about email spam, but SMS spam. It is interesting that email spam is a 5,000,000% bigger problem than SMS spam, and it seems not as big problem as I am annoyed every time when I receive text spam on my mobile. SMS spam is not as big as email spam, but it is getting bigger and actually some companies have been hit with penalties for contravening the Spam Act in Brisbane. I attach the URL for more information on $16m SMS spam fine. http://www.brisbanetimes.com.au/technology/16m-sms-spam-fine-20091023-hd7t.html
Claudine Pache

Middletons | Media | The Spam Act casts its net over e-marketing - prevent yourself fro... - 0 views

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    Overview found on legal site about the Spam Act. The release covers examples of what the Spam Act is all about, breaches, consequences of breaches and also how companies and individuals can protect themselves (however this is more a sales pitch).
Claudine Pache

Virgin Mobile fined for giving opt-in option | DIRECT Online - 0 views

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    Virgin Mobile marketing team clearly not understanding the Spam Act by sending customers email after they have opted out just to 'make sure you're still certain' about option out! Virgin since fined $22K and have committed to providing training for their staff.
Claudine Pache

CommSec fined $55K for spamming - News, Feb 1, 2010 - 1 views

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    Following customer complaints, CommSec recently fined $55K for not providing customers an Opt out option when sending out e-marketing. As a response, CommSec have appointed an independant auditer to assess their e-marketing activity and provide training. I do question a lot of marketing departments... does it take a fine from ACMA before they get up to speed with how to conduct their communications and campaigns?
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    Their ad agency should know what they're doing! It's not hard to put an unsubscribe link in an email. Wacky.
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    Hmmm makes one think whether someone in marketing was too lazy in their job or whether CommSec knowlingly defied spamming laws. Australian spamming laws can be found at http://www.efa.org.au/Issues/Privacy/spam.html#acts
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