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Patrick Vermeersch

How the Resort Industry is Using Social Media | Diigo - 0 views

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    Dans l'industrie touristique, l'utilisation des réseaux sociaux est dorénavant incontournable. Elle est utilisé comme plate-forme publicitaire et de mise en marché.
Josée Drouin

How social media are changing publishing industry - 0 views

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    Utiliser les médias sociaux peut s'avérer un excellent tremplin pour les auteurs
anonymous

Do Consumers Believe in Advertising? - 0 views

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    La publicitén'est pas aussi simple qu'un slogan accrocheur. Alors que les industries dérivent de l'imprimé vers la frontière digitale, les entreprises doivent savoir quels publics sont plus réceptifs à certaines méthodes.
0000 0000 Sébastien D.

Convert Curiosity Into Customers | Social Media Today - 1 views

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    "We all know at any one point in time, there are millions of people searching, learning and sharing content online. When prospects are in this 'early discovery' phase, their minds are at their most open to connecting and receiving guidance from industry influencers like you! Here is a sure-fire strategy to catch these curious researchers at the perfect time, bring them into your network of influence, and mould them into prospects that are ready to buy."
Harry Sahyoun

Do we need copyright? - 1 views

  • Yet we are trained to hold copyright as a natural right. People who infringe on copyright are labelled as pirates, thieves. We are told that they literally steal from hard-working creators.
  • Fourth myth: We know that copyright makes us collectively better off. The evidence points in the opposite direction. Germany had weak copyright laws up until the Copyright Act of 1901. Yet, maybe because of these weak laws, it became a literary and scientific power: (…), only 1,000 new works appeared annually in England at that time – 10 times fewer than in Germany – and this was not without consequences. Höffner believes it was the chronically weak book market that caused England, the colonial power, to fritter away its head start within the span of a century, while the underdeveloped agrarian state of Germany caught up rapidly, becoming an equally developed industrial nation by 1900. (No Copyright Law The Real Reason for Germany’s Industrial Expansion? by Frank Thadeusz)
  • Without copyright, authors would not get paid.
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  • Similarly, Japan, Korea and Taiwan have maintained weak intellectual property regimes. It is believed that this was a key factor to explain
  • My position: I see no justification for copyright. I am effectively a writer: I write lecture notes, research articles and blog posts. I get paid without relying on copyright. Instead, I have patrons: funding agencies, students, and blog readers. But if we insist on having copyright, it should at least be limited to a short term (say 5 years or less).
    • Harry Sahyoun
       
      Copyright_Openness_collective_knowledge_conflicting_phenomena
    • Harry Sahyoun
       
      1-étoile
    • Harry Sahyoun
       
      Activité-A
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    Yet we are trained to hold copyright as a natural right. People who infringe on copyright are labelled as pirates, thieves. We are told that they literally steal from hard-working creators.
Pierre Beaudoin

Search Results web social - 1 views

  • Fourth myth: We know that copyright makes us collectively better off. The evidence points in the opposite direction. Germany had weak copyright laws up until the Copyright Act of 1901. Yet, maybe because of these weak laws, it became a literary and scientific power: (…), only 1,000 new works appeared annually in England at that time – 10 times fewer than in Germany – and this was not without consequences. Höffner believes it was the chronically weak book market that caused England, the colonial power, to fritter away its head start within the span of a century, while the underdeveloped agrarian state of Germany caught up rapidly, becoming an equally developed industrial nation by 1900. (No Copyright Law The Real Reason for Germany’s Industrial Expansion? by Frank Thadeusz)
  • Fifth myth: Without copyright, authors would not get paid.
  • Open access
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  • Stop Online Piracy Act (SOPA) which would allow the government to shut down web site that is suspected of violating copyright. Using SOPA, a publisher could have a repository of research papers shut down. While at it, the publishers are also promoting a bill, the Research Works Act which would make it illegal for government agencies to require open access from publicly funded researchers.
  • we finally get a hint at why it is so hard it is to open up science: the business of science has become intertwined with businesses like the publishing business.
  • Do we need copyright? The concept of property is a social construction
    • Harry Sahyoun
       
      Copyright Versus Oneness of collective knowledge a conflicting phenomena
    • Harry Sahyoun
       
      Activité-A
  • First myth: Copyright is meant primarily to protect authors.
    • Harry Sahyoun
       
      3-étoiles
  • My position: I see no justification for copyright. I am effectively a writer: I write lecture notes, research articles and blog posts. I get paid without relying on copyright. Instead, I have patrons: funding agencies, students, and blog readers.
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    Yet we are trained to hold copyright as a natural right. People who infringe on copyright are labelled as pirates, thieves. We are told that they literally steal from hard-working creators.
Eric Daviau

How Semantic Search Is Redefining Traditional & Social Media - 0 views

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    Description des avantages et du future de la recherche sémantique pour les industries grâce aux médias sociaux.
Aurélie Bélanger

5 Predictions for the Public Relations Industry in 2011 - 0 views

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    L'avenir des relations publiques bouleversé par l'avènement des nouveaux médias, une tendance irréversible... À quoi s'attendre pour 2011? - par Leyl Master Black
Shany Carle

Google+ is set to take the social gaming industry by storm - TNW Google - 0 views

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    Le futur succès de Google+ reposerait en grande partie sur les jeux sociaux. Auteur : Francis Tan francis@thenextweb.com
marianne newby

A Social Media Best Practice: The Value of Growing your Share of Conversation... - 0 views

    • marianne newby
       
      Les industriels utilisent les réseaux sociaux pour connaitre comment les internautes parlent de leurs produits. Par exemple le laboratoire pharmeuctique produisant le Tylenol va mettre en place une veille sous la forme d'outils de mesure sur les forums et blogues spécialisés de personnes souffrant de mal de dos ou de mal de dent pour voir quel produit elles recommandent et pourquoi et est ce qu'elles utilisent le Tylenol. Je trouve cela intéressant d'utiliser ce genre de techniquequand on fait de la veille dans un secteur concurrentiel.
natashadubois

100 Uses of Social Media Engagement « Radian6 - Social media monitoring tools... - 0 views

    • natashadubois
       
      Je trouve très intéressante cette liste d'utilisation des médias sociaux pour une organisation ou une entreprise. Je ne suis pas une fan du Web 2.0, mais cette liste me donne des idées et des raisons de vouloir l'utiliser dans mon quotidien.
Anne INF6107

Blogging is More Important Today than Ever Before | Social Media Today - 1 views

    • Anne INF6107
       
      L'importance d'avoir un blogue dans les entreprises est plus grande que jamais. La visibilité que peut acquérir une organisation est fort intéressante, mais il faut savoir être présent sur le web et utiliser des mots clés pour maximiser les effets.
  • powerful online presence in order to stand out among your competitors.
  • huge opportunity to increase your company’s visibility and therefore increase your digital reach—your potential client base and your bottom line.
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    • Anne INF6107
       
      3 raisons d'engager un professionnel: 1. Il sait utiliser les mots pour capturer l'attention de l'audience. 2. Il comprend qu'un blogue est un aspect important pour la visilibité, mais pas suffisant seul. 3. Il permet de sauver du temps, MAIS il faut s'assurer de bien former le professionnel pour qu'il représente adéquatement l'entreprise.
  • emphasis on keywords
  • utilizing blogging (in addition to other digital reach methods) to increase their digital presence and inevitably increase their bottom line.
  • important to understand that you must play an integral role in educating the blogger on your industry
milvjr

Universal Music UK launches the Artist Gateway… using MusicBrainz! « MusicBra... - 0 views

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    L'utilisation des plateformes web 2.0 par les grandes entreprises de l'industrie du divertissement.
Caro Mailloux

Activité-A, partage de lien 1: UPDATE: Facebook Spent A Record $1.35 Million ... - 0 views

  • Facebook is adding lots of new friends in Washington, D.C
  • estimates put the last year’s lobbying budget at $1.35 million
  • In comparison, Google spent $3.76 million in the last quarter of 2011. The increased outreach to policymakers appears to be an industry trend.
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  •  Facebook is still a relatively new platform on Capitol Hill, and the social network plans to educate lawmakers about how best to use the technology.
  • Topping the list of issues Facebook lobbied on
  • For one, Facebook may have laid the groundwork in 2011 for their recent victory against the Stop Online Piracy Act. And the social network reached a much publicized deal with the Federal Trade Commission in the fourth quarter.
  • Tags:Child Online Protect Act, D.C., Google, Irish, Lobby, Lobbying, Members of Congress, Privacy, Security, Washington
    • Caro Mailloux
       
      Ce texte fait état de la pratique de lobbysme (en anglais: lobbying), tendance industrielle actuelle, notamment de la part des entreprises vers les divers paliers de gouvernement.  (L'auteur discute du budget de Facebook qui est dédié à leur pratique de lobbysme, l'impact légal de cette pratique ainsi que leurs priorités avouées. ce texte porte à réfléchir sur l'importance de se lier, de se faire connaître et d'éduquer les élus afin d'assurer la pérennité de l'entreprise.) L'auteure est Jennifer Moire. La publication a été faite le 21 janvier 2012 à 20h13.
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    Ce texte fait état de la pratique de lobbysme (en anglais: lobbying), tendance industrielle actuelle, notamment de la part des entreprises vers les divers paliers de gouvernement. (L'auteur discute du budget de Facebook qui est dédié à leur pratique de lobbysme, l'impact légal de cette pratique ainsi que leurs priorités avouées. ce texte porte à réfléchir sur l'importance de se lier, de se faire connaître et d'éduquer les élus afin d'assurer la pérennité de l'entreprise.) L'auteure est Jennifer Moire. La publication a été faite le 21 janvier 2012 à 20h13.
Normand Lavoie

Activité A : Crowdsourcing: 5 Reasons It's Not Just For Startups Any More - D... - 1 views

  • Frequently referred to as crowdsourcing, and a darling of the Web 2.0 industry, it has recently come of age as the tools and marketplaces for on-demand work capacity on the network have expanded far beyond the early volunteer communities that originally proved out the concepts. These pioneers, which include the world of open source software and online services such as YouTube and Threadless, get most of their value from a large group of people or community through the simple use of an open invitation.
  • The reasons that a business would use crowdsourcing is varied. They include ability to offload peak demand, access to cheaper business inputs, generating better results, and tackling problems that would have been too difficult to do otherwise.
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    Un article qui décrit les bénéfices que peut tirer une entreprise du Crowdsourcing (externalisation distribuée à grande échelle),qui est un domaine émergent du management des connaissances. Le développement de cette nouvelle spécialité est supporté par de multiples services offerts par le WEB 2.0.
Adrien Cherrier

Infographic: Social Media Plays A Big Part In B2B Purchasing - 0 views

  • The latest research from TriComB2B, a BtoB Magazine Top 150 agency, and the University of Dayton found that business-to-business (B2B) decision makers in the considered purchase process are twice as likely now, versus two years ago, to use the social media site LinkedIn when gathering information before making a purchasing decision.
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    L'influence du web social sur le commerce inter-entreprises.
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    Le web social semble remplacer les publications spécialisées des industries.
Chantal Lalonde

Music Industry Braces for the Unthinkable - 2 views

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    Les ventes dans l'industrie de la musique continue de plonger. La musique numérique sera un échec si des loi anti-pirates sévères ne sont pas introduites.
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    You can dating in here. This is a best site dating www.sugarhoneys4u.com www.killdo.de.gg
Erika Fisseler

Les questions clés pour un média social, selon Seth Godin - 0 views

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    Court et puissant. Je définis comme ça cet article, mais aussi son auteur. À propos: "SETH GODIN has written thirteen books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything."
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