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Last month, the Irvine Foundation put out a new report, Getting In On the Act, about participatory arts practice and new frameworks for audience engagement. Authors Alan Brown and Jennifer Novak-Leonard pack a lot into 40 pages--an argument for the rise of active arts engagement, a framework for thinking about ways to actively involve audiences, and lots of case studies. It is framed as a kind of study guide; pop-outs provide questions that tease out opportunities and tensions in the narrative. This report is not an end-all; it is the opening for a conversation.

Case study: updating the wiki article: From February to April 2011 the Indianapolis Museum of Art (IMA) requested that a Wikipedian-in-Residence take the lead in revamping the museum's Wikipedia article. The goal of this project was to avoid issues with conflict of interest while still providing the museum with a thorough, accurate, and up to date article."

Together, we're compiling all you need to go from zero to social media super star. Find resources for nonprofit practitioners just starting out with social media integration. Here you'll find case studies, worksheets, and links to guide the development of your first social media plan. Start here to plan your strategy, navigate culture, build capacity, keep your team learning, and put those tactics into practice.

"With marketers around the world all trying to come up with creative ways of engaging with users on Facebook and building fan bases we thought we would do a little research and share some of the best case studies from around the world. There are games, videos, interactive campaigns and lot of big brands spending lots of money on this list and if you have your thinking cap on you might just pick out a little gem for your own campaign"

Auch fuers Brooklyn Museum gilt: weniger ist mehr. As museums look for ways to attract more visitors, social media has become a key tool in drawing people along and engaging them. Some museums are trying to be more creative with social media, but step one is to make use of the main tools. Brooklyn Museum is certainly doing that. It has a main web site, a blog, a Facebook Page, a Twitter presence, a Flickr account, a Tumblr, a Foursquare, and more.

case study: a museum had to deal with an impersonator of a famous person on twitter and describes how they managed to get his account shut down

This paper looks at the use of cell phones for tours of cultural sites in Europe. Although several projects have experimented with IVR, SMS and even multimedia tours on standard and next-generation networks, take-up of this platform by museums has remained low in comparison to US activity, despite cell phone usage being more wide-spread and longer-developed than in North America. Through case studies of recent phone tour projects at Tate Modern and the San Francisco Museum of Modern Art, we examine what the key differences and similarities are between phone-based tours on the two continents, and what each can learn from the other.

SPEAKERS Josephine Bosma (nl): Acceptable Loss. Tales of Life and Death in the Digital RealmThis paper is based on an essay from my book. It is a case study and comparison of two projects in the digital domain that deal with memory and conservation. Anne Laforet (fr) Net Art and Preservation. For Museums and ArtistsArtists have appropriated the Internet as soon as it became public to experiment new artistic, social and technical practices.

Habitat is a trendy furniture store, set up by Terence Conran in the 1970s, for those who've never been to the UK its like a slightly more upmarket version of Ikea. @HabitatUK turned up on Twitter a couple of days ago, and decided to use trending topic #hashtags at the start of their tweets to get noticed. They used ones that had absolutely nothing to do with furniture, decorating, or shopping, but obviously the top hashtags for Thursday evening AEST such as #iPhone #mms #Apple and even Australia's Masterchef contestant who got voted off #Poh.