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Contents contributed and discussions participated by waldjustin13

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How Green Rankings Benefit Hotels - 0 views

www.xerostech.com/...o-go-for-green-rankings-hotels green computing sustainability hotel eco-conscious travelers
shared by waldjustin13 on 17 Apr 22 - No Cached
  • As consumers become more and more sensitive to environmental issues, the demand for green products and services continues to grow. In many industries, there is a lot of pressure for companies to go green and be more environmentally friendly.
  • conscientious travelers want to stay at conscientious hotels
  • the hotel industry has an incredible opportunity to actually make a difference in the fight for water conservation without sacrificing profits or the quality of the guest experience.
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  • Hospitality businesses save money in the long run when they go green
  • Travelers are seeking out eco-friendly places to stay
  • Environmental regulations are being enforced
  • waldjustin13 on 17 Apr 22
     
    Conscientious travelers want to stay in conscientious hotels. The hotel industry has developed the "GreenLeaders Program" to recognize hotels and B&B's that engage in environmentally friendly practices. The top reasons why the hospitality industry is going green: (1) long-term monetary savings, (2) meeting the needs of eco-conscious travelers, and (3) conforming to new environmental regulations.
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How Location Based Marketing Impacts Online and Offline Retail - Absolutdata - 1 views

www.absolutdata.com/...acts-online-and-offline-retail location-based marketing geo-targeting geo-location geo-fencing
shared by waldjustin13 on 07 Apr 22 - No Cached
  •  Geo-targeting allows marketers to detect a user’s location and serve them offers based on you guessed it: their location!
  • This high level of relevancy is a huge benefit to brands and consumers.
  • Locally Relevant Ad Campaigns
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  • Strategic Brand Awareness
  • Better Mobile Coupons
  • More Relevant Communication, Including for Events
  • Knowledge of Change in Shopping Patterns
  • More Accurate Market Research
  • How to Enable Geo-Targeting Technology and Activate Personalized Marketing
  • Investing in geolocation, geo-fencing, and geo-targeting is becoming more and more of a necessity for brands that want to deliver a fully personalized customer experience.
  • A retailer can track nearby consumers through geo-tracking and accordingly give them directions to its closest stores.
  • can also use location marketing for creating brand awareness by claiming a place with broad reach and using display units or SMS,
  • can use geolocation technology to send targeted coupons to a specific shopper at a specific location, which is the equivalent to one-to-one personalized marketing.
  • great opportunity for consumer products brands to connect with their consumers wherever their products are sold,
  • Geolocation can help businesses assess when customers stop going to a particular store and start going elsewhere
  • companies can use location to better understand where, how and when their customers shop offline to market more smartly to these audiences
  • waldjustin13 on 07 Apr 22
     
    Location-based marketing allows organizations to target customers at a personal level with online or offline messaging based on their physical location. LBM use a smartphone's GPS technology to track a person's location. Geo-fencing marketing uses real time geo-location data to target users within a geographic area and deliver content based on where they are or what locations they've previously visited.
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10 robots automating the restaurant industry| 2021 Trends | Fast Casual - 1 views

www.fastcasual.com/...mating-the-restaurant-industry AI AR Robotics Restaurants
shared by waldjustin13 on 19 Sep 21 - No Cached
  • As technology advances and AI becomes more accessible, it is no wonder that robots for the food and beverage industry are becoming more commonplace.
  • We believe that we will see more and more robots and machines in restaurants and hotels, making delicious meals or mixing fantastic cocktails.
  • Innovating the food and beverage industry is essential and will be beneficial for both the business and the customers.
  • waldjustin13 on 30 Mar 22
     
    This article discusses 10 robots that are automating the restaurant industry. There are robots that make cocktails, pizza, burgers, coffee, ice cream, etc. Business are starting to discover the benefits of using robots to improve their productivity. Since the pandemic began, these robots have become increasingly used and all industries have started to take notice. In the future, it is likely that new generation technologies like these will replace front line workers.
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Hospitality and tourism education in an emerging digital economy - 1 views

diigo.com/0nvu79 hospitality tourism education PMS POS GDS
shared by waldjustin13 on 21 Mar 22 - No Cached
  • PMS and integration of multiple properties across the globe
  • It is well known that industries are moving with the flow of advanced technology and this is causing disruption in their daily business operations and processes.
  • At present, there is no alternative to digital disruption and businesses large and small must adapt to the changes that are occurring
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  • Technology has been a key driver for hospitality businesses for several decades and it has drastically transformed how the industry operates
  • Every industry has specific software applications that are unique and integral to the management of their daily operations. In the hotel industry, property management systems (PMS) or hotel operating systems are platforms that “enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing” ( Oracle, 2019).
  • These systems have also evolved to incorporate functionality that supports food and beverage operations, housekeeping and maintenance management, as well as revenue management.
  • Applications such as Cloudbeds, Preno, Hostaway and Lodgify have become a staple in most hotels today, allowing for the efficient management of hotel fun ctio ns.
  • Similarly, in the restaurant industry, practitioners often rely on restaurant management systems (RMS), POS software designed for the food service industry to make bookings, capture transactions, record orders and manage inventory (FinancesOnline, 2019).
  • At the broader tourism management level, GDS, also known as automated reservation systems or CRS, are computerised networks that centralise services and provide travel related transactions for products such as airline tickets, hotel rooms and car rentals ( Kelly, 2018)
  • GDS serve as a conduit between travel bookers and suppliers and help communicate product offerings, pricing and availability to travel agents and online booking engines.
  • Their functionality and applications are often limited to a specific industry (e.g. hotel, restaurant and airline)
  • Internally, cloud computing allows managers to access data collected from proprietary applications (e.g. RMS, PMS) which can be shared across departments.
  • This data can be accessed from anywhere around the world on demand
  • waldjustin13 on 21 Mar 22
     
    This paper discusses the role of PMS, POS, and GDS in the hospitality and tourism industry. It identifies key digital literacy and employability skills that students and educators need to develop to better understand and negotiate the changing, digitally focused landscape of the hospitality and tourism sector.
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Cloud Computing: Explained for the Hotel Industry - 7 views

hoteltechreport.com/...cloud-computing cloud computing hospitality industry
shared by jbrit055 on 17 May 20 - No Cached
  • if you want a more efficient, streamlined back office and happier guests, then “the cloud” can help you meet your goals
  • if you want a more efficient, streamlined back office and happier guests, then “the cloud” can help you meet your goals
  • Implementing cloud-based software can make your operations more efficient, save time for your employees, and create more positive guest experiences.
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  • “The cloud” wasn’t created overnight; instead, decades of technological evolution led to cloud computing.
  • waldjustin13 on 16 Mar 22
     
    This article introduces you to cloud computing and its evolution. It also explains how the hotel industry can benefit from using cloud services. "Implementing cloud-based software can make your operations more efficient, save time for your employees, and create more positive guest experiences." Through the use of CloudBeds, a hotel employee can sign on and use property management software securely from any web browser.
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Father of Disruption Theory on Why Netflix Not Uber Is the Perfect Example - 3 views

www.businessinsider.com/-example-and-uber-isnt-2015-11 disruptive innovation
shared by waldjustin13 on 09 Mar 22 - No Cached
  • The primary reason why Netflix is disruptive is that, when it launched its mail-in subscription service, it didn't go after the core customers of competitors like Blockbuster.
  • A disruptive company targets segments of the population that have been overlooked by its competitors, delivering an inferior (but more tailored) alternative, often at a lower price.
  • In the case of Netflix, the huge shift came with the rise of streaming video.
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  • The reason why disruptive companies are often able to rise so quickly is that their larger competitors overlook them.
  • But not every company that is innovative is disruptive
  • When it launched, Uber didn’t go after overlooked segments of the population, or provide a cheaper alternative to taxis. Uber just made a more convenient taxi system using your smartphone, going after the taxi companies’ core business right from the start.
  • It keeps the advantages it had at the beginning, and adds the things mainstream customers want.
  • waldjustin13 on 09 Mar 22
     
    This article discusses why Netflix is the perfect example of a disruptive innovation and why Uber is not a disruptive company. "Not every company that is innovative is disruptive." Before Netflix exploded, it was overlooked by its competitors, which is part of the reason why it was able to rise so quickly.
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