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The premise of the article is based around the future of Quick Service Restaurants (QSR) and food delivery services within the industry. Within it is the premise it states that the Total Addressable Market for delivery will increase from $60 billion to $220 billion. Furthermore it notes that Amazon's acquisition of Wholefoods and the use of technology in more traditional restaurants may effect QSR performance. That being said though QSR like McDonald's, Dominoes, and Panera, have spent a considerable amount on their I.T structure to further compete with the trend.

This article can be summarized by researchers analyzing how and what guests experienced staying in green hotels. Many hotels and hotel managers are becoming aware of the carbon footprint the hospitality and tourism industry is leaving on the world, and doing something about it. Many hotels have implemented actions such as; using solar panels to heat and power water, using low energy consumption lamps in guest rooms, and supplying cleaning products with certified quality. The surveys used for this research suggested that guests positively recognized the commitment these hotels had in becoming green, and that these guests were more likely to develop loyalty specifically towards hotels implementing green practices.

A PMS system's purpose is more than just doing the mundane tasks of booking and data mining. It's main purpose is to optimize customer experience with efficiency and accurate data. For employees this allows for quicker and more productive work. In this article, the author points out the major keys that have helped top-performing hotels and resorts, which includes PMS systems. According to the article, "GEM is a long-term, multi-pronged initiative that encompasses virtually all aspects of a property and having the right technology infrastructure is critical". PMS upgrades are one the the top largest investments that hotels and resorts are pouring into. PMSs are providing customers and employees with efficient ways to complete routine tasks such as check-in/out, managing reservations, guest information look up and etc. Hotels that upgrade their PMSs are taking advantage and using this to boost their customer experience. PMSs are capable of capturing guests' preference information and housekeeping assignments and much more. The article also talks about CRM (customer relationship management) and how it is an "essential component of a hotel's guest-centric technology infrastucture". With the PMS data, CRM can help marketing and sales in regards to their target market. In my opinion, this is a fantastic approach that the industry is investing in. PMSs have been helping the industry for a long time and constant upgrades can only boost business efficiency and increase customer satisfaction. Customers want an easier way to check in and out. They want to see their preference of room temperature or favorite snacks in the fridge. This can be done by using a great PMS. For managers and employees, the PMS systems makes it easy to capture these details and allows them to understand trends and take actions based on the information collected.

This article describes how many companies are reluctant to add "green" initiatives. However, it notes that this is a growing and important area that many companies are deciding to become involved in because of its importance. Moreover, it points out that by reducing the power consumption of computers in a business the effect is to produce a green result. Additionally, this not only saves the company money, but it also has the result of being a good public relations outcome. Then, the company can advertise how it is following a greener path.

Chapter 4 of Global Hospitality and Tourism Management Technologies outlines the diversity that Italy experiences in each of their 20 regions. Advanced technology and tourism behavior trends show how Italy is a perfect example of an evasive environment. In this chapter they illustrate the complexities of southern Italy in Calabria. A tourist would likely visit places like Rome, Milan, Pisa, and Venice, Calabria is not an option when you speak of other places Italy is well known for. Virtual Reality is introduced to be an attractive way to have tourists understand the culture and acquire more information. The chapter concludes by saying the advancement of technology in southern regions (Calabria) can also create tourist loyalty at more lesser known destinations.

This article uses research information from five star hotel in Jakarta to scope out the feasibility of IT investment in hospitality to determine the value and tangible/intangible benefits of IT implementation. These hotels include the Grand Hyatt Hotel, Mandarin Oriental Hotel and Ayana Midplaza Hotel Jakarta. It is agreed upon by industry professionals that technology can improve business effectiveness and efficiency. Implementation of IT is one of the strategies to improve hotel performance, and as the development of information technology in hospitality has an impact on improving service quality, reducing costs, increasing productivity, gaining competitive advantage, and improving bottom line profitability. Research on this subject determined that most companies do not have procedures to see how effective IT investment has been. This article uses research to see hoe effective spending on information technology has been by means of financial evaluation, and secondary research that evaluates investments in the system. As a result, the analysis determines that in five star hotels in Jakarta, IT investment is quite beneficial for the hotel business process.

This article explained what Eventbrite is and how it is a strong event management platform.

The article discusses how a service-based approach to e-commerce has tremendous value. The article focus on how Rakuten choose to infuse hospitality services, normally reserved for brick & mortar establishments on internet based business. Affording them the opportunity to generate profits by having access to this type of infrastructure at a fraction of the cost than if delivered in a traditional format.

I enjoyed reading this article and learning more about Rakuten. Their business approach seems valuable particularly for the culture it serves. Being that he is familiar with Japanese culture and their preference for an interpersonal approach, Hiroshi Mikitani the CEO of Rakuten was able to veer from the norm of a standardized and process-oriented approach and build a successful business. Rakuten platform allows allows hotels to set up so they can edit their pages themselves and tell their own stories, which allows the hotels to make a connection with customers.

This article shows the difference between computer software and hardware. Software and hardware are interdependent to ensure the computer's operation. Both are indispensable. The article first compares software and hardware, then explains the software and hardware separately, and finally points out a few key differences.

This is a great article that brings out the difference between hardware and software in computer systems. The author points out that both hardware and software are vital components in any electronic, computing, and digital device and that they are interdependent. However, there are distinct differences between the two. While software describes instructions that a computer uses to carry out operations, such as programming software and application software, hardware describes a physical device that carries out tasks based on the instructions provided by the software. Besides, hardware is tangible while software is intangible.

In the past 2 years, Latin America has adopted e-commerce. E-commerce is growing from year to year. Social media, and social media marketing are vital in having an online presence. However, so is having a strong offline presence. Technology can impact sales, economy, and growth in the hospitality industry. As technology is evolving, it is also making an impact in online travel in Latin America. The article brings up how hotels must consider a GDS, such as TripAdvisor to bring recognition to bookings. This reminds me of what we learned this week- how GDS can broaden companies global reach.

This article provides a detailed account of the variety of ways that E-Commerce can be used within the hospitality industry. With the advent of the Internet and new and improved technology, it has become much more imperative for companies to remain competitive in this space. From VR to targeting, as well as online tracking, there are a variety of tools that hospitality firms can employ to attract customers via the Internet. As the Internet is the primary resource that people utilize to shop for hospitality products such as hotel rooms, airfare, etc... it is incredibly important for companies to remain on the cutting edge in regards to their marketing online and attracting and retaining customers.

The hospitality industry is faced with numerous responsibilities when it come to the satisfaction of guest. with the tremendous acts of growth within trends it is often difficult for vendors to keep up with the trends. some of the new trends that are being introduced include personalized features which is playing a major role today. Another major trend is now called virtual reality. I think this trend is a great addition to the industry because it allows customers to virtually place the item in their home to see if it fits their style. Also with the pandemic situations with can help with the idea of social distancing .

The innovations of e-commerce with application in hospitality is becoming a growth trend for this industry. Many more guests are interested in the experience of personalized attractions and the creativity of what brands has to offer. Many merchants are creating a tool that allows the software to remind shopper/guest about what left in the carts to reduce the number of missed sales.

This is an excellent, comprehensive article and research study that fully looks at environmental technology through interviews with hotel professionals. It has many specific examples of hotel environmental technologies. It also specifically looks at energy, water and waste in the hotel industry.

(1 of 2) "The hospitality sector has always been a popular target for cyberattacks." This is the first line of this Recorded Future article published in January. The article discusses breaches that happened for both Marriott and British Airways and how this is a regular occurrence in the industry as it is such a big target with so many possible points that can be attacked. While the statistics for the hospitality industry have improved greatly in the last decade, in 2019, they were still accounting for 10% of all breaches. Not only does a breach affect the way an organization operates, but also it also severely effects their bottom-line and takes quite a but of time for them to recover. "According to Ponemon's 2019 Cost of a Data Breach Report, the average hospitality data breach costs $1.99 million to contain, at a cost per record of $123. These high costs are due in part to the time needed to adequately respond to a breach. On average, it takes 200 days to identify a hospitality data breach and a further 75 days to contain it." The article continues by stating that hackers are typically seeking payment card data when compromising the hospitality industry.

(2 of 2) The article then discusses the many reasons why it is so difficult for hospitality-oriented companies to secure their assets versus other organizations of similar stature. Some of these reasons include the large, complex networks which are typically publicly accessible and contain many customers in the databases, the fact that customers are always onsite and so are attackers, the high turnover leading to inconsistent training and sharing of credentials, franchisers owning the responsibility of security yet not knowing much about it, and the risk associated with all of the various third parties the hotels do business with. While intelligence has come a very long, "security professionals in the industry are tasked with defending highly complex networks with many endpoints against a constant barrage of attacks and a constantly churning workforce… [AND] they have limited security resources to work with." Comprehensive security intelligence systems are now capable of protecting many aspects of the organization. Some of these updated features include responding rapidly to security incidents, blocking online brand abuse and impersonation, managing third-party risk, reducing breach containment times, and better allocating security resources. Property data security is so important to the hospitality industry. If a business does not take the proper precautions to protect their systems and their customers, then it could lead to a devastating event for the business. While security intelligence has progressed within the last decade, a business needs to make sure that they have chosen a reliable agent to partner with who will produce consistent service. If the business keeps up with their system updates and protections, they should not have to worry about their security system failing.

This article highlights several important security issues in the hospitality industry, followed by the practice of protecting data from loss. The data structure of the hotel industry is complex, customers mainly use bank cards to pay, and the staff turnover rate is high. There are certain internal threats. In order to solve these problems and avoid data loss, it is not enough to strengthen network security. It is also important that employees are trained and familiar with and comply with relevant regulations.

Hospitality offers an ideal target vector for conducting Cyber crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII). Restaurants, hotels, and other companies in the hospitality sector often have complex ownership structures with an individual owner or group of owners, and a management company that acts as the operator. Each of these groups may use different computer systems to store information, and the information can also frequently move across those systems.

In this article, we learn about the top five data security risks as well as best practices to help prevent data breaches. According to the article, the hospitality industry is a prime target since it stores a vast amount of sensitive guest information like names, phone numbers, addresses, and credit card numbers. Some of the five risks included complex ownership structures, reliance on paying by card, and insider threats to name a few. In order to avoid these threats, the article suggest that companies become PCI compliant, use cybersecurity measures like firewalls, and know where exactly their data is stored.

Cloud based POS to combine scheduling, payroll, and more

Cloud based technology applications in restaurants. Online ordering, mobile pay, digital menus, and inventory.