Grand Millennium Kuala Lumpur Debuts Integrated Facebook Hotel Booking System - MarketW... - 0 views
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Fans can now book comfortably within the Facebook environment with Sabre Hospitality Solutions' innovative social network technology
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the hotel is rewarding Facebook users with a special fans only rate.
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What sets us apart is the Sabre Hospitality Solutions' technology that allows users to book directly and safely without leaving the Facebook environment."
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Facebook is becoming more and more popular around the world and it is becoming a social media requirement for companies to utilize for their customers. Grand Millennium Kuula Lumpur realized this and became the first hotel in Malaysia to use Facebook as a booking engine, allowing its 30,000+ followers to book hotel accommodations comfortably and in a secure environment with a special fans only rate. Friends of the hotel's Facebook page feel confident when booking through this mechanism because the page links directly to the hotel's real-time reservations system, allowing customers to check availability and book rooms instantly. This is all done without ever leaving the Facebook page. Sabre Hospitality Solutions understands the growth of social media and is helping hotels engage guests through this new technology by providing the most comprehensive social media optimization solution available. They are helping hotels build loyalty, tap into new market segments, build buzz and grow their business through online communities. This is a very important and relevant marketing tool for Malaysia because their total number of Facebook users at the end of 2011 grew to over 12 million.