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rhera004

A Brief History of Event Management: Event Planning Then and Now - LocalHop Software - 0 views

getlocalhop.com/nt-event-planning-then-and-now

shared by rhera004 on 03 Oct 21 - No Cached
    • rhera004
      rhera004 on 03 Oct 21
       
      Roaring 20's should also be noted
  • Individuals can now create, locate, register, and document an event by using one small portable device.
  • Then vs. Now
  • ...8 more annotations...
  • Registration
  • Locating
  • Attendees
  • Advertising and Finding Events
  • The earliest recorded events and gatherings promoted peace and friendship between tribes and clans, and the first known event planner was Cleopatra
  • However, Cleopatra’s events would not have been possible without her servants and free labor. Communication was very limited, and messages were often hand delivered which usually took weeks, if not months, to be delivered.
  • Wealthy aristocratic women were in charge of event management, the most notable being Madame Pompadour, the mistress to King Louis XV of France and Marie Antoine.
  • People were making more money, which meant that they could spend more on hosting events.
  • rhera004 on 03 Oct 21
     
    Quick article on the differences between event planning past and present.
ldeur001

How Travel and Tourism Brands Can Leverage Social Media to Attract New Customers - 0 views

www.entrepreneur.com/...383750

shared by ldeur001 on 04 Oct 21 - No Cached
  • Social media is one of the most effective ways to attract new customers for any brand, but the travel and tourism industry can leverage it a bit differently.
  • When consumers look for information regarding traveling, hotels, resorts, restaurants, local activities and more, they turn to the internet, specifically social media.
  • The best part is the return because social-media marketing can drive the healthiest ROI out of all your online marketing campaigns when executed correctly.
  • ...4 more annotations...
  • Social media provides an opportunity to showcase a brand’s personality,
  • starting a blog for your business
  • complement your search-engine-optimization strategy when you apply keyword research to new blog topics. 
  • Run paid Facebook and Instagram ads
  • ldeur001 on 04 Oct 21
     
    Social media is an incredibly effective way to attract new business. It's cost effective and easy. Your can use apps like tiktok and instagram that are very picture/video driven to showcase your business, but also blog posts can be great to boost your SEO.
khiyara_00

Three ways technology is improving hotel security | TOPHOTELNEWS - 3 views

tophotel.news/-is-improving-hotel-security-2

shared by khiyara_00 on 14 Jun 20 - No Cached
  • Mobile keys are making an entrance, and this means added security for guests. In some instances, the technology can alert guests and hotel management when someone has entered the room or tried to get in.
  • Many properties are expanding the number and locations of cameras, upgrading hardware, and using better software to run and monitor the cameras. Some of the more advanced systems offer low-light vision, facial recognition, and movement and color recognition analysis software.
  • To combat cybercrime, hotels are taking steps to incorporate more advanced firewalls, limiting who has access to data, and securing mobile devices of employees.
  • ...6 more annotations...
  • Mobile keys are making an entrance, and this means added security for guests. In some instances, the technology can alert guests and hotel management when someone has entered the room or tried to get in.
  • Mobile keys are making an entrance, and this means added security for guests. In some instances, the technology can alert guests and hotel management when someone has entered the room or tried to get in.
  • 2. Hotel security monitoring systems get an upgrade
  • ware to run and monitor the cameras. Some of the more advanced systems offer low-light vision, facial recognition, and movement and color recognition analysis software.
  • 3. Hotel security and cybercrime
  • New technology, such as mobile key cards, advanced monitoring systems, and cybercrime initiatives are working to protect property and personal information, so travelers can always feel more secure.
  • sharlabrunsvold on 14 Jun 20
     
    In this article, TOPHOTELNEWS highlights three ways technology is reducing incidences of theft, assault, and data breaches in the hotel industry. Mobile keys allow guests and hotel staff to monitor who enters a room and when, limiting the chances of theft. Security cameras now offer low-light vision and facial recognition, and their decrease in size allows for discrete placement. Cybercrime initiatives are also working harder than ever to secure delicate information by developing advanced firewalls. Each of these advancements allows travelers to feel more secure in their "home away from home."
  • ...1 more comment...
  • keoctave on 14 Jun 20
     
    This is a great article as the hotel that i work for as many of these same features including the mobile keys, and high definition security cameras and a great team at the back of it. Although it is all good to have those features having the right team makes a huge difference. I have many examples with while being at the hotel probably having a difficult interaction with a guess the security team call me to make sure that i am ok. This made me feel safe to the highest extent that they are watching and alert.
  • shaunagayecox on 30 Sep 20
     
    This article discusses three ways that hotel security is being enhanced by technology. One way is by mobile keys. Customers no longer have to use physical keys. They can simply use their mobile phone to open room doors. They don't have to worry about their keys going into the wrong hands. The second way is cameras. Modern cameras are smaller and are more easily hidden and can more accurately take pictures of the faces of persons who enter and exit hotels. The third way is to enhance the cybersecurity of the hotels' computer systems.
  • khiyara_00 on 12 Oct 21
     
    This article discusses the ways a hotel can implement security measures to keep guest information and company's data safe.
lhick022

Disruptive Innovation: The Inevitable Change Every Market Must Face | MassChallenge - 0 views

masschallenge.org/...disruptive-innovation

disruptive innovation change market

shared by lhick022 on 24 Oct 21 - No Cached
  • According to Forbes, innovation could wipe out $8 trillion worth of U.S. public company equity
  • every company must have an effective strategy to either engage in or counteract disruptive innovation in its industry.
  • Clayton Christensen first coined the disruptive innovation theory in a Harvard Business School paper to refer to companies who meet market demands with a simpler, cheaper solution.
  • ...27 more annotations...
  • This practice often results in game-changing products that are fundamentally different from any current choice on the market.
  • sustaining innovation seeks only to improve upon existing concepts or products
  • It happens slowly at first
  • Low-end market disruption occurs at the “low end” of existing value networks. Unlike new-market disruption, it does not launch a groundbreaking alternative.
  • Lower margins
  • Higher risks
  • Disrupts an existing market or creates a new on
  • Involves new technology and a new business model
  • New-market disruptors create products or solutions that are so much more affordable or convenient than existing options that entirely new segments of the population can begin using them.
  • New innovation is often ignored at the outset
  • It seems obvious only after the fac
  • Because of these potential costs, innovating in a disruptive fashion may be ill-suited for organizations that do not wish to commit these resources.
  • Software as a Service
  • Video Streaming
  • Smartphones
  • Personal Computers
  • Lightbulbs
  • Artificial Intelligence (AI)
  • Ride Sharing
  • It is important to note that you don't have to choose only one type of innovation at the other's expense.
  • Peer to Peer Accommodation
  • Lack of Leadership
  • Lack of Culture
  • . Sooner or later, your market is going to face a newcomer with a never-seen-before idea or business model. You must seek out ways of doing it first or else brace for the impact.
  • Listen To Your Customers
  • Focus On Your Business Model
  • Find an Innovation Partner
  • lhick022 on 24 Oct 21
     
    This article fully explains disruptive innovation, its almost as if the article listened to the lecture then wrote the paper. I could have highlighted the whole paper, it lists causes, characteristics and effects of disruptive innovations.
naxiang2001

What hotels need to know about biometric privacy laws | Hotel Management - 0 views

www.hotelmanagement.net/...lity-and-biometric-privacy-law

shared by naxiang2001 on 11 Apr 22 - No Cached
  • naxiang2001 on 11 Apr 22
     
    This article investigates the purpose of biometrics and how they can be put to use in the hospitality industry. Biometrics are often seen as the most secure method of identity verification, but with that comes the fact that this information is incredibly private and an very high security risk for the company holding it. It also discusses some of the challenges and difficulties companies may face in their implementation. It specifically focuses on different pieces of legislature that may limit the use of biometric data and what this means for employee and customer safety. This article concludes by acknowledging the fact that if biometrics continue to rise in technological prominence then a federal law should be put into place to designate its use.
amoon008

Advantages of Cloud Computing for the Hotel Industry - 0 views

www.innquest.com/...cloud-computing-hotel-industry

cloud computing advantages hotel industry technology hospitality software

shared by amoon008 on 31 May 20 - No Cached
  • Is cloud computing secure?If you invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another country)
  • In reality, the opposite is true, because if you choose the right cloud-based Hotel PMS, then your operations will benefit from some of the best cybersecurity in the business. You’re unlikely to have enterprise-level security and firewalls, intrusion detection and industry-standard SSL encryption in-house, but the cloud PMS delivers all those protections for a fraction of the cost.
  • Cloud computing relies on a robust Internet connection and a device of your choosing.
  • ...21 more annotations...
  • Lower operational costs
  • With cloud computing, you can truly work from anywhere – a capability the hospitality industry has historically struggled to embrace, often due to the limits of the technology in use.
  • Firstly, it must provide the best suite of management tools for all members of your hotel staff; and, secondly, it must help you provide the best guest experience possible. Another advantage of cloud computing is it enables your staff members to work more efficiently by freeing them from fixed terminals. Check-ins aren’t limited to the reception desk,
  • Improved guest experience thanks to mobility
  • Remote working
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
    • amoon008
      amoon008 on 24 Jan 22
       
      If you use a cloud Hotel Property Management System, you won't have to store any data on site (PMS). Instead, it will be kept on a different server (it could even be in another country). It's understandable that you'd feel insecure as a result. In reality, the opposite is true: if you choose the right cloud-based Hotel PMS, your operations will benefit from some of the best cybersecurity in the industry. You're unlikely to have enterprise-level security and firewalls, intrusion detection, or industry-standard SSL encryption in-house, but the cloud PMS offers all of these protections for a fraction of the cost.
    • amoon008
      amoon008 on 24 Jan 22
       
      It is undeniable that times are changing. Older, on-premise hotel PMS solutions are being transferred to cloud computing, which is helping to improve basic, but crucial, hotel operational circumstances like a check-in or check-out line. Cloud computing requires a strong Internet connection and a device of your choice. Because cloud applications are so versatile, you can use your cellular-enabled tablet to run your reception desk from the palm of your hand even if your main Internet connection is down. Cloud computing allows you to operate from anywhere, at any time, in a secure environment, all while reducing IT infrastructure and continuing IT costs. In today's connected world, cloud computing is incredibly dependable.
    • amoon008
      amoon008 on 24 Jan 22
       
      Changing to a cloud PMS isn't as difficult as you would imagine. A comprehensive import of your data may be achievable depending on the system you're transferring from, and the ease with which such systems can be learned assures that staff adoption is unlikely to cause any problems or service interruptions. Finally, and perhaps most critically, one of the most major benefits of cloud computing is that it takes far less time to make adjustments. It's not unusual to have virtually 100% uptime, allowing you to take use of the best features and benefits your PMS supplier has to offer without having to deal with lengthy, inconvenient update routines.
  • Older, on-premise hotel PMS solutions are now being shifted to take advantage of cloud computing, helping improve basic, but important, common hotel operations situations, such as a line of people waiting to check in or out.
  • Cloud computing relies on a robust Internet connection and a device of you
  • Cloud computing relies on a robust Internet connection and a device of your choosi
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Lower operational costs
  • Lower operational costs
  • invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another cou
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Remote working
  • Improved guest experience thanks to mobility
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
  • In 2019, just 24% of hotels in the U.S. were using a cloud
  • anaslip on 31 May 20
     
    This article is telling us about some advantages of cloud computing in hospitality industry (hotel industry). You won`t need to store any data outside if you invest in Hotel Property Management System (PMS). There are advantages in cloud computing in hotel industry both for hotel staff and guests.
amoon008

The robots behind the bar that want to pull your next pint - BBC News - 0 views

www.bbc.com/...business-59246183

shared by amoon008 on 17 Jan 22 - No Cached
    • amoon008
      amoon008 on 17 Jan 22
       
      Cecilia was released on 02/24/2021 and uses artificial intelligence to make drinks for guests. Cecilia can be purchased for $45,000 or rented for $2,000/month
  • Proponents of bartending robots also note that they can help bars become more efficient - which, in turn, helps their bottom line.
  • t may venue owners take as a "given."
  • ...11 more annotations...
  • owners take as a "give
    • amoon008
      amoon008 on 17 Jan 22
       
      Alan Adojaan, who unveiled the robot, says that robot bar staff can help address staffing problems, and also put a halt to other factors, such as overly generous pouring of measures, or giving free drinks to friends, issues he says that may venue owners take as a "given."
  • "We are aiming for places that have a huge turnover of clients, such as sports events, festivals or nightclubs," he says
  • One of its Yanu robots is currently making alcohol-free cocktails at the Estonian pavilion at the World Expo event in Dubai.
  • To help affected human bar staff do just this it launched an initiative in the US in 2019, whereby for each sale of one of its units it would give a barman or woman $1,000 (£747) towards helping them retrain.
  • "Robots will not replace traditional [human-staffed] bars," says Jan Hiersemenzel, the head of marketing for Swiss firm F&P Robotics, which makes a robot bar server called Barney Bar
  • The bar staff themselves, he adds, often have the unenviable task of dealing with "obnoxious drunk people"
  • Harry Gordon Johnson once said: "The greatest accomplishment of a bartender lies in his ability to exactly suit his customer."
  • The company says that each unit can be filled with 70 litres of different types of spirits, and that it can serve up to 120 cocktails per hour.
  • Enter Cecilia, a robotic bartender that mixes and serves cocktails, and uses artificial intelligence (AI) to talk to customers in much the same way that Alexa, on an Amazon Echo speaker, or Siri, on an iPhone can respond to you.
  • Customers can either buy a Cecilia for $45,000 (£34,000), or hire one for $2,000 a month.
cdamo003

Disruptive Innovation: Are we There Yet? - 2 views

hospitalityinsights.ehl.edu/ruptive-innovation-hospitality

disruptive innovation

shared by cdamo003 on 14 Jan 21 - No Cached
  • both likes and fears the concept of disruptive innovation.
  • used by
  • The term ‘disruption’ is widely
  • ...9 more annotations...
  • Disruptive innovations are however differentiated from sustaining innovations
  • influenced by the theories of Harvard professor Clayton Christensen
  • . 3-D printing of buildings will allow accommodation hosting opportunities to develop and disappear very quickly in new areas
  • , according to changing destination popularity, or to extend capacity following a surge of visitors, for example.
  • t disruption means to academics – and some business leader
  • We like to experience new ways of traveling and creativity in cooking dishes; at the same time, we may be somewhat anxious or even afraid of getting into a self-driving car or eating something cooked by a robot chef.
  • Society both likes and fears the concept of disruptive innovation.
  • a provocative marketing campaign may be seen as ‘disruptive’ as an affordable-luxury hotel concept with shared bathrooms.
  • fear or hope of emerging disruption is exaggerated and misleading.
  • guanhuahao on 14 Jan 21
     
    The author holds that the public have ambivalent attitudes of disruptive innovation，and the current understanding of its effects is inaccurate，the article mentions Uber and Airbnb as the example. This article gives the explanation that it is a form of breakthrough that takes place in a rapidly changing market. In the academic aspect, influenced by the theories of Harvard professor Clayton Christensen, It's different from continuous innovation Finally the author show 2 examples of potentially disruptive innovation in hospitality: 3D printers and virtual reality
  • swhit149 on 07 Mar 21
     
    This article gives a clear understanding on what disruptive technology is in the hospitality industry. It explains how our society craves for more "what's new?" or what a business can do to stay ahead of its competitors but are sometimes afraid of the outcomes and although we cannot see the future, we can give it a try while hoping for the best. They provided current examples such as Airbnb and how they sustain innovation effectively by capitalizing and improving the efficiency of the system.
  • cdamo003 on 11 Jan 22
     
    The article discusses how technology can potentially disrupt the market in positive ways. The article also uses examples of what would not be considered market disruption and used Uber as an example of this. IF we were to however have self driving cars this would be a significant market disruption.
waldjustin13

How Green Rankings Benefit Hotels - 0 views

www.xerostech.com/...o-go-for-green-rankings-hotels

green computing sustainability hotel eco-conscious travelers

shared by waldjustin13 on 17 Apr 22 - No Cached
  • As consumers become more and more sensitive to environmental issues, the demand for green products and services continues to grow. In many industries, there is a lot of pressure for companies to go green and be more environmentally friendly.
  • conscientious travelers want to stay at conscientious hotels
  • the hotel industry has an incredible opportunity to actually make a difference in the fight for water conservation without sacrificing profits or the quality of the guest experience.
  • ...3 more annotations...
  • Hospitality businesses save money in the long run when they go green
  • Travelers are seeking out eco-friendly places to stay
  • Environmental regulations are being enforced
  • waldjustin13 on 17 Apr 22
     
    Conscientious travelers want to stay in conscientious hotels. The hotel industry has developed the "GreenLeaders Program" to recognize hotels and B&B's that engage in environmentally friendly practices. The top reasons why the hospitality industry is going green: (1) long-term monetary savings, (2) meeting the needs of eco-conscious travelers, and (3) conforming to new environmental regulations.
rrodr658

How Virtual Reality (VR) can Enrich the Hospitality Industry - 3 views

www.revfine.com/l-reality-hospitality-industry

technology solution travel hospitality

shared by rrodr658 on 28 Mar 21 - No Cached
  • Through this, users can experience a virtual recreation of different aspects of travel, from the flight, to arrival, to some of the key sights.
  • These tours can be made available on hotel websites, allowing guests or potential guests to take a look at their hotel room, or other parts of the hotel, before they book or before they arrive.
  • allowing customers to look for flights, compare hotel prices and book rooms through a virtual reality headset.
  • ...12 more annotations...
  • Within the hospitality industry, VR has become particularly important, because of the amount of information the average customer needs before they will actually book a hotel room. Rather than reading through descriptions, which may or may not be trustworthy, it offers customers the chance to experience things for themselves.
  • Virtual reality is a computer technology, which utilises images, sounds and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically makes use of VR headsets and this equipment enables users to look around and immerse themselves in a digital environment.
  • Virtual reality, or VR for short, is one of the biggest emerging technology trends and the business world is gradually coming to terms with the various opportunities it provides. For those in the hospitality industry, virtual reality has particular appeal, because it can digitally transport potential customers to a hotel or travel destination.
  • While many of the applications of modern virtual reality are entertainment-based, businesses are increasingly getting to grips with VR’s potential as a marketing tool, delivering important information to potential customers in a way they can actually experience, and stimulating multiple senses in the process.
  • allows customers to experience a virtual recreation of a room within a hotel, or take a look at one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of ‘try before you buy’ marketing
  • Virtual reality hospitality strategies can help to improve the quality of experience provided at almost every stage of the customer journey. Yet, this can be taken to the next level by embracing the metaverse
  • allow customers to experience nearby attractions once they have arrived, adding to the hotel experience itself.
  • is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides.
  • Virtual reality is a computer technology, which utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically uses VR headsets, enabling users to look around and immerse themselves in a digital environment.
    • rrodr658
      rrodr658 on 17 Jul 23
       
      VR definition/explanation
  • allows customers to experience a virtual recreation of a room within a hotel, or take a look at one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of ‘try before you buy’ marketing
    • rrodr658
      rrodr658 on 17 Jul 23
       
      VR experiential marketing
  • Virtual Travel Experiences
    • rrodr658
      rrodr658 on 17 Jul 23
       
      one of the main reasons how VR is being used in hospitality and tourism. VR travel experiences such as tours.
  • Trainees can improve their housekeeping skills in realistic virtual settings and gain valuable insights through interactions with lifelike avatars. VR allows trainees to learn from mistakes, even serious ones, without the anxiety of real-world effects.
    • rrodr658
      rrodr658 on 17 Jul 23
       
      VR used as a training tool to help staff improve and refine their skills. It allows for virtual simulations to happen and practice possible outcomes.
  • garz14 on 28 Mar 21
     
    Virtual Reality is enhancing the way travelers can decide if they want to book their hotels, by allowing them to take virtual tours of the hotel or experience local attractions via virtual trials, some of these examples include checking out local beaches, even simulated scuba diving. Some of these 36o videos are truly remarkable and I can see how this can encourage guests into booking their trips because it certainly makes me want to try all of these activities.
  • ...2 more comments...
  • khiyara_00 on 20 Sep 21
     
    This article discusses the ways VR is utilized in the hospitality industry. It then goes to explain how potential clients can have virtual visits before actually booking.
  • anonymous on 11 Nov 21
     
    The article is providing examples for the technology of Virtual Reality (VR) and its ability to boost the hospitality Industry. VR has been used more as an entertainment tool but it is now progressively seen as an useful and important marketing tool, as it delivers life like experiences through stimulation of the senses.
  • alomariee98 on 19 Sep 22
     
    Virtual reality is a computer technology, which utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. For those in the hospitality industry, virtual reality has particular appeal because it can transport potential customers to a hotel or travel destination. The full potential of virtual reality within the hotel industry is only just being recognized.
  • rrodr658 on 17 Jul 23
     
    This article goes over how VR/AR is currently impacting the hospitality and tourism world. The main reasons for its big impact on the industry and how the technology is being applied. It mentions examples and touches a little bit on the metaverse topic. It also has a separate article that explains further on AR & AI in the hospitality industry.
ldnea218

How to use Artificial Intelligence in the Hospitality Industry - 3 views

www.revfine.com/elligence-hospitality-industry

Artificial Intelligence

shared by ldnea218 on 03 Feb 22 - No Cached
  • Artificial intelligence, or AI, refers to the performance of seemingly intelligent behaviours by computers or machines.
  • Essentially, AI refers to computers or machines carrying out tasks that were traditionally thought to require cognitive function to carry out. It is associated with concepts like automation and big data.
  • Artificial intelligence is playing an increasingly important role in hospitality management, primarily because of its ability to carry out traditionally human functions at any time of the day.
  • ...2 more annotations...
  • AI chatbots have been utilised on social media platforms, allowing customers to ask questions and get almost instantaneous responses, 24 hours a day, seven days a week.
  • Another wayin which AI is being utilised within the hotel industry away from pure customer service is in data analysis. In this capacity, the technology can be used to quickly sort through large amounts of data and draw important conclusions about customers, or potential customers.
  • cdamo003 on 03 Feb 22
     
    This article goes over different ways artificial intelligence is able to be used within the hospitality industry. Some examples used in this article are the virtual customer service representative known as Connie by Hilton Hotels as well as chatter box messaging. These are just some of the ways of many AI is being used throughout the industry.
  • ldnea218 on 13 Jul 23
     
    AI is playing an increasingly important role in hospitality management, primarily because of its ability to carry out traditionally human functions at any time of the day. This potentially means hotel owners can save significant money, eliminate human error and deliver superior service. With artificial intelligence, the possibilities for improving this aspect are almost endless, ranging from increased personalization to tailored recommendations.
liz649

How AI is Transforming the Travel Industry | Eastern Peak - 0 views

easternpeak.com/...ases-in-travel-and-hospitality

shared by liz649 on 16 Jul 23 - No Cached
  • perform various administrative tasks and offer excellent customer services
  • ensure an effortless and convenient practice for travelers
  • chatbots
  • ...40 more annotations...
  • chatbots
  • increase their p
  • nd boost customer experience
  • transformed the mode of processing booking searches,
  • providing relevant information
  • two-thirds of respondents find AI chatbots useful when making travel arrangements
  • applying voice assistants that give tremendous advantages to both visitors and hotels
  • voice-based digital devices are usually connected with various hotel facilities
  • quick reception desk requests, automated room control, Internet connection, regional weather forecast, and hands-free calling
  • regulate the physical environment in the room,
  • voice-activated devices extremely beneficial as they enable them to bring down labor costs and ensure perfect services nonstop
  • staff always remains aware of guests’ requests and can reply quickly or text the necessary department
  • provide quick access to travel facilities, and, more importantly, grant a high degree of security for the staff and travelers.
  • ecognizes people in a few seconds by comparing their lips, eyes, ears, and chin with the similar ones available in the database.
  • Baggage key parameters and individual features allow for validating it to a certain passenger, not for a single trip but on other journeys when a person uses their bag
  • 64% of Americans support the idea of utilizing AI-based recognition methods at airports
  • reduced check-in time so that customers do not waste their time in long lines.
  • utilizing machine learning in the travel industry
  • identify individuals by their facial features.
  • 75% of people favor personalization in various forms of modern travel businesses
  • enables them to tailor specific services adjusted to customer preferences
  • Tourism product feedback given by people on different travel review platforms, professional travel blogs, or social media are valuable data sources for travel agencies, hoteliers, restaurant owners, and tourists.
  • it is believed to be true and unbiased as it is usually backed by relevant photos made by travelers during their trips.
  • Text-based comments undergo sentiment analysis that uses Machine Learning algorithms and Natural Language Processing technologies to study person’s opinions and ideas about certain tourism services and products.
  • can transform the obtained information into a competitive advantage.
  • Automated baggage systems at airports testify to the successful AI applications in the travel industry.
  • modernized tracking and handling methods
  • seamless experiences for airlines and their customers through reliable baggage services
  • photo identification to trace baggage for tourists,
  • forecast the amount of bags a particular person may have based on previously obtained travel data.
  • enhance decision-taking and planning, ensure results-driven optimization, and improve scheduling procedures
  • benefit from special airlines apps designed to find the lost baggage or track it when it is still in transit.
  • appreciate the degree of self-service provided by virtual assistants and robots.
  • implemented robotic technologies to speed-up check-in procedures, keep loads of information about their clients, and multitask beyond human capabilities.
  • Robots enhance the guest experience
  • AI-based virtual assistants and robots have become very helpful for international travelers as they have embedded translation software enabling the guests to conduct communication in their native language.
  • tendency played an important role in delivering hygienic and safe services without affecting availability.
  • Daily services performed by hospitality robots may vary from cleaning and baggage carrying to room food delivery.
  • develop cutting-edge travel apps enabling us to forecast flights and travel-related things like hotels
  • serve travelers in terms of finding the cheapest price and providing details on flight costs in the future.
  • liz649 on 16 Jul 23
     
    The article discusses how Artificial Intelligence is transforming the travel industry and in return affecting the hospitality industry. The AI that the article states are chatbots, voice-based digital assistants, facial recognition, personalized recommendations, sentiment analysis, and much more. AI has greatly benefitted the travel industry and made things easier for the traveler.
liz649

Bed & Breakfast Management Software | Little Hotelier - 0 views

www.littlehotelier.com/bed-breakfast-software

shared by liz649 on 06 Jul 23 - No Cached
  • higher expectations when it comes to service and accommodation standards.
  • more convenient to analyse performance and determine important business decisions.
  • ‘self-start’
  • ...25 more annotations...
  • channel manage
  • booking engine
  • arn more bookings and revenue.
  • support available 24/7,
  • designs their software with small accommodation businesses
  • issues you have can be solved as quickly as possible
  • understand your goals
  • stay PCI-DSS and PSD2 SCA compliant to protect your small property from fraud and avoid online risks.
  • Make sure you’re free to cancel anytime.
  • Stay connected to your guests throughout their stay
  • Manage important daily tasks straight from your smartphone or tablet
  • enables you to manage your property online. It can include many different features such as a front desk system, booking engine, channel manager, payments solution, and more.
  • payment information is in one place
  • command centre where you can see all your bookings from every booking source in one central calendar.
  • ed and
  • breakfast software is a tool that
  • centralising all the crucial aspects of your property’s operations
  • n keep everything all in one place and make changes at the click of a button
  • nformation you need to view or analyse
  • generated automatically and is easily accessible.
  • simplifying the day-to-day operations of your business
  • more control over your business, leading to better decisions and greater profits.
  • easily control all the vital parts of reservation management
  • add more value to your business.
  • increase upsell opportunities and further enhance guest experience
  • liz649 on 06 Jul 23
     
    The article discusses what a bed and breakfast system is and how it is beneficial for the bed and breakfast to have a PMS system. If the owner would like to live their life and not be behind the desk they need the bed and breakfast system. The owner is able to have all the functions of their bed and breakfast at their finger tips and make any changed from their phone or tablet.
mabbate

Benefits of Using a Property Management System for your Airbnb | by Keycafe Team | Medium - 1 views

medium.com/...m-for-your-airbnb-fc541f16833d

hospitality airbnb

shared by mabbate on 25 Jan 23 - No Cached
  • These systems allow for easy automation of messages, letting hosts easily stay on top of communications at any time of day or night.
  • Pricing is essential for vacation rental management, as it can be the difference between profitability and non-profitability. If a listing is priced too low, hosts are leaving revenue on the table, and if it’s overpriced they’ll struggle to secure enough bookings in order to stay profitable.
  • Property management systems leverage both historical information and real-time data about the area around a listing to ensure it’s always priced competitively.
  • ...2 more annotations...
  • a property management system makes it easy to request and record payments, accept direct bookings, and set up security deposits or specific rules for taxes
  • A property management service creates and continuously updates financial and performance reports so vacation rental managers always have an overview of how things are going and what needs to be adjusted.
  • mabbate on 25 Jan 23
     
    Having an integrated PMS for short term rentals can have many benefits. This allows the owner to work off of one system instead of several platforms. Automation from these platforms will help with guest scores and profitability.
  • emilywest5 on 27 Jan 23
     
    It makes sense to have this system in place, work smarter not harder right? Technology is a beautiful things and can make owning a business or just renting our your vacation home so much easier.
djohn304

How Proximity Marketing Can Aid Businesses - Forbytes - 0 views

forbytes.com/...y-marketing-can-increase-sales

shared by djohn304 on 25 Jul 22 - No Cached
amdelgad liked it
  • The development of technology provides new opportunities for businesses to grow.
  • Our smartphones have changed how we shop, work, socialize, and live. It’s no wonder that so many businesses are taking on the challenge of proximity marketing.
  • The aim of proximity marketing is to deliver marketing campaigns to consumers in close proximity to retailers, restaurants, or other locations of interest to target messages.
  • ...28 more annotations...
  • The idea of proximity marketing is that a specific message can only be communicated to the right person by its proximity.
  • Enhanced customer experience: Using a proximity marketing strategy enables your company to personalize the customer experience in a way that varies your offerings based on the customer’s past, present, or future location and behavior. App utilization: Using proximity ads to provide valuable info and offers can improve user interaction with a business’s app, which can be a place for users to read regular updates and withdraw discounts, etc. Cost-effectiveness: Mobile proximity marketing is a cost-efficient way to target ads to the desired audience. Customer relationship boost: Proximity ads help businesses better understand the needs of their customers. This allows them to meet these needs to enhance relationships and interactions.
    • joshli2022
      joshli2022 on 25 Jul 22
       
      Benefits of proximity marketing.
  • Businesses of all sizes use proximity marketing to engage with potential customers,
  • The aim of proximity marketing is to deliver marketing campaigns to consumers in close proximity to retailers, restaurants, or other locations of interest to the target audience.
  • method of location-based marketing via a company’s use of their customers’ location is a foundation for a proximity marketing strategy.
  • as long as they’re physically near to the business. It makes ads more practical and efficient, as well as more personal.
  • Near field communication (NFC) proximity marketing is a marketing tactic in which retailers put a chip on the product that works as a transmitter and connect to in-store visitors’ mobiles to send them various info about certain products.
  • designed to identify the customer profile and send the message directly to the person.
  • n the form of coupons or discount cards, advertisement banners in the store, or a personalized advertisement on a store companion website.
  • this is done by utilizing mobile location tech technologies, such as GPS. But technologies such as Bluetooth and WiFi also serve this type of marketing.
  • A hyper-local sales campaign is one in which a local retailer maximizes their geographic location to house a specific sales event and makes use of the surrounding local culture to generate interest.
  • WiFi proximity marketing is integrated with in-store marketing to provide guests with personalized, customer-activated content based on their proximity.
  • Using proximity marketing technology, the ad campaigns reach a more personal level with their audience, adding a more engaging and personalized touch.
  • One such method is radio-frequency identification (RFID) proximity marketing. It allows companies to embed a unique identifier on their product, insert it into the RFID proximity marketing imaging system, and then automatically customize their targeting.
  • granting you a valuable asset: consumer data. When a customer wants to log in to your WiFi network, ask them to provide their email first so you can reach out to them later and send personalized offers.
  • meaningful data points like demographic, location/geography, platform, and time.
  • GPS-based proximity marketing. Also called geo-targeting and geo-marketing, this tactic lets companies identify and engage customers based on their location. It is mainly used in retail, services, and real estate.
  • Those locations – your local grocery store, fitness club, a particular bar- can leverage that information to send you exclusive offers and promotions.
  • Beacons, easily installed in every store and retail space, use an electrical signal to identify customer location and transmit data to them through Bluetooth.
  • calculate daily traffic patterns and broadcast promotional messages to individuals nearby, making product recommendations or simply notifying them of discounts and beneficial deals.
  • Modern business owners rely on digital marketing channels for both growth and retention.
  • Beacons can create interactive experiences and offer valuable information (such as displaying discounts) to smartphone users as they walk near to encourage them to stay or shop longer or make a purchase.
  • However, this technology is still considered to be one of the most expensive ones for marketing purposes.
  • There are less expensive proximity marketing solutions for budget ad campaigns. For instance, QR (Quick Response) Codes are a powerful tool that allows companies to create digital proximity marketing opportunities by simply creating one and hanging it on the wall in the store.
  • mobile browser detection. When visitors arrive at your website, many factors are taken into account, including their IP address, browser, and device. Every time a visitor to your website activates their mobile phone or pulls up your page on their laptop browser, you have a chance to reach out and, potentially, monetize them.
  • Enhanced customer experience: The use of a proximity marketing strategy enables your company to personalize the customer experience in a way that varies your offerings based on the customer’s past, present, or future location and behavior. App utilization: The use of proximity ads to provide valuable info and offers can improve user interaction with a business’s app, which can be a place for users to read regular updates, withdraw discounts, etc. Cost-effectiveness: Mobile proximity marketing is a cost-efficient way to target ads to the desired audience. Customer relationship boost: Proximity ads help businesses better understand the needs of their customers. This allows them to meet these needs to enhance relationships and interactions.
  • hotel visitors can receive information about the hotel and the various offers it has. Also, as guests are looking for the best cafes or restaurants for a good price, hotels can partner with local bars and restaurants and inform the guests of the deals they could get.
  • Businesses are uncovering the benefits of marketing to clients in their proximity.
  • joshli2022 on 25 Jul 22
     
    This article is about the concept of proximity marketing that supports sales and marketing development in business operations. First, the idea of this marketing strategy is to reach out to the right consumers based on mobile techs and GPS techs. Second, the four types of proximity marketing are by components, application, geography, and key players in general. Third, the benefits of proximity marketing are enhanced experiences for the guests. Applicational utilization. Cost-effectiveness on the mobile marketing, then the guest relationship improvement will be one of them to benefiting the company's business growth.
  • henderson_goh on 28 Jul 22
     
    In these days of technology advancement, proximity marketing is one of the best ways for marketing. The only disadvantage is potentially using someone's information without permission. As long as permission is granted, it would be fine.
  • djohn304 on 25 Sep 22
     
    Proximity marketing is a mode of location based marketing that uses the customers location to their advantage when distributing advertisements for their business. There are several different types of proximity marketing solutions that can and are currently being used by the most popular brands right now. There is wifi proximity marketing, radio frequency identification proximity marketing (RFID), near field communication proximity marketing (NFC), GPS based, beacon based, and QR codes. Using these methods of marketing hold benefits including enhanced customer experience, app utilization, cost effectiveness, and customer relation boost. There is an option for everyone in terms of cost and many industries are using them more and more, inclusive of the hospitality/tourism industry. In my opinion, the previous ways of advertising are becoming obsolete and the market for competition is growing and growing and growing. We all have likely encountered one or more forms of this type of marketing, and we likely will continue to in the future.
ajean132

MarineXchange: Cloud Computing and AI Next Onboard - Cruise Industry News - 0 views

www.cruiseindustrynews.com/...uting-and-ai-next-onboard.html

cloud computing cruise artificial intelligence technology

shared by ajean132 on 28 Oct 22 - No Cached
  • Celebrating MarineXchange’s 20th anniversary this year, the company has played a key role in developing software written specifically for the industry, with a portfolio of software and hardware solutions, managing all office and ship related activities.
  • “We are working very closely with Microsoft to bring cloud computing onboard ships next,” Lindthaler said. “It is called on-premises cloud (solutions for ships), and it does not exist today.
  • Lindthaler said he is focusing on two different projects: sales recommendations and supply chain forecasting.
  • ...4 more annotations...
  • For the cruise customer, the software will be able to make meaningful recommendations in terms of shore excursions, for example, before they take a cruise. This serves two purposes, he said: it generates revenue and helps making the booking stick. Guests who purchase shore excursions before making their final payment are less likely to cancel the cruise.
  • “What is important is to make relevant recommendations based on the customers’ history that is stored and interpreted by the software. The self-learning engine takes into consideration the guest profile, nationality, gender, age, if they travel with extended family, friends, where they are sailing; it looks at many data points before making recommendations.” For the supply chain, the AI engine can find correlations between cruise lengths, weather, deployment and special occasions, according to Lindthaler. “Our current system can handle all of this,” he said, “but requires more data maintenance and also experienced provision masters. With the growth of the industry, there is a shortage of experienced crew, however, and this is where the technology can help. Sailing seven days out of Miami, it is not very difficult, but for global deployment, accurate forecasting becomes more of a challenge.”
  • MXP was also the first software provider to provide mobile solutions custom-designed for cruise ships ranging from POS to check-in, housekeeping, hotel maint
  • enance, and much more.
  • ajean132 on 28 Oct 22
     
    This article dives into the possibilities of cloud computing and artificial intelligence (AI) aboard cruise ships. MarineXchange, a leading provider of office and ship-related software and hardware, explains its journey in bringing this new evolution of technology to ships, in partnership with Microsoft. Examples of the benefits of AI in relation to sales and supply chain forecasting are also included.
sosor012

Making shipping more efficient through disruptive technologies | Hellenic Shipping News... - 0 views

www.hellenicshippingnews.com/hrough-disruptive-technologies

shared by sosor012 on 16 Jan 23 - No Cached
  • Oceanic
  • This will lead to better management and utilisation of stock, reduction of food waste, as well as improved hygiene and safety practices.
  • improve efficiency in the shipping industry
  • ...8 more annotations...
  • Safetytech Accelerator
  • CYENS
  • better management and utilisation of stock, reduction of food waste, as well as improved hygiene and safety practices.
  • augmented realit
  • computer vision
  • increasingly relevant for maritime transport
  • real difference in seafarers’ lives
  • Safetytech mission is to make the world safer and more sustainable through the wider adoption of technolog
  • sosor012 on 16 Jan 23
     
    The article "Making Shipping More Efficient Through Disruptive Technologies" discusses the opportunity of using augmented reality and computer vision to improve efficiency within the shipping industry. Safetytech Accelerator in collaboration with CYENS and Oceanic will be assisting crews in the safe handling and storage of vessel provisions. The goal is to become efficient, safer, and sustainable through this process. For example, some of these projects include using technology to fight fires on container ships.
kbakermhd

Walmart and Target Have a Big Problem They Don't Want to Fix - TheStreet - 0 views

www.thestreet.com/...get-should-ditch-self-checkout

shared by kbakermhd on 17 Jan 23 - No Cached
  • Retailers and restaurants love to push work off on consumers under the guise that it's somehow better for them. It's like when you order a bagel and a cup of coffee at Panera Bread and you get handled, a blank bagel, frozen butter or cream cheese packets, and an empty coffee cup.
  • Letting me customize my coffee in an app as Starbucks (SBUX) - Get Free Report does is customer service. Handing me an empty cup and pointing me toward a carafe with a milk and sugar station is the exact opposite.Self-checkout is the same principle. If Target (TGT) - Get Free Report or Walmart WMT offers a few stations where people in a hurry can opt to check themselves out, that's very different than replacing your cashiers with automated checkout stations. That's not about convenience, it's about saving money.
  • And, yes, self-checkout has increased shoplifting, but it has also gone from being a convenience offered to customers to a cost-saving method for stores. It's automating an area where people do a better job in a lot of ways.
  • ...3 more annotations...
  • sacrificed a chance to connect with your customers.
  • Human interaction and connection building can't be automated. Some tools may aid in that relationship, but ultimately people matter.
  • Automate the things people can't see and put as many human beings into helping customers and building connections as possible
  • kbakermhd on 17 Jan 23
     
    This article discusses the controversial self-checkout model in major chain stores such as Target and Walmart and the cause and effect of labor issues and how other scenarios appear to be encouraging a time when this model replaces human checkout entirely. It was reported that Walmart loses 3 billion every year to customer and employee theft. For the most part, retailers have been thinking about self-checkout through a financial-savings and customer-experience perspective. But inherently, that means there's going to be less eyes on a transaction, less human interaction and more opportunity for shrink.
aquin206

6 Technology Trends Redefining the Hospitality Industry - 2 views

www.entrepreneur.com/...423654

technology hospitality

shared by aquin206 on 10 Jan 23 - No Cached
  • Travelers now prefer self-service over waiting to be served
  • online planning and booking
  • ontactless check-in and
  • ...22 more annotations...
  • Incorporating technology into day-to-day operations is essential to minimize human error, maximize service efficiency and improve the guest experience.
    • aquin206
      aquin206 on 10 Jan 23
       
      Companies must evolve in the world of technology in order to meet customer demands. In effect of the Covid-19 pandemic, travelers now prefer self-service such as contactless check in. The incorporation of this technology, minimizes huma error and maximizes efficiency.
  • Companies must move quickly to meet evolving demands or risk missing the boat.
  • 24/7 digital concierge.
  • Gamification of travel planning
    • aquin206
      aquin206 on 10 Jan 23
       
      By using game like templates in their websites, travel companies are able to capitalize on human motivation. When customers able to get rewards, brand awareness, customer loyalty, and revenue are improved
  • As people contemplate their next getaway, hospitality companies can leverage gamification — using game design elements in non-game contexts — to turn travel planning from a chore into a guilty pleasure.
  • companies can capitalize on human motivation.
  • Beyond novelty, using gamification for online advertising is proven to boost data driving, customer loyalty, brand awareness, user-generated content, online engagement and revenue.
  • Virtual reality tours
    • aquin206
      aquin206 on 10 Jan 23
       
      Virtual reality tours help travelers to enjoy their future destination before they arrive. They also help with brand experience as they create mental imagery and presence.
  • Through the use of VR (virtual reality), companies can now give first-person digital tours of their space to future guests.
  • VR increases the elaboration of mental imagery and presence, leading to better brand experience,
  • Going contactless
    • aquin206
      aquin206 on 10 Jan 23
       
      Contactless check in, mobile keys, and digital payments all increased by 66 percent due to the pandemic. This however, is here to stay as this decreases staff dependency.
  • The adoption of contactless technology like self-check-in, in-room technology, mobile keys and digital payments, increased by 66 percent during the pandemic
  • many hospitality companies transitioned to contactless check-in/out to reduce staff dependency.
  • Chatbot as a digital concierge
    • aquin206
      aquin206 on 10 Jan 23
       
      Chatbot is a simple way to meet guest demands 24/7. With FAQ, guests can get an answer to their question in a matter of seconds at any time of the day without needing to leave their room.
  • Hoteliers are scrambling to meet 24/7 guest demands. With fewer staff, chatbots are shifting from luxury to necessity.
  • This means a 24/7 ability to engage users, answer their questions and fulfill their requests.
  • IoT for room control and customization
    • aquin206
      aquin206 on 10 Jan 23
       
      IoT allows guests to have a home away from home by personalizing their rooms by changing the color of the lights, temperature, etc.
  • Location-based services
    • aquin206
      aquin206 on 10 Jan 23
       
      With location based services, travelers are able to find activities and amenities wherever they are staying. This can offer more intuitive local recommendations without needing staff assistance.
  • IoT technology allows guests to personalize room settings like room temperature and lighting.
  • By seeing a guest's location via their smartphone, hospitality companies can offer more intuitive local recommendations. Without needing staff assistance, guests can instantly access local information, such as the nearest grocery store or the best pub in town.
  • Hospitality tech revolution predictions
  • he hospitality industry cannot expect a return to normal.
  • aquin206 on 10 Jan 23
     
    This article focuses on six trends that are redefining the hospitality industry. These trends are; gamification of travel planning, virtual reality tours, going contactless, chatbot as digital concierge, IoT for room control, and location-based services. Companies must evolve in the world of technology in order to meet customer demands. In effect of the Covid-19 pandemic, travelers now prefer self-service such as contactless check in. The incorporation of this technology, minimizes huma error and maximizes efficiency. Gamification of travel planning: By using game like templates in their websites, travel companies are able to capitalize on human motivation. When customers able to get rewards, brand awareness, customer loyalty, and revenue are improved. Virtual Reality Tours: Virtual reality tours help travelers to enjoy their future destination before they arrive. They also help with brand experience as they create mental imagery and presence. Going Contactless: Contactless check in, mobile keys, and digital payments all increased by 66 percent due to the pandemic. This however, is here to stay as this decreases staff dependency. Chatbot as a Digital Concierge: Chatbot is a simple way to meet guest demands 24/7. With FAQ, guests can get an answer to their question in a matter of seconds at any time of the day without needing to leave their room. IoT for Room Control and Customization: IoT allows guests to have a home away from home by personalizing their rooms by changing the color of the lights, temperature, etc. Location-Based Services: With location based services, travelers are able to find activities and amenities wherever they are staying. This can offer more intuitive local recommendations without needing staff assistance.
  • shineal on 14 Jan 23
     
    Hello Alejandra. I really enjoyed reading this article, thank you for sharing! Although I am a germaphobe, and number three (Going contactless) appealed to me on a certain level, the points that stood out to me the most were; number two (Virtual reality tours) and number four (Chatbot as a digital concierge). I am one of the individuals who check reviews of places before I make a reservation but taking the virtual reality tour would give me more assurance of the property because individuals have different expectations and standards so what may be appropriate for them, may not be for me. The Chatbot as a digital concierge is quite convenient for both guests and hotels, hence it will ensure a more comfortable and relaxing stay.
ahyla001

Chapter 2: How Do Restaurant Cloud-Based POS Systems Work? | CAKE - 0 views

www.trycake.com/...t-cloud-based-pos-systems-work

POS Cloud-based Restaurants hospitality

shared by ahyla001 on 18 Jan 23 - No Cached
  • If your restaurant uses email services, social media networking sites, or an online application like Google Docs, you are already using the cloud to store information. Instead of using a computer in your restaurant to process and store data, a cloud-based POS system processes and stores data online. Let’s look at data storage and security so you can see exactly how it works.
  • As a restaurant owner with a cloud-based POS system, you will not be working directly with data storage. You’ll be running a SaaS application on servers in your vendor’s data center.
  • Most cloud storage systems store the same data on multiple servers using different power supplies. This way, if the power fails, you can still access your data.
  • ...7 more annotations...
  • Greater protection against data loss:
  • Less susceptible to viruses:
  • Monitored by IT professionals:
  • Security is a priority:
  • Encrypted data:
  • Authenticated and authorized:
  • A cloud-based POS can also be the better choice for lower startup costs because you won’t need to pay for installation, on-site maintenance, or a back-office server. Instead, a small restaurant can use these savings in other ways, such as hiring the best staff or marketing their new restaurant.
  • ahyla001 on 18 Jan 23
     
    I chose this article because my paper will be on POS systems in restaurants and this article outlines a bit about Cloud-Based POS systems. It explains how the data storage works remotely through the vendors servers. It also outlines a list of reasons why Cloud-Based storage could potentially be more secure than local storage. I think that if I were opening a restaurant I would definitely use a cloud-based SAAS POS.
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