This article is about the concept of proximity marketing that supports sales and marketing development in business operations. First, the idea of this marketing strategy is to reach out to the right consumers based on mobile techs and GPS techs. Second, the four types of proximity marketing are by components, application, geography, and key players in general. Third, the benefits of proximity marketing are enhanced experiences for the guests. Applicational utilization. Cost-effectiveness on the mobile marketing, then the guest relationship improvement will be one of them to benefiting the company's business growth.

This article was about the AR and VR enhance hospitality. First, the AI service robot called connie is used by Hilton corporation. The chatbots and messaging system help the hotels to provide adequate service to the guests. Second, the data analysis has a significant impact on the hospitality industry; enhancement and improvement of the services need good analysis ways to help the management team enhance their business strategies and planning. Third, VR in the hospitality industry could help the guests to preview and review the property and help them get to know the facilities deeply so that they could have more choices during their stay. Also, this way, the potential consumers could discover the services and marketing packages through AR and VR experiences. Lastly, the activities that the hotels can be more resilient and diversified.

This Article is about the ditial menu and the restaurant that benefits to have the ditigtal menu, which reduced workforce for the company and cheaper to have one compare the phsical menu. At the same time the restaurant could enhance their efficiency. The types of the digital menu are tablets, AR, interactive tables, are common opitions to the restaurant in order to upgrade their menu. In general, the the dital menu could help different type and levels of restaurants to enhancing their technological innovation in order to improve their services.

The technologies come with a 5G network that could increase guests' convenience in engaging with the properties' facilities to maintain an efficient service system. Second, the personalization of the services could be flexible since the connection with the AI and VR computer systems. Third, the development in using new techs will be booming through the 5G network. Then, the event and conferences will be more resilient in the hotel and have stable connections with people remotely. Lastly, the hotel operation will be efficient and sustainable with the support of the 5G network.

This article is about a futuristic hotel concept, which combats automatic reset that flexible space and mechanical services, sense and satisfies suite that senses the condition of the guests and provides enough assistance to guests and uses advanced technologies in-room control. Then the rebuildable buildings are ably reused to sustain the business and as restorative resorts that offer renewable energy and service to the guests. The augmented reality-based property that flexible in giving an excellent view to the community based on AR tech. Lastly, the energy center distributes energy to the community, engaging the communities around and supporting the supply chain in multiple ways.