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ortiz004

Cloud Computing and the Hospitality Industry - Insights - 0 views

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    I found this article about cloud computing and the hospitality industry on the website eHotelier. The article focuses on the hospitality industry's unique relationship with technology. Technology has helped the hospitality industry grow throughout the years. With technology, the hospitality industry can offer better services to its customers, and technology also helps develop the tourism industry. The hospitality industry has included technology innovation as it continues evolving with better technology. For example, hotels can now handle information on internal servers and record customer visits through bookings and in-house data systems. Nowadays, hotels are now using cloud computing because it is inexpensive, provides an accessible service, offers faster service and stronger security, and reduces service and cost because it can be flexible when it comes to business demands. Cloud computing in the hospitality industry is very helpful because the services are faster and more efficient. It decreases wait times, which is valuable for offering customer services and customer satisfaction. Customers can have a more personalized service upon arrival or when checking out. The hotel staff also be aware of guests' room preferences, food, activities, and everything the guest likes before arriving on the premises. Hotels can also partner with travel agencies through the cloud because it offers the opportunity to share applications of data-sharing services. In addition, the cloud also has the benefit of reducing workforce and administration tasks.
nelson1oliva

Basic Information about Electronics Stewardship | US EPA - 0 views

  • According to a 2013 report by the Consumer Electronics Association, the average American household uses about 28 electronic products such as personal computers, mobile phones, televisions and electronic readers (e-readers). With an ever increasing supply of new electronic gadgets, EPA's Facts and Figures about Materials, Waste and Recycling show that Americans generated 2.7 million tons of consumer electronics goods in 2018, representing less than one percent of all municipal solid waste generation.
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    There is clearly a connection between ownership of "stuff" and proper stewardship of the same. this article brings to light how this process needs to be sustainable and the responsibilities that we all have to ensure that our own footprint is not causing more harm to our planet through poor management of the items we have purchased. According to a 2013 report by the Consumer Electronics Association, the average American household uses about 28 electronic products such as personal computers, mobile phones, televisions and electronic readers (e-readers). With an ever increasing supply of new electronic gadgets, EPA's Facts and Figures about Materials, Waste and Recycling show that Americans generated 2.7 million tons of consumer electronics goods in 2018, representing less than one percent of all municipal solid waste generation.
kyleemcroberts

Going Beyond E-Waste Recycling - Human-I-T - 0 views

  • 25 states have enacted legislation establishing a statewide electronic waste, or E-waste, recycling program.
  • The multitude of state laws can make proper disposal unclear for many who have never recycled old electronics.
  • The confusion can lead to mismanaging E-waste recycling and negatively impact existing programs
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  • California’s Electronic Waste and Recycling Act of 2003 established four main purposes to manage the growing amount of E-waste.
  • facilitate the collection and recycling of covered devices,”
  • intends to eliminate E-waste stockpiles
  • make manufacturers report their efforts to increase the use of recycled materials.
  • end the illegal disposal of covered electronic devices
  • we need to focus more on reusing and donating electronics to a greater cause
  • Only twenty-five states have passed legislation in the last fourteen years.
  • E-waste is changing rapidly and legislation hasn’t kept up with the demand.
  • Encouraging reuse can simultaneously reduce E-waste in landfills and bridge the digital divide in low-income communities
  • Recycling centers don’t always recycle your old devices. It has been well documented (here and here) that most of them ship old electronics to other countries that don’t have strict environmental laws.
emilywest5

Social media and tourism: creating a social media marketing plan | WAM - 0 views

  • Digital marketing in tourism has always been an important factor, just like in hospitality, and is positioned in the epicenter of the user’s tourism experience. Both small and large companies in tourist destinations have to be aware of this and take advantage of the new opportunities that arise in the sector. Tourism and technology go hand-in-hand and we can’t understand one without the other.
  • Trends on social media set the path and companies are required to revise their marketing strategies so that they are present on Instagram, Facebook, and LinkedIn. The numbers don’t lie; there are 4.2 billion social media users around the world and they don’t use social media for just news, laughing at memes, or following celebrities. They are using social media to share opinions, choose travel destinations, and learn about brands. Social media tourism has an audience.
  • Social media allows us to connect with our audience on a much deeper level. You create not just brand awareness with your audience, but also an awareness and a real empathy between the user and the product: a strong bond that brings us loyal clients and creates new business opportunities thanks to mouth-to-mouth, which adds a great value.
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  • At the intersection between social media marketing and tourism, it’s very important to plan. Creating strategies, structuring your actions, and linking each new campaign to a concrete goal is key.
  • Your digital marketing plan for tourism can be the key that opens doors to a multitude of new clients, if you know how to do it:
  • Strategy 
  • Tactics
  • Action 
  • Control 
  • Research and contextualize potential clients, analyze and evaluate the shopping behaviors of your clients and their consumption habits, and create a profile with highlighted data
  • We have to know what is happening on each social network, what content is the most successful, which function is the worst, as well as their reach and the engagement that we have within the community.
  • The plan is equal to Visibility + Proactivity + Reputation (P = V + P + R).
  • How do we obtain visibility?
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    This article explains social media in hospitality and tourism. I really loved the explanation of the SOSTAC method which stands for S-Situation analysis/ Who are we? O-Objectives/ Where do you need to go? S-Strategy/ How you'll meet the objectives T-Tactics/ Details of strategy A-Action/Do your thing C-Control/ How did you do. This method was created by PR. Smith in 1990. It was created for digital strategy, and we still use this method nowadays. This technology helps us define our goals and KPI's as well as understand the buying process, what audience we need to cater to to have a successful following and monetary outcome as well as how to keep that momentum.
shineal

Data privacy matters in the hotel industry - Insights - 0 views

  • Data privacy matters in the hotel industryDr Michael Toedt Posted on 3 March 2022
  • Data privacy matters – period. As companies (including hotel chains) collect more and more personal data from consumers for marketing and research purposes, consumers are becoming increasingly concerned with data privacy and data protection. They want control over their data and they want to know exactly how it will be used. With legislative changes giving consumers more rights over their personal information, hoteliers need to both know the law and understand why data privacy is so important to hotel guests.
  • Good data privacy builds trust and loyalty
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  • “Commitment to data protection” drives brand loyalty for 31% of consumers, a figure that increases to 40% for “Trustworthiness”[1].This backs up the findings from a 2018 survey by Salesforce, which found that consumers are more likely to stay loyal to a company, spend more money and recommend its services if they felt they could trust the organization with their data
  • Data breaches cause serious financial and reputational losses
  • Every type of organization could suffer a data breach if adequate data protection controls and systems aren’t in place.
  • Hotels concerned about their ability to adequately protect guests’ personal data should take immediate steps to address this. A common problem is the existence of multiple guest profiles across different platforms within the hotel tech stack, such as the PMS, CRM, RMS, POS, website, etc. Where these are not fully integrated, data has to be updated manually, which carries significant risks.
  • Key legislation explained
  • There are strict rules around how data can be obtained, stored, managed, and used.
  • Achieving data privacy compliance
  • large amount of valuable data held by hotel groups makes them a prime target for hackers and cyber thieves.
  • From compliance and reputational viewpoint, these functionalities are truly invaluable to hoteliers. However, IT can only do so much. Other key considerations for hoteliers include creating robust data privacy policies, providing clear guest communications, and training staff on data privacy processes. Taking a 360-degree approach is the best way for hotels to protect themselves and their guests from data breaches and the associated risks.
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    This article by Michael Toedt on "Data privacy matters in the hotel industry" speaks on the approaches that can be taken to protect guests' data and their privacy since these practices increase guests' trust and loyalty to companies. Accordingly, it is vital for hotels to securely store guests' information. Thankfully, CDM systems make it much simpler for hotel staff to manage data-related requests from clients, such as updating personal details. They also enable one-click deletions, preventing data disputes.
kyleemcroberts

5 Key Lessons Learned from Critical Infrastructure Cyber Attacks - 0 views

  • 5 Key Lessons Learned from Critical Infrastructure Cyber Attacks
  • Cyber criminals are highly motivated, creative, and nimble
  • Consider the rise of cryptojacking, which uses mining malware to hijack computers to mine cryptocurrency.
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  • Don't be complacent — limit Internet access points with silos.
  • The attackers were just trying to look for unused processing power that they could use for their benefit."
  • finding the time to consistently audit and always be improving security is critical too
  • Keeping the critical infrastructure efficient and effective is challenging enough.
  • Train your humans.
  • This example underlines the importance of educating employees to always be vigilant and raising awareness of potential threats.
  • Stay current.
  • Concerns that new operating systems or software updates might destabilize crucial infrastructure can inhibit the best practice of always updating.
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    There have been many cyber-attacks in many different nations and that is for many different reasons, such as outdated, human error, and all software being in one vulnerable spot. It is important to always update your programs, use cloud computing, and to educate your personal on all cyber-attacks. It is also important for your teams to understand the "why" behind updating and cloud computing and this is to always keep an upper edge on cyber-attacks. Cyber criminals are always changing their ideas and new ways to take over networks and workday and night to find someone to slip up and it can cause the complete down fall of a company or nation.
katvillaverde

Could Robots Breathe New "Life" Into the Tourism Industry? - 0 views

  • Hotels are a “symbol of hospitality”, say the researchers, “which manifests as human values or touch”.
  • On a more positive note, the researchers explain, many people enjoy technological advancements, appreciate the “usefulness and ease of use” of service robots and like to show off their novel experience to others
  • They speculated that the “highly contagious” nature of COVID-19 may have made people more enthusiastic about robot services in hotels.
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  • In each study, the researchers sought to find out whether the participants’ preference for the robot-staffed hotel increased when they felt more at risk
  • In a resounding show of support for AI concierges, butlers, and cleaners, the results of all four studies indicated a preference for the robot-staff hotel.
  • beneficial for maintaining social distancing and reducing anxiety regarding contagion through human interaction”.
  • Hotels should target customers who feel particularly threatened by the pandemic by “promoting the health and safety aspects of service robots”.
  • The world is already moving rapidly toward the introduction of high-level technologies, and the pandemic offers a “good opportunity for pioneers to act”.
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    The article explains how the pandemic offers a "good opportunity for pioneers to act". In a study that was conducted, there was a preference for a robot-staffed hotel. This could be due to, however, the contagious nature of COVID-19.
bingkunwu

Recapturing Sales and Catering Revenue: Technology's Vital Role - 0 views

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    Technology and Event Management
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    As the hospitality industry embraces the need to optimize performance with technology, it, therefore, assigns technology a significant role in its productivity. The article thus engages an appeal of how technology is monetized to aid the success of next-generation hotel sales and event management software. With the alteration of the market to fit and adopt the use of technology, it increases its chances of seizing opportunities to aid in the determination of space utilization, to better capitalize on the in-demand spaces that are available. The suitability of having to compare multiple venues, for cost and suitability aligns with the nature of overcoming the shortcomings of the market. Thus, the article is rudimental in highlighting such cases.
JIACHEN LI

Mobile Application for Events, Conferences and Trade Shows - 2 views

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    today i want to introduce the event2mobile. it is an industry-leading platform that allows event managers to give attendees a clear understanding, acquire the events information and participate the events through their mobile devices. event2mobile is used by global media groups as well as private events of Fortune 2000 companies across APAC, Europe and North America. people can install this app in their mobile phone. they can create a account and update your personal information in the app. you can invite other friends in this app like facebook. also you can comment the events and give some advises through the app. moreover this app can support the events survey after you attend the events and you can evaluate the events. also, the app provide the location of events and events details. finally, this app can make the guests enter the events more easily.
digojoo

How to Make Hotel Wifi Faster: A Hotelier's Guide to Enhancing Guest Connectivity | Routie - 5 views

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    Hi everyone, I found this article to be quite informative and thought it would be worth sharing.
hijessica

Power of AR and VR 3D modeling for immersive experiences - 1 views

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    Discover the immersive power of AR and VR 3D modeling in transforming experiences. Unleash your imagination with cutting-edge technology.
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