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Glenn Mcfield

Hass and Associates Cyber Security: Five Ways to Manage Your Digital Reputation - 1 views

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    http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis
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    Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site
muirennshevaun

Hass & Associates Online Reviews: The Naked Truth About Internet Security - 3 views

At ProgrammableWeb's API conference next week in London (Sept 24-26), my keynote session will identify patterns in some of the recent cybersecurity transgressions, what could have been done to stop...

The Naked Truth About Internet Security Hass & Associates Online Reviews

started by muirennshevaun on 19 Sep 14 no follow-up yet
christian fourtier

What is Tor and why does it matter? - 1 views

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    We all live in public, at least as far as the US National Security Agency is concerned. As Internet users and global citizens become more aware of surveillance activities that the US and other countries are doing on the World Wide Web, there are those who seek to ensure that privacy and personal freedoms aren't trampled upon. Tor technology aims to help appease privacy advocates and offer a way in which the Internet can be enjoyed without the prying eyes of surveillance programs or other tracking software. This free piece of software has certainly become mainstream in light of recent events, but what is Tor and why does it matter to you, your family, neighbors, co-workers, and the rest of the Internet? Peeling back the onion layers It might surprise you that the Tor Project, originally an acronym for The Onion Router Project, was initially funded by the US Naval Research Laboratory and helped launch the development of onion routing (anonymous communication over a computer network) on behalf of DARPA. It had also received the backing from the Electronic Frontier Foundation. When users installed Tor software onto their computers, it would conceal their identity and network activity from anyone spying on their behavior. This was accomplished by separating the identification and routing information. The data is transmitted through multiple computers via a network of relays run by like-minded volunteers - almost like how users installed SETI software to look for extraterrestrial beings. Tor isn't the only service that helps you hide in the shadows away from the prying eyes of the federal government, or any other person who would do it for malicious purposes. However, some say that it's better because it works at the Transmission Control Protocol stream level. Full post: http://thenextweb.com/insider/2013/10/08/what-is-tor-and-why-does-it-matter/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+TheNextWeb+(The+Next+Web+All+Stories)
Nathan Ken

Hass and Associates Cyber Security: What's new in identity theft protection? - 1 views

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    With all the hundreds of quests from our survey, it's a Hass Associates pleasure to answer those today! As what we have observed, identity theft is on the top where individuals get so interested. In fact, identity theft is the fastest growing crime in America, affecting on the average of 500,000 new victims each year, for the past decade. And so, we are glad to discuss this for you to be well- informed and have preventive measures, such as reducing and reporting scams and prosecuting scammers. These topics are followed by: -online security and hardware concerns; -earning money from legitimate work-at-home programs and work-at-home scams; -credit cards and consumer issues; -Nigerian and lottery scams; -viruses and spyware; -phishing scams; -investment scams; and -urban legends. Obviously, many subscribers are interested in knowing out about new scams in these areas. This seems quite related to what we have been writing about. With all your exciting and terrific questions, Scam Busters will become even better. Today, we'll answer five of your biggest questions about identity theft: Answers to Our Subscribers' 5 Biggest Identity Theft Protection Questions 1) How big of a problem is identity theft and how long does it typically take to recover it? With victims' losses amounting to about $1.1 billion a year, identity theft reached the top of FCS's yearly list of consumer complaints for seven years in a row. The Federal Trade Commission (FTC) estimates more than the average victims that devote 170 to 300 hours trying to recover his or her identity and to resolve theft-relates issues. More than 110 million people in the US reported since January 2007 that have been packed letters from the different government branches, universities, corporations, banks, medical professionals, credit unions, no non-profit organizations and others notifying them that their personal information had either been stolen or lost. (Check out more statistics at our Identity Theft In
bigger price

hass and associates-PayPal teams with ET searchers to create interplanetary payment sys... - 0 views

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    Let it never be said that PayPal's leadership team confines its ambitions to Earth. PayPal founder Elon Musk, who also created SpaceX, says he wants to live the final days of his life on Mars. But who wants to go to space if you can't buy stuff? That's why PayPal is now talking about how to create a payment system that can be used on any planet. It's apparently not a joke. PayPal President David Marcus wrote a blog post yesterday about the launch of "PayPal Galactic" (that link doesn't work yet), an initiative developed in concert with the SETI Institute (Search for Extraterrestrial Intelligence). An announcement will be made today at the SETI Institute with moon traveler Buzz Aldrin and John Spencer, founder and president of the Space Tourism Society. To show he's serious, Marcus tweeted a picture of himself with Aldrin. PayPal says its wants to answer these questions: What will our standard currency look like in a truly cash-free interplanetary society? How will the banking systems have to adapt? How will risk and fraud management systems need to evolve? What regulations will we have to conform with? How will our customer support need to develop? Why start now? "Space travel is opening up for 'the rest of us' thanks to Virgin Galactic, Space X and a host of other space tourism programs including the Space Hotel that hopes to be in orbit by 2016," Marcus wrote. "The enabling infrastructure pieces are starting to come together, and as we start planning to inhabit other planets, the practical realities of life still need to be addressed." The need for a payment system off Earth already exists, he contended, writing that "[a]stronauts inhabiting space stations today still need to pay for life's necessities-from their bills back on Earth to their entertainment, like music and e-books, while in space." That problem has already been solved, however. Astronauts on the International Space Station have had access to the Internet and World Wide Web
creselda cabal

Hass and Associates: The Cyber-Risk of a Missile Attack on Syria - 1 views

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    Hass and Associates: The Cyber-Risk of a Missile Attack on Syria The cyberattacks carried out by Syria last week were much more broad than initially reported, and they amounted to a warning shot of the retaliation the U.S. could expect if it should attack. Subsequent attacks would most likely go after U.S. infrastructure, and given how fragile it is and the likelihood Iran or North Korea would help out, the result could be massive. As I write this, the U.S. has deployed a battle group to Syria in preparation for a missile strike against the government there, and Russia has deployed what appears to be a counter force. What most seem not to be factoring in is that Syria has already fired its warning shot with attacks on Twitter and The New York Times, at least. I say "at least," because reporting of attacks isn't comprehensive, and other attempts may have failed, so Syria's first strike may have been far larger than initially reported. (Related cyber-attack updates: http://www.technewsworld.com/story/78848.html) The U.S. has a tendency to overreact, and it is clear there's insufficient preparation for theinfrastructure collapse that could occur when Syria responds to a missile attack -- and Russia exists as a wild card that could cause the conflict to spread rapidly out of control. It's been common knowledge for some time that the U.S. infrastructure is vulnerable to outside attack and that governments like Syria and China have been probing it and probably know exactly where and how to do the most damage. There's a very real likelihood that this time the U.S. won't go unscathed, and it may be prudent to have a plan in place should things go very, very wrong. Details: http://www.technewsworld.com/story/78848.html Related article: http://www.wattpad.com/12317622-cyber-security-hass-associates#.UibGpBunqeQ
Abigail Jones

Hass and Associates: Missile Attack on Syria - 1 views

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    The cyber-attacks carried out by Syria last week were much more broad than initially reported, and they amounted to a warning shot of the retaliation the U.S. could expect if it should attack. Subsequent attacks would most likely go after U.S. infrastructure, and given how fragile it is and the likelihood Iran or North Korea would help out, the result could be massive. As I write this, the U.S. has deployed a battle group to Syria in preparation for a missile strike against the government there, and Russia has deployed what appears to be a counter force. What most seem not to be factoring in is that Syria has already fired its warning shot with attacks on Twitter and The New York Times, at least. I say "at least," because reporting of attacks isn't comprehensive, and other attempts may have failed, so Syria's first strike may have been far larger than initially reported. The U.S. has a tendency to overreact, and it is clear there's insufficient preparation for the infrastructure collapse that could occur when Syria responds to a missile attack -- and Russia exists as a wild card that could cause the conflict to spread rapidly out of control. It's been common knowledge for some time that the U.S. infrastructure is vulnerable to outside attack and that governments like Syria and China have been probing it and probably know exactly where and how to do the most damage. There's a very real likelihood that this time the U.S. won't go unscathed, and it may be prudent to have a plan in place should things go very, very wrong. Details: https://www.smore.com/g263-hass-and-associates-syria More Info: http://justinblake.postach.io/post/hass-and-associates-missile-attack-on-syria http://justinblake.booklikes.com/post/148815/hass-and-associates-missile-attack-on-syria
Nicole Garcia

Hass and Associates Cyber Security: House passes cybersecurity bill as privacy concerns... - 1 views

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    The House of Representatives go for the second round of Cyber Intelligence Sharing and Protection Act as it passed legislation on Thursday. The newly granted powers are intended to stop computer security threats against a company's rights and property. But the definitions are broad and vague. The terms allow purposes such as guarding against "improper" information modification and ensuring "timely" access to information, functions that are not necessarily tied to attacks. Once handed over, the government is able to use this information for investigating crimes that are unrelated to the underlying security threat and, more broadly, for "national security" purposes, which is a poorly defined term that includes "threats to the United States, its people, property, or interests" and "any other matter bearing on United States national or homeland security." The bill's vague definitions like "cybersecurity purpose" and "cybersecurity system" also raise the frightening possibility of a company using aggressive countermeasures. If a company wants to combat a threat, it is empowered to use "cybersecurity systems" to identify and obtain "cyber threat information." But the bill does not define exactly how far a company can go, leaving it open to the possibility of abuse. The bill drew support from House Democrats, passing on a bipartisan vote of 288-127, although the White House repeated its veto threat on Tuesday if further civil liberties protections are not added. Some lawmakers and privacy activists worry that the legislation would allow the government to monitor citizens' private information and companies to misuse it. U.S. authorities have recently elevated the exposure to Internet hacks and theft of digital data to the list of top threats to national security and the economy. Though thousands of companies have long been losing data to hackers in China and elsewhere, the number of parties publicly admitting such loss has been
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    http://hassassociates-online.com/articles/2013/04/23/house-passes-cybersecurity-bill-as-privacy-concerns-linger/ The House of Representatives go for the second round of Cyber Intelligence Sharing and Protection Act as it passed legislation on Thursday. The newly granted powers are intended to stop computer security threats against a company's rights and property. But the definitions are broad and vague. The terms allow purposes such as guarding against "improper" information modification and ensuring "timely" access to information, functions that are not necessarily tied to attacks. Once handed over, the government is able to use this information for investigating crimes that are unrelated to the underlying security threat and, more broadly, for "national security" purposes, which is a poorly defined term that includes "threats to the United States, its people, property, or interests" and "any other matter bearing on United States national or homeland security." The bill's vague definitions like "cybersecurity purpose" and "cybersecurity system" also raise the frightening possibility of a company using aggressive countermeasures. If a company wants to combat a threat, it is empowered to use "cybersecurity systems" to identify and obtain "cyber threat information." But the bill does not define exactly how far a company can go, leaving it open to the possibility of abuse. The bill drew support from House Democrats, passing on a bipartisan vote of 288-127, although the White House repeated its veto threat on Tuesday if further civil liberties protections are not added. Some lawmakers and privacy activists worry that the legislation would allow the government to monitor citizens' private information and companies to misuse it. U.S. authorities have recently elevated the exposure to Internet hacks and theft of digital data to the list of top threats to national security and the economy. Though thousands of companies have
creselda cabal

Hass and Associates Cyber Security: How to Avoid Phishing Scams - 1 views

Phishing scams have been around for quite some time now. But not many people are aware of what it is and what it can do to them. It is simply a ploy used by fraudsters to lead you to divulge person...

Hass and Associates Cyber Security How to Avoid Phishing Scams

started by creselda cabal on 03 Nov 14 no follow-up yet
kristine lim

Get Safe Online publishes online safety hints, tips and videos - 1 views

Experts say the government should get involved with tackling the challenge of social engineering scams Research just published claims to show that more than £21 million has been lost in the UK to ...

Get Safe publishes online safety hints tips and videos

started by kristine lim on 01 Jul 14 no follow-up yet
creselda cabal

How To Avoid The Perils Of Online Banking - 3 views

There are times - many, in fact - when I love online banking. Then there are other times when I find it so frustrating - and costly - that I think maybe I should pull the virtual plug. That's beca...

how to avoid the perils of online banking

started by creselda cabal on 28 Jun 14 no follow-up yet
Emma Scott liked it
campbelljacob15

Fighting Words: Criticism Of Video Games And Gamers Hass & Associates Online Reviews - 0 views

The video game industry is still talking about the violent threats made against Anita Sarkeesian, a video game critic, who alerted the police last week and went into hiding, according to her Twitte...

Fighting Words: Criticism Of Video Games And Gamers Hass & Associates Online Reviews

started by campbelljacob15 on 10 Sep 14 no follow-up yet
creselda cabal

Don't Get 'Spoofed' by Rogue Callers - 1 views

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    Source: http://www.huffingtonpost.com/jason-alderman/dont-get-spoofed-by-rogue_b_3574710.html When caller ID first arrived on the scene it seemed like a godsend to many people: Now you could easily identify who was on the line and ignore unwanted calls, whether from telemarketers, an ex-boyfriend or an unfriendly collection agency. But as often happens, unscrupulous individuals soon began manipulating the technology to defraud people by pretending to be someone else. Their scheme is called "caller ID spoofing" and disturbingly, it's perfectly legal in many cases. Here's how caller ID spoofing works and what precautions you should take to avoid being victimized: For a very low cost, businesses and individuals can use widely available caller ID spoofing software to generate calls which alter the telephone number and/or name that appear on the recipient's caller ID screen. Police, private investigators and collection agencies have used legal spoofing services for many years. Others who might have a legitimate reason to hide their identity when making a call include domestic violence victims and doctors returning patient calls who don't wish to release their private telephone numbers. Beyond that, the lines of legality begin to blur. The Truth in Caller ID Act of 2009 prohibits anyone from transmitting misleading or inaccurate caller ID information with the intent to defraud, cause harm or wrongfully obtain anything of value. Violators can be penalized up to $10,000 for each infraction. Unfortunately, such penalties haven't dissuaded many scammers. One common caller ID scam involves spoofers pretending to represent a bank, government agency, insurer, credit card company or other organization with which you do business. They count on you being reassured after recognizing the company's name on your screen. Related Articles: http://hass-associates-daffy.wikia.com/wiki/Main_Page Under the pretext of warning about an urgent situation (breached account, late payment,
creselda cabal

10 Things You Probably Didn't Know About Identity Theft - 2 views

Identity theft has become one of the biggest concerns for Americans. However, it is also one of the most misunderstood subjects among consumers. We are always looking for ways to protect ourselves ...

10 Things You Probably Didn't Know About Identity Theft

started by creselda cabal on 18 Jun 14 no follow-up yet
Nicole Garcia

Apple e-book ruling seen as warning to tech industry - 1 views

http://www.politico.com/story/2013/07/apple-ebook-ruling-93974.html The U.S. government's victory over Apple in the e-books antitrust case sends a message to the tech industry, legal observers say...

apple e-book ruling seen as warning to tech industry

started by Nicole Garcia on 11 Jul 13 no follow-up yet
bigger price

Think the Internet Leads to Growth? Think Again - 2 views

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    hass associates review articles Think the Internet Leads to Growth? Think Again Remember the year 2000 in the months after the Y2K bug had been crushed, when all appeared smooth sailing in the global economy? When the miracle of finding information online was so novel that The Onion ran an article, "Area Man Consults Internet Whenever Possible?" It was a time of confident predictions of an ongoing economic and political renaissance powered by information technology. Jack Welch-then the lauded chief executive officer of General Electric (GE)-had suggested the Internet was "the single most important event in the U.S. economy since the Industrial Revolution." The Group of Eight highly industrialized nations-at that point still relevant-met in Okinawa in 2000 and declared, "IT is fast becoming a vital engine of growth for the world economy. … Enormous opportunities are there to be seized by us all." In a 2000 report, then-President Bill Clinton's Council of Economic Advisers suggested (PDF), "Many economists now posit that we are entering a new, digital economy that could inaugurate an unprecedented period of sustainable, rapid growth." It hasn't quite worked out that way. Indeed, if the last 10 years have demonstrated anything, it's that for all the impact of a technology like the Internet, thinking that any new innovation will set us on a course of high growth is almost certainly wrong. That's in part because many of the studies purporting to show a relationship between the Internet and economic growth relied on shoddy data and dubious assumptions. In 1999 the Federal Reserve Bank of Cleveland released a study that concluded (PDF), "… the fraction of a country's population that has access to the Internet is, at least, correlated with factors that help to explain average growth performance." It did so by demonstrating a positive relationship between the number of Internet users in a country in 1999 with gross domestic product g
lisacotto95

Hass and Associates Cyber Security Sound Business Advice: Seven tips to proactively pre... - 1 views

The personal battle of owner-operators against fraudsters For autonomous entrepreneurs, fraud is a truly ominous and pervading risk. Private businesses are very susceptible to the threat of fraud b...

Hass and Associates Cyber Security Sound Business Advice: Seven tips to proactively prevent fraud

started by lisacotto95 on 03 Jun 14 no follow-up yet
creselda cabal

'Trojan.Laziok' malware targets energy companies - 2 views

Malicious software called 'Trojan.Laziok' was recently revealed by the researchers of an American technology company called Symantec. Based upon the report of Hass and Associates Cyber Securit...

Hass and Associates Cyber Security 'Trojan.Laziok' malware targets energy companies

started by creselda cabal on 13 May 15 no follow-up yet
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