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Ryan Holman

National Endowment for the Arts survey shows growth in online arts audience - washingto... - 0 views

www.washingtonpost.com/...AR2009120904233.html

e-publishing arts online

shared by Ryan Holman on 10 Dec 09 - Cached
  • Ryan Holman on 10 Dec 09
     
    More people are turning to the Internet for their arts consumption...seems to me that this might have implications for 1) people working in the arts (they have to market themselves too), and 2) people who want to do e-projects of various sorts (there is an audience for more complex online projects).
arnie Grossblatt

Digital fictions - 1 views

www.magellanmediapartners.com/...digital_fictions

reading ebooks EPUB

shared by arnie Grossblatt on 10 Sep 12 - No Cached
  • arnie Grossblatt on 10 Sep 12
     
    The clash between what e-book retailers are doing and what the e-reading audiences want.
Derik Dupont

AOL's Tim Armstrong: The Power of Local Journalism - Forward Thinking by Michael J. Miller - 0 views

blogs.pcmag.com/..._tim_armstrong_the_power_o.php

AOL Journalism Online Technology Local Social Networking

shared by Derik Dupont on 04 Jun 10 - Cached
  • Derik Dupont on 04 Jun 10
     
    Tim Armstrong , CEO of AOL, said he believes the next phase of the Internet is about content. And he told the audience at D8 that AOL is working on the "future of journalism." " lang="en-us
Kat Rodenhizer

Oak Knoll makes big business out of niche publishing : James Sturdivant : Book Business - 0 views

www.bookbusinessmag.com/...story.bsp

longtail marketing niche

shared by Kat Rodenhizer on 22 Sep 08 - Cached
  • Kat Rodenhizer on 22 Sep 08
     
    A successful example of the Long Tail Theory, Oak Knoll Press, publisher of rare, out of print books, managed to increase its sales this year-despite catering to a niche audience-by focusing on what loyal customers ask for instead of what doesn't sell.
Paul Riccardi

New York Magazine to Build Out Video Content - emedia and Technology @ FolioMag.com - 0 views

www.foliomag.com/...rk-mag-build-out-video-content

advertising New York Magazine video 2.0

shared by Paul Riccardi on 20 Feb 09 - Cached
  • Paul Riccardi on 20 Feb 09
     
    A major magazine is boosting its video content, most of which is pulled from other sources and curated by the magazine. Interesting way to cater to their audience and keep them coming back, not to mention advertising implications.
Derik Dupont

Is Content King? Then Distribution Is Crown Prince - 0 views

www.businessinsider.com/ibution-is-crown-prince-2010-3

Content Distribution Revenue Marketing Digital Online

shared by Derik Dupont on 04 Mar 10 - Cached
  • Derik Dupont on 04 Mar 10
     
    Great content doesn't always find an audience.
Derik Dupont

Variety Paywall To Go Up Thursday - 1 views

www.huffingtonpost.com/...aywall-to-go-up-_n_386625.html

Variety Pay Walls Newspapers Magazines

shared by Derik Dupont on 11 Dec 09 - Cached
  • Derik Dupont on 11 Dec 09
     
    LOS ANGELES — The Hollywood trade newspaper Variety is putting its Web site behind a "pay wall" starting Thursday – reserving its online content for paid subscribers and hoping its advertisers will stick around despite the smaller Internet audience. Variety plans to shut off free access gradually, asking one in 10 visitors for a user name and password that will be sent to paying subscribers.
Derik Dupont

New Nielsen Data Likely to Shock Some Web Publishers - Advertising Age - Digital - 0 views

adage.com/...article

Digital Publishers Nielson Advertising Demographics Data

shared by Derik Dupont on 09 Dec 09 - Cached
  • Derik Dupont on 09 Dec 09
     
    With Nielsen's update to its @Plan system, some big sites are getting a shock and seeing wide swings from what the old data said about their audiences.
Derik Dupont

E-Readers Fall Short for News, Study Says - Digits - WSJ - 0 views

blogs.wsj.com/...fall-short-for-news-study-says

E-Readers Newspapers Publishers Amazon Kindle Apple iPad

shared by Derik Dupont on 29 Jan 10 - Cached
  • Derik Dupont on 29 Jan 10
     
    The newspaper industry is struggling to hold onto its audience, and e-readers such as the Kindle may not help, according to a new study.
Derik Dupont

The Million Follower Fallacy: Audience Size Doesn't Prove Influence on Twitter - 0 views

www.readwriteweb.com/...prove_influence_on_twitter.php

Audience Twitter Tweets Aggregation

shared by Derik Dupont on 26 Mar 10 - Cached
  • Derik Dupont on 26 Mar 10
     
    A group of researchers have proven something we already expected to be the case: your Twitter follower count is somewhat of a meaningless metric when it comes to ...
Derik Dupont

E Readers Offer Little Relief For The Newspaper Industry - Industry News - Portfolio.com - 0 views

www.portfolio.com/...ief-for-the-newspaper-industry

E-Readers E-Books Newspapers Publishers Amazon Kindle Kindle DX Subscriptions Revenue Barnes & Noble Sony Advertising

shared by Derik Dupont on 01 Dec 09 - Cached
  • Derik Dupont on 01 Dec 09
     
    With ad revenue and audience on the decline, newspapers look to e-readers as a possible new revenue path. But early signs show that "win-win" deals between publishers and e-reader developers are both elusive and nonprofitable.
Allison Begezda

Newspapers Gain A Larger Share of Internet Audience - FishbowlLA - 0 views

www.mediabistro.com/...re-of-internet-audience_b33479

shared by Allison Begezda on 13 Jul 11 - No Cached
  • Allison Begezda on 13 Jul 11
     
    By Matthew Fleischer on July 12, 2011 1:14 PM Newspapers are increasingly staking their claim to the Internet and its emerging advertising bounty. According to a recent comScore study for the Newspaper Association of America, newspapers attracted an average monthly audience of 110.8 million unique visitors over the age of 18 to their websites in the second quarter-that's 64.6 percent of all adult Internet users.
Mark Schreiber

Seth's Blog: Moving on - 0 views

sethgodin.typepad.com/...moving-on.html

publishing

shared by Mark Schreiber on 25 Aug 10 - Cached
  • My audience does things like buy five or ten copies at a time and distribute them to friends and co-workers. They (you) forward blog posts and PDFs. They join online discussion forums. None of these things are supported by the core of the current corporate publishing model.
  • Mark Schreiber on 25 Aug 10
     
    The author/publisher relationship in the digital age.
arnie Grossblatt

The Newspaper of the Future - 0 views

www.ajr.org/Article.asp

newspapers publishers

shared by arnie Grossblatt on 28 Oct 08 - Cached
  • It is now clear that it is as disruptive to today's newspapers as Gutenberg's invention of movable type was to the town criers, the journalists of the 15th century.
  • The Internet wrecks the old newspaper business model in two ways. It moves information with zero variable cost, which means it has no barriers to growth, unlike a newspaper, which has to pay for paper, ink and transportation in direct proportion to the number of copies produced.
  • And the Internet's entry costs are low.
  • ...14 more annotations...
  • These cost advantages make it feasible to make a business out of highly specialized information, a trend that was under way well before the Internet.
  • specialized media had been enjoying more growth than general media.
  • A metropolitan newspaper became a mosaic of narrowly targeted content items. Few read the entire paper, but many read the parts that appealed to their specialized interests
  • Sending everything to everybody was a response to the Industrial Revolution, which rewarded economies of scale
  • Newspapers "keep offering an all-you-can-eat buffet of content, and keep diminishing the quality of that content because their budgets are continually thinner," he said. "This is an absurd choice because the audience least interested in news has already abandoned the newspaper."
  • The newspapers that survive will probably do so with some kind of hybrid content: analysis, interpretation and investigative reporting in a print product that appears less than daily, combined with constant updating and reader interaction on the Web.
  • But the time for launching this strategy is growing short if it has not already passed. The most powerful feature of the Internet is that it encourages low-cost innovation, and anyone can play
  • Clayton Christensen has noted, the very qualities that made companies succeed can be disabling when applied to disruptive innovation. Successful disruption requires risk taking and fresh thinking.
  • One of the rules of thumb for coping with substitute technology is to narrow your focus to the area that is the least vulnerable to substitution.
  • What service supplied by newspapers is the least vulnerable?
  • I still believe that a newspaper's most important product, the product least vulnerable to substitution, is community influence
  • The raw material for this processing is evidence-based journalism, something that bloggers are not good at originating.
  • Newspapers might have a chance if they can meet that need by holding on to the kind of content that gives them their natural community influence. To keep the resources for doing that, they will have to jettison the frivolous items in the content buffet.
  • But it won't be a worthwhile possibility unless the news-paper endgame concentrates on retaining newspapers' core of trust and responsibility
  • arnie Grossblatt on 28 Oct 08
     
    Argues that newspapers will need to get smaller and more focused on establishing trust-based influence. Interesting.
Helen Nam

Stephen King: Chick lit vs. 'Manfiction' - 0 views

www.ew.com/...0,,20225323,00.html

audience readership

shared by Helen Nam on 14 Oct 08 - No Cached
  • Helen Nam on 14 Oct 08
     
    EW's pop-culture columnist takes a Beretta and blowtorch to the idea that men don't read.
Amanda Litvinov

Source Interlink Digs In - Audience Development @ FolioMag.com - 0 views

www.foliomag.com/...source-interlink-digs

magazines distribution

shared by Amanda Litvinov on 08 Feb 09 - Cached
  • Amanda Litvinov on 08 Feb 09
     
    Chaos (and cursing!) in the magazine distribution arena. The comments at the end are interesting, too.
arnie Grossblatt

Cory Doctorow:Net Neutrality for Writers: It's All About the Leverage - 2 views

www.locusmag.com/...ers-its-all-about-the-leverage

publishing Net Neutrality FCC regulation

shared by arnie Grossblatt on 12 Jan 11 - No Cached
  • If Net Neutrality is clobbered the way the telcos hope it will be, the next Web or YouTube won’t come from disruptive inventors in a garage; it will come from the corporate labs at one of the five big media consortia or one of a handful of phone and cable companies.
  • Here’s something every creator, every free speech advocate, every copyright maximalist and every copyfighter should agree on: allowing the channels to audiences to be cornered by a handful of incumbents is bad news for all of us. It doesn’t matter that the lame-duck, sellout FCC won’t stand up for us. It doesn’t matter that Canada’s CRTC and the UK’s Ofcom are no better, that regulators around the world are as toothless as newborns. This is the big fight for us – the fight over who gets to decide who will be heard and how.
  • arnie Grossblatt on 12 Jan 11
     
    The always interesting and worthwhile Cory Doctorow on what limits on Net Neutrality could mean for writers and publishers. \n
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