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How can conservation organizations leverage the economic concept of shared value? Can they create tools beyond the regulatory stick, which creates the illusion of a carrot? Can they create collaborative partnerships between NGOs and sustainability-focused social designers?

Discovery Center Museum has provided after school activities within the Rockford School District #205 for the past 10 years. The After School Achievement Program is provided to schools within the Rockford School District that are defined as Title One schools. These schools are all located in predominately low-income neighborhoods and have a high number of children on the free or reduced lunch program, and have been placed on a statewide Watch List due to their low academic test scores. This program runs from September-May each year.

safe environment, positive mentoring and lessons that foster success in school and the community at large. Our program helps children succeed, develop a positive self-image and stay in school by improving their English language, reading, math, science and creative skills. Our program also teaches social and personal life skills, team building, and exposes children to a wide variety of cultural experiences

These after school programs are partially funded by the state of Illinois. Discovery Center provides approximately $100,000 of in-kind services for the five schools in which we serve as Lead Agency. This support is in the form of donated staff salaries, a free Family Nights at the museum for participating children and their families, materials, food, student incentives, contractual costs to other participating organizations, free admission to the museum for a field trip one time each year and free family memberships to the museum to all lead agency schools (approximately 500 families).