The difference between advertised fast foods and what they really look like when bought. Photoshoot conducted by a professional, and images of actual food purchased are compared to the idealized version from advertisements. Great study for marketing and photography students.
That's exactly what I was thinking too Keith; using the site in a lesson, or unit, about advertising, and how manipulative it can be. There's another site with images here, although it doesn't have any of the contemplative thoughts of the original bookmark (http://www.thewvsr.com/adsvsreality.htm).
Interactive adventure exploring how pervasive and manipulative advertisements are in our daily lives. Fun, cartoon-like atmosphere designed for later elementary or middle school age learners. Designed to help people recognize advertisements and how they want to control you.
Health teachers will love this site for kids. If you have a rainy day and have access to some computers, this would be a great place for activities. As we emphasize health, we should seek out engaging content in this area. This site is free. Love it.
"The multi-award winning program is focused on teaching the basics of cardiovascular health, including anatomy, nutrition, and exercise, by offering comprehensive curriculum materials to teachers and a site just for elementary school children to explore. The curriculum was developed as part of our mission to educate the public in a collaborative effort with medical professionals and certified teachers.
Project Heart is completely free to use and free of advertisements. It is also fully translated into Spanish.
Miguel Guhlin is doing what many of us are doing after the last straw - Google pulling GoogleReader. He's documenting how he's going to pull his dependence upon Google.
For me, my biggest decision caused by Google is that I'll be moving to Wordpress over the summer. I do think Google Sites is next although I've received several heated emails that this isn't accurate - if you look at the market share of google sites, it is far less than that of Google reader. Yes, it is something educators depend upon but you get what you pay for. I think Google would be better served to have a freemium model -- if advertising doesn't pay for it, we'll let you keep the service if you pay.
I don't know how I"d move from gmail. I just don't but if I had to, I guess I could. I don't think gmail is going anywhere, but I do have my personal email boxes going into that inbox.
I agree wikispaces is far superior to Google sites. It started quite a few years a go with Google Lively and it has just continued every year.
Thank you Miguel for your transparency. I hope Google is listening, many of us are still HOT about Google reader going away.As great as Feedly is, it doesn't have Diigo or ifttt.com integration yet which is a problem.
The sooner kids realize that most magazine images are photoshopped, the better. I remember a model on a tv show being asked what it feels to look like her and responding thatbwith all the photoshop on her photos that she wished she looked like herself too! This is a great thing and some would like advertisers to start disclosing the percentage of their photos that are photoshopped.
I love seeing lessons like this. Using the "night at the Museum" on the wii, the purpose is to teach non fiction, persuasion, advertising. I think that teachers could create more interesting resources like this. If you try this, please let me know. Looks really neat.
Welcome to your new Google smarthome - not smartphone - smarthome. They've bought a smart thermostat maker - I can imagine all kinds of cool things with Google Glasses, Droids, and other Google integrations with this. This interesting article covers many of the things Google has gone into besides their traditional search box/ advertising model and it tells you about the future of our world as a major giant positions for the Internet of Things which moves far beyond our screens into the air we breathe.
This will impact our schools beyond what we understand as our surroundings become smarter and able to be controlled remotely in ways we can't really understand today. These are trends I'll be discussing in my Intro to Computer Science classes.
"Google Inc announced plans to acquire smart thermostat maker Nest Labs Inc for US$3.2bil (RM10.54bil), signalling the Internet company's intention to expand into a broader array of devices and bringing valuable hardware design expertise in-house. "
College newspapers are met with the same challenges as mainstream media - decilining advertising and increasing online traffic are forcing attention online. Paper is out, social media is in. Organizations that don't get this shift are going to be in deep problems. Is your school newspaper making the sift.
Free BigHugeLabs Education account - preregister students so there is no email required, advertising free!, Download and view content created by students.
Congress has authorized a new federal research center that will be charged with helping to develop innovative ways to use digital technology at schools and in universities. The National Center for Research in Advanced Information and Digital Technologies was included as part of the latest reauthorization Requires Adobe Acrobat Reader of the Higher Education Act, approved last month. President Bush signed the law on Aug. 14. The center will be charged with supporting research and development of new education technologies, including internet-based technologies. It will also help adapt techniques already widely used in other sectors, such as advertising and the military, to classroom instruction.
"It's clear that the world is moving faster than it ever has before. This infographic below, produced by Knewton, an adaptive technology platform based in New York City, tells us that education is a 7 trillion dollar industry, 570 times the size of the online advertising market. In a time when 30% of students in the U.S. fail out of high school, our current education system is broken, from the bottom up. But the landscape is changing. The Internet is bringing us digital content, mass distribution and personalized learning. Check it out here and click the image to enlarge."
Tuesday, June 28, 2011
Swiffy: convert SWF files to HTML5
By Marcel Gordon, Product Manager, Swiffy
"Some Google projects really do start from one person hacking around. Last summer, an engineering intern named Pieter Senster joined the mobile advertising team to explore how we could display Flash animations on devices that don't support Adobe Flash player. Pieter made such great progress that Google hired him full time and formed a team to work on the project. Swiffy was born!
Today we're making the first version of Swiffy available on Google Labs. You can upload a SWF file, and Swiffy will produce an HTML5 version which will run in modern browsers with a high level of SVG support such as Chrome and Safari. It's still an early version, so it won't convert all Flash content, but it already works well on ads and animations. We have some examples of converted SWF files if you want to see it in action."
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"We are a search engine for free photos. These come from many sources and are license-specific. You can view a photo's license by clicking on the license icon, below and left of photos. Membership is free, without advertising, and allows you to rate, tag, collect and comment on photos. "
"There is a wealth of video content available online that can help the teaching and learning process, but some of the main issues of using online content within the classroom include inappropriate advertising, inappropriate recommendations, and the dreaded school firewall or slow internet connection. Yet, gaining access to such video content can really help to explain certain concepts, with opportunities to include footage, clips or teaching points in the lesson."