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Now Google, the longtime business leader, is taking lessons from behavioral economics and becoming a sustainability leader. For almost a year, the company has been nudging its employees to eat less meat, and it's working. Google has teamed up with the Better Buying Lab, a division of the World Resources Institute, which uses the nudge theory to "enable consumers to buy and consume more sustainable foods."

a campaign called Behind the Brands, led by Oxfam International, an advocacy organization dedicated to fighting poverty, is trying to make the inner workings of the 10 biggest food companies in the world more visible. Oxfam's goal is to nudge them by scoring them on a scale of 1 to 10 on a whole host of fronts, from worker rights to climate change.

The White House last week outlined plans to get the US offshore wind industry off the ground. The White House has awarded Maine, Rhode Island, New York and Massachusetts each a grant of $600,000 to support offshore wind development. It has also established an interagency group in support of offshore wind. As part of that effort, the Bureau of Ocean Energy Management plans to offer areas off the coasts of North Carolina and New Jersey. GovTech.com (10/2)