Users read an average of 10 reviews for a given business but want to see roughly 40 reviews to trust the accuracy of the star rating
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70+ Keyword Research Tool Alternatives to Google Keyword Planner - 0 views
Google and Your Business - 0 views
85% of consumers disregard local reviews more than 3 months old - Search Engine Land - 0 views
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When evaluating a local business, in this order, users look at star ratings, then review quality, recency and length of reviews
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Google is now the dominant reviews platform
What's the Ideal Blog Post Length for SEO? - 0 views
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Google wants substance, evidence, and facts from authority entities on whatever the topic may be. Turns out, longer content typically has these elements baked into it.
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Ideally, good content is mapped out before it is even created. It should connect the goals of your website/business and the content you are publishing with the goals of the users looking for it.
Google Mobile First Index 2018: A Simple Guide to Build your Strategy - 0 views
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The mobile first index shouldn’t have any impact on the length or quality of your content
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