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Mobile SEO Best Practices - 0 views

searchengineland.com/or-effective-mobile-seo-129100 mobile advertising seo
shared by Rob Laporte on 08 Jan 13 - No Cached
  • Rob Laporte on 08 Jan 13
     
    Mobile SEO Best Practices
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Infographic: 2013 SEO Ranking Factors, From SearchMetrics - 0 views

searchengineland.com/actors-post-penguin-2-0-164902 seo Statistics
shared by Rob Laporte on 29 Jun 13 - No Cached
  • Rob Laporte on 29 Jun 13
     
    Periodic Table Of SEO Success Factors
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Using Yoast WordPress SEO - PageLines Support - 0 views

www.pagelines.com/...p1 blogs seo
shared by Verilliance on 11 Apr 12 - No Cached
  • Verilliance on 11 Apr 12
     
    Detailed set up for Yoast SEO plugin
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Wordpress SEO plugins - All in One, Platinum, Yoast compared - 0 views

foliovision.com/...wordpress-seo-plugins-review blogs seo plugins
shared by Verilliance on 11 Apr 12 - No Cached
  • Verilliance on 11 Apr 12
     
    Good comparison/review of available SEO plugin options for Wordpress.
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International SEO: The HREFLANG Tag | Return On Now - 0 views

returnonnow.com/...international-seo-hreflang-tag international seo
shared by Rob Laporte on 07 Jul 12 - No Cached
  • Rob Laporte on 07 Jul 12
     
    this is not a fad or SEO gimmick - it really does work
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SEO Solutions for Multi-Country Sites: Multi-Lingual XML Sitemaps | ClickZ - 0 views

www.clickz.com/...tes-multi-lingual-xml-sitemaps seo international
shared by Rob Laporte on 10 Jul 12 - No Cached
  • Rob Laporte on 10 Jul 12
     
    For these reasons, option two, editing the sitemap.xml, is the better method. It only concerns one file per version of the website, doesn't affect page loading times, and can be easily used with other file types. Issues Although this does the job solving the problem for Google searches, this method isn't universally recognized by other search engines like Bing and Yahoo, which still yield consistent traffic, albeit low, but converting still. Despite the lack of support by Bing, this method is a great stratagem for working with the biggest in the search game, Google. It permits you to do region-specific targeting of your website in search without incurring penalties associated with duplicate or similar content; an SEO win! This can also be achieved on other search engines. Bing, for example, allows you to make such a distinction with a meta tag inserted into the HTML page or make a change to the HTTP headers; a harder solution than Google's, but still recommended.
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Two Google+ SEO Guides You Should Read - 0 views

searchengineland.com/-guides-you-should-read-111703 seo social media
shared by Rob Laporte on 24 Feb 12 - No Cached
  • Rob Laporte on 24 Feb 12
     
    The Ultimate Google+ SEO Guide
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SEOmoz | Some Opinions on the SEO Myths & Realities Fight - 0 views

www.seomoz.org/...-the-seo-myths-realities-fight seo
shared by Dale Webb on 21 May 10 - Cached
  • Dale Webb on 21 May 10
     
    This post is going to look at some of those nagging, lingering falsehoods that continue to thwart good SEO efforts.
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Calling All SEOs and Webmasters: Google Wants You - MarketingVOX - 0 views

www.marketingvox.com/asters-google-wants-you-044814 seo roi planning sales ideas
shared by Rob Laporte on 13 Aug 09 - Cached
  • Calling All SEOs and Webmasters: Google Wants You Click to enlarge Now through Sept. 30th, Google is looking once again to its community of developers to help guide others and contribute short tutorial videos to their Webmaster Central YouTube channel. The basic requirements are as follows: - Keep the video short: Approximately 3-5 minutes. - Think small: A short video is a good way to showcase your use of Top Search Queries, but not long enough to highlight an entire SEO strategy. - Focus on a real-life example of how you used a particular feature: For example, you could show how you used link data to research your brand, or crawl errors to diagnose problems with your site structure. Do you have a great tip or recommendation? (Go here for a complete list of requirements and submit all videos through their help center.) This is not the first time Google has reached out, nor is it something new to the industry. The site is billed as a one-stop shop for webmaster resources that helps with crawling and indexing questions, as well as introducing offerings to enhance and increase site traffic. The YouTube channel has more than 5,000 subscribers and 113 uploaded tutorials since launching in January.
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Black Hat SEO Techniques Part 2: The Myth of Duplicate Content - SEO - Zimbio - 0 views

www.zimbio.com/...chniques+Part+2+Myth+Duplicate blog guidelines seo
shared by Jennifer Williams on 10 Jun 09 - Cached
  • Jennifer Williams on 10 Jun 09
     
    Concerning rss feeds as duplicate content.
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Google SEO Test - Google Prefers Valid HTML & CSS | Hobo - 0 views

www.hobo-web.co.uk/...-google-prefers-valid-html-css seo algorithms site code & design
shared by Rob Laporte on 29 Oct 08 - Cached
  • Rob Laporte on 29 Oct 08
     
    Well - the result is clear. From these 4 pages Google managed to pick the page with valid css and valid html as the preffered page to include in it's index! Ok, it might be a bit early to see if the four pages in the test eventually appear in Google but on first glance it appears Google spidered the pages, examined them, applied duplicate content filters as expected, and selected one to include in search engine results. It just happens that Google seems to prefer the page with valid code as laid down by the W3C (World Wide Web Consortium). The W3C was started in 1994 to lead the Web to its full potential by developing common protocols that promote its evolution and ensure its interoperability. What is the W3C? * W3C Stands for the World Wide Web Consortium * W3C was created in October 1994 * W3C was created by Tim Berners-Lee * W3C was created by the Inventor of the Web * W3C is organized as a Member Organization * W3C is working to Standardize the Web * W3C creates and maintains WWW Standards * W3C Standards are called W3C Recommendations How The W3C Started The World Wide Web (WWW) began as a project at the European Organization for Nuclear Research (CERN), where Tim Berners-Lee developed a vision of the World Wide Web. Tim Berners-Lee - the inventor of the World Wide Web - is now the Director of the World Wide Web Consortium (W3C). W3C was created in 1994 as a collaboration between the Massachusetts Institute of Technology (MIT) and the European Organization for Nuclear Research (CERN), with support from the U.S. Defense Advanced Research Project Agency (DARPA) and the European Commission. W3C Standardising the Web W3C is working to make the Web accessible to all users (despite differences in culture, education, ability, resources, and physical limitations). W3C also coordinates its work with many other standards organizations such as the Internet Engineering Task Force, the Wireless Application Protocols (WAP) Forum an
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Linkfluence: How to Buy Links With Maximum Juice and Minimum Risk - 0 views

outspokenmedia.com/...how-to-buy-links-minimum-risk link marketing
shared by Rob Laporte on 31 Jan 10 - Cached
  • Up first is Rand Fishkin. Rand says he asked to be kicked off this panel because he doesn’t endorse buying links and he doesn’t do it anymore [Hear that, Google. SEOmoz doesn't buy links. SO KEEP MOVING.]. He offered to go last…but everyone else bullied the moderator into making him go first. Poor Rand. Always the innocent bunny in a pack of wolves. Unfortunately, the projector is broken so we have no screen. Something about a plug that doesn’t work.  So…we’re doing question and answer first while they send someone to try and fix it. I’ll throw the questions at the bottom.  Back to Mr. Fishkin. He tries to be very clear about his shift in position about paid links. He doesn’t think not buying links is right for everyone, it’s just what’s right for his clients and for SEOmoz.   Rand says he falls into the “Operator of Interest’ category. Meaning, he’s profiled for being an SEO. The problem with paid links: Algorithmic detection is getting better than ever before. Penalties are hard to diagnose. Manual link penalties are also a threat Google’s’ Webspam team invests (A LOT of) time and resources in shutting down effective paid links. [Agreed. And almost an unhealthy amount.] Competitors have significant incentive to report link spam. (Don’t be a rat.)
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3 Design Catastrophes To Avoid & 1 Great SEO Solution For Multinational Website Homepages - 0 views

searchengineland.com/ional-website-homepages-111528 seo site code & design
shared by Rob Laporte on 05 Mar 12 - No Cached
  • Rob Laporte on 05 Mar 12
     
    localising big brands for multinational SEO performance
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From Microdata & Schema To Rich Snippets: Markup For The Advanced SEO - 0 views

searchengineland.com/up-for-the-advanced-seo-162902 seo site code & design
shared by Rob Laporte on 10 Apr 14 - No Cached
  • Rob Laporte on 10 Apr 14
     
    searchengineland.com/seo-for-facebook-open-graph-search-150772
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Ask the SMXperts: The latest in advanced technical SEO - Search Engine Land - 0 views

searchengineland.com/-advanced-technical-seo-297319 seo site code & design sem & other tools
shared by Rob Laporte on 14 May 18 - No Cached
  • To speed up your CSS delivery as much as you can, I’d recommend you: Launch an audit, clean (de-duplication, get rid of unused styles, etc.) and afterward split your CSS into two parts: one for the “initial view” and rest of the CSS for “below the fold.” Use this tool “Critical” (which is free) to help to identify as well as generate the critical required CSS info. Inline the previously generated CSS for the initial view (yes, inline!). Use rel=“preload“ and “loadCSS” to asynchronously load below-the-fold/sitewide CSS (a noscript tag will provide fallback for clients without JavaScript enabled). By the way, there is a strong reason why Google is inlining their entire CSS (on their search result pages): It’s way faster than making hypertext transfer protocol (HTTP) requests!
  • Rob Laporte on 14 May 18
     
    "Advanced Technical SEO: Schema & Structured Data, JavaScript"
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BruceClay - SEO Newsletter - FEATURE: Takeaways from SMX Advanced Seattle 2010 - 0 views

www.bruceclay.com/...smxadvancedrecap.html seo social media local & mobile marketing
shared by Rob Laporte on 22 Jun 10 - Cached
  • You & A with Matt Cutts of GoogleGoogle's new Web indexing system, Caffeine, is fully live. The new indexing infrastructure translates to an index that is 50 percent fresher, has more storage capacity and can recognize more connections of information. The Mayday update was an algorithm update implemented at the beginning of May that is intended to filter out low-quality search results. A new report in the Crawl errors section of Google Webmaster Tools indicates "soft 404" errors in order to help webmasters recognize and resolve these errors. Keynote Q&A with Yusuf Mehdi of Microsoft Bing is opening up new ways to interact with maps. The newly released Bing Map App SDK allows developers to create their own applications which can be used to overlay information on maps. Bing Social integrates to Facebook firehose and Twitter results into a social search vertical. Bing plans to have the final stages of the Yahoo! organic and paid search integration completed by the end of 2010. Decisions about how to maintain or integrate Yahoo! Site Explorer have not been finalized. Bing's Webmaster Tools are about to undergo a major update. Refer to the Bing Webmaster Tools session for more on this development.
  • Bing's program manager said that the functionality provided by Yahoo! Site Explorer will still be available. It's not their intention to alienate SEOs because they consider SEOs users, too.
  • The Bing Webmaster team has built a new Webmaster Tools platform from the ground up. It is scheduled to go live Summer 2010. The platform focuses on three key areas: crawl, index and traffic. Data in each area will go back through a six month period. Tree control is a new feature that provides a visual way to traverse the crawl and index details of a site. The rich visualizations are powered by Silverlight. URL submission and URL blocking will be available in the new Webmaster Tools.
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  • The Ultimate Social Media Tools Session Tools to get your message out: HelpaReporter, PitchEngine, Social Mention, ScoutLabs. Customer and user insight tools: Rapleaf, Flowtown. Tools to find influencers: Klout. Forum tools: Bing Boards, Omgili, Board Tracker, Board Reader. Digg tools: Digg Alerter, FriendStatistics, di66.net. Make use of the social tools offered by social networks, e.g. utilize Facebook's many options to update your page and communicate your fans by SMS. Encourage people to follow you using Twitter's short code.
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How To Best Optimize Your Mobile Site For SEO - 0 views

searchengineland.com/our-mobile-site-for-seo-112940 seo mobile advertising local & mobile marketing
shared by Rob Laporte on 28 Feb 12 - No Cached
  • Rob Laporte on 28 Feb 12
     
    mobile SEO best practices beyond this
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10 Facts You Think You Know About SEO That Are Actually Myths - 0 views

www.searchenginejournal.com/...253609 seo no index ARES research
shared by jack_fox on 30 Oct 18 - No Cached
  • The duplicate content penalty doesn’t exist.
  • It isn’t helpful to focus on individual ranking signals because search engine algorithms are too sophisticated for this to be a useful way of conceptualizing algorithms.
  • Google’s algorithms have gotten better at understanding these types of low-quality backlinks and knowing when they should be ignored. As a result, the need for SEO pros to maintain and update a disavow file has diminished significantly
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  • Now it is only recommended to make use of the disavow file when a site has received a manual action, in order to remove the offending links.
  • while there are plans to introduce a speed update later in 2018, Google only uses speed to differentiate between slow pages and those in the normal range.
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