These days one witty Tweet, one clever blog post, one devastating video - forwarded to hundreds of friends at the click of a mouse - can snowball and kill a product or damage a company's share price.
Melissa Terras' Blog: Is blogging and tweeting about research papers worth it? The Verdict - 0 views
We Are Visible - SIGN UP SPEAK OUT BE SEEN - helping you connect to the social world - 0 views
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This site is a diving board for people who are homeless to begin using social media. It advocates the use of social media to give these people a voice in a community that is more apt to ignore them. People don't often listen to people who "look" homeless, but because with social media they can blog/tweet/status update from their hearts and be judged only on the basis of what they say without being preempted by something else, people listen.
BBC News - Why companies watch your every Facebook, YouTube, Twitter move - 0 views
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It's a dramatic shift in consumer power. But what if companies could harness this power and turn it to their advantage?
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At the most basic, these tools measure the volume of social media chatter. Researchers at Hewlett Packard showed that they can accurately predict a Hollywood movie's box office takings by counting how often it is mentioned on Twitter before it opens.
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Twitter, Facebook, and social activism : The New Yorker - 2 views
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This is in many ways a wonderful thing. There is strength in weak ties, as the sociologist Mark Granovetter has observed. Our acquaintances—not our friends—are our greatest source of new ideas and information. The Internet lets us exploit the power of these kinds of distant connections with marvellous efficiency. It’s terrific at the diffusion of innovation, interdisciplinary collaboration, seamlessly matching up buyers and sellers, and the logistical functions of the dating world. But weak ties seldom lead to high-risk activism.
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The evangelists of social media don’t understand this distinction; they seem to believe that a Facebook friend is the same as a real friend and that signing up for a donor registry in Silicon Valley today is activism in the same sense as sitting at a segregated lunch counter in Greensboro in 1960.
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I Tweet, Therefore I Am - 0 views
#IAmSpartacus - 1 views
Top judge says internet 'could kill jury system' - 0 views
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The jury system may not survive if it is undermined by social networking sites
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"We cannot stop people tweeting, but if jurors look at such material, the risks to the fairness of the trial will be very serious, and ultimately the openness of the trial process on which we all rely, would be damaged."
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