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It is a great sign that @SEOMoz included Conversion in their grand plan for Content Marketing. This infograph considers conversion a key component of content marketing, but in my upcoming book on conversion I make content a key part of conversion marketing. Different approaches, same result.

Enjoy the Infograph.

This is a great place to start if you're not familiar with testing. This illustrated guide tackles the simplest to the most advanced testing methods without leaving beginners in the dust. Well done.