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As you know, I believe email is more effective than social media marketing at this juncture. This article drives the point home. "Email is, unsurprisingly,  still the most important mobile app. According to Forrester, 87 percent of smartphone workers use email on their devices (which leaves me wondering what other 13 percent use their smartphones for), and collectively, they do 32 percent of their email on a smartphone."

Create wireframes in a collaborative space.

Four questions that you should be asking visitors to your site.