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Brian Massey

7 things I wished designers did more of when working with developers - 0 views

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    The last one on the list can really make a big difference.

    7. Conduct user research or share findings with developers

    It isn't hard to get user input thanks to inexpensive and easy-to-use services like UsabilityHub.com and Verifyapp.com.

    Learn more about how and when to use tools like this in our free Everyday Behavioral Science training.
Brian Massey

How to choose a user research method - UX Planet - 0 views

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    Here is an excellent summary of the kinds of user testing you can employee, and how to choose.
Brian Massey

BBC - Future - The hidden tricks of powerful persuasion - 0 views

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    Most interesting part of this article, is the way that people make up stories about why they do what they do. This is why self-reported data is always we use it for qualitative research, that is but never to find answers to questions. Humans are very good at making up stories about why they do, and these stories are usually lies.
Brian Massey

How to Interpret and Improve Your Google PageSpeed Insights Score - 0 views

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    "After clicking through 900,000 ads, researchers from Google discovered that the average mobile landing page loads in an embarrassing 22 seconds. That's over 7 times longer than most impatient internet users will wait before they abandon a page - 53% to be exact."
Brian Massey

Designing for Conversion - 8 Visual Design Techniques to Focus Attention on Your Landin... - 0 views

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    Designers, THIS is your job on a landing page, not creating "engaging Web experiences."
Brian Massey

ZURB - Kick Ass Conversions and Traffic: Lessons from Marketing Verify - 0 views

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    Interesting positioning of product Verify and how they defined their market.
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