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Maximillian Kaizen

Huddlemind.net - 0 views

huddlemind.net

collaboration learning e-learning huddlemind community network social business 2.0

shared by Maximillian Kaizen on 12 Mar 09 - Cached
  • Maximillian Kaizen on 12 Mar 09
     
    A super network all about the subject of enhancing collaboration - covers social-media, e-learning, facilitation, creative commons, and strategy.
Maximillian Kaizen

reportonbusiness.com: The building blocks of success - 0 views

www.theglobeandmail.com/...Business

casestudy innovation crowdsource collaboration

shared by Maximillian Kaizen on 12 Mar 09 - Cached
  • Mr. Eich launched his business online with a domain called "My toys need a name,"
  • He devotes a minimum of 50 hours weekly to his toy business, including about 10 hours on his blog.
  • "I grew up online and have been involved with social media for a long time," says Mr. Eich, who spent part of his childhood in Africa, often playing with simple wooden toys. "When I began, I had practically zero money and no tools to do a big business plan, but I knew I wanted to do this toy company. So I created a framework online and asked for people's ideas and feedback. It was all about interacting with people and trying to set up meaningful relationships. The business evolved out of that."
  • ...4 more annotations...
  • "Everyone in the blogosphere is trying to figure out how they can monetize social networking," Mr. Eich says. "But Web 2.0 is not a quick fix or a golden nugget. I actually thought it was in the beginning, but it's a long-term process. The return is in the future. Every kid growing up right now is involved in Web 2.0, so [businesspeople] who aren't involved within five years will be non-existent."
  • Even if a business isn't active in social media, it can't hide from Web 2.0. "Your brand and personal reputation are now up for others to discuss on the Web,"
  • Don't launch a product or service before you're ready Have a strategy and a contingency plan in place first. "Web 2.0 is more instantaneous in terms of success or failure," says Jean-Jerome Baudry, founder of Cybernomics, a Toronto company that advises companies on green IT technology. "If it affects your brand - especially with a new company, a new app or a new service - and your first impression comes across as sloppy, you can put yourself out of business."
  • Don't Astroturf (and no flogging, either) This is not the fake green stuff. Astroturfing is public relations dressed up as independent opinion - that is, pseudo marketing reports or faux grassroots feedback about a product or service that has actually been generated by an individual, business or organization. It's easy to detect who's behind such bumph using tracking tools like Whois or Google Analytics. "If somebody figures you're doing that, they'll immediately dismiss you from the Web 2.0 forum and your traffic will die," Mr. Binns says.
Maximillian Kaizen

Well-Connected Parents Take On School Boards - washingtonpost.com - 0 views

www.washingtonpost.com/...AR2009012904176.html

collaboration activism education

shared by Maximillian Kaizen on 12 Mar 09 - Cached
  • For a new generation of well-wired activists in the Washington region, it's not enough to speak at Parent-Teacher Association or late-night school board meetings. They are going head-to-head with superintendents through e-mail blitzes, social networking Web sites, online petitions, partnerships with business and student groups, and research that mines a mountain of electronic data on school performance.
  • "We are not our moms, who were just involved in the PTA," said Catherine Lorenze, a McLean mother who helped organize Fairgrade, the parent-led campaign to change the Fairfax grading scale by lowering the bar for an A from 94 to 90 percent. "We worked for a number of years before we had kids," she said. "We know how to research and find information and connect the dots. To expect us to show up and just make photos or write checks does not sit well with this generation. If you are going to invite parents in the door . . . it should be more of a partnership."
  • They can make political statements by forwarding e-mails or signing petitions, all possible to do on a BlackBerry while idling on Interstate 66.
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