Skip to main content

Home/ centreforelearning/ Group items matching "advertising" in title, tags, annotations or url

Group items matching
in title, tags, annotations or url

Sort By: Relevance | Date Filter: All | Bookmarks | Topics Simple Middle
9More

Protect your smartphone - 0 views

www.todayonline.com/...Protect-your-smartphone mobile tech todayonline antivirus
shared by bernard tan on 11 Nov 10 - No Cached
  • If you have ever entertained that seemingly laughable thought of installing anti-virus software on your mobile phone, you are not alone.
  • A few months ago, Kaspersky Labs discovered two Trojan-SMS malware that masqueraded as media player apps for Android devices. Once installed, the malware can send premium SMSes costing US$6 ($7.70) each without the user's knowledge.
  • the money is still on computers, and cyber criminals follow the trail of money. The increasing number of people using smartphones is a factor, but not a big one yet. There are some banking services on mobile platforms, but the majority of consumers still use computers to access banking services
  • ...4 more annotations...
  • According to Kaspersky, closed platforms (iPhone, BlackBerry and the old Symbian) are more secure while open platforms (Android, Windows Mobile 6 Series and the new Symbian) are less so. This, Kaspersky explains, is because the level of security is inversely proportionate to the ease with which developers can build apps on it.
  • "The more secure a system is, the harder it is for development - both for the good guys and the bad guys," he said.
  • security and ease of app development are two sides of the same coin that have to be finely balanced in order for a mobile platform to succeed.
  • iPhone users face exactly the same problems, but unfortunately, Apple has a very strict regulation on the apps industry, and the SDK it gives to software companies doesn't let us develop what we need. (Thanks to Apple's efforts policing the platform) iPhone users face maybe fewer virus problems, but the threat with confidential data is still there - and it only takes one threat. Android may face more viruses, but at the same time, there will also be more solutions from us and our competitors
  • bernard tan on 11 Nov 10
     
    Open source and Closed source mobile platform faces security issue. An open source platform may be more prone to malwares and viruses. Some factors we should consider in our context here in education to protecting confidential contents and issues while considering developing apps. for example we could risk all of our contacts information being stolen and end up being sold to some advertising spamming companies who spam you daily or watches your daily activities.
  • bernard tan on 11 Nov 10
     
    I used to think open source platform was very good for development but now you can have different view if you think like a hacker. It will take at least a year or more before mobile security catch up.
1More

e-Fiesta2012 Mobilise : Learning on the go - 1 views

www.cel.nie.edu.sg/efiesta2012 mobile marketing mobile web design
shared by bernard tan on 29 Sep 11 - No Cached
  • bernard tan on 29 Sep 11
     
    The website for e-Fiesta2012 Mobilise : learning on the go if needed is here. please help to advertise. The website was created using responsive web theory practice This is one of the latest practice in web technology. It will response accordingly by detecting your devices, dimensions and orientation whether portrait or landscape,and determine the necessary information and interaction to be shown to the user. :) Take away multiple mobile sites, no more tedious updates! Design with cross-platform with users in mind ! mobilise now!
1More

Google doodle - 2 views

www.google.com/...history.html Google doodle CeL advertising
shared by casey ng on 16 Apr 11 - Cached
  • casey ng on 16 Apr 11
     
    Using doodle as a fun way of advertising CeL.
3More

Many Voices of Sweden, via Twitter - NYTimes.com - 1 views

www.nytimes.com/...ces-of-sweden-via-twitter.html
shared by Rachel Tan on 12 Jun 13 - No Cached
    • Rachel Tan
      Rachel Tan on 12 Jun 13
       
      Usually an experiment is run for the purpose of confirming/dis-confirming a hypothesis. In this case, what is the hypothesis?
  • The @Sweden program, known as Curators of Sweden, came about when the Swedish Institute and Visit Sweden, the government tourist agency, sought to develop a plan to present the country to the world on Twitter. They hired an advertising company, Volontaire.
    • Rachel Tan
      Rachel Tan on 12 Jun 13
       
      How would this experiment be determined as successful or not? I am asking this question in the context of the CeL article that we are writing/wrote.
8More

Push Me, Pull Me: Push-Pull in Social Media - 0 views

www.blueglass.com/...l-me-push-pull-in-social-media push pull social media
shared by Kartini Ishak on 19 Feb 13 - No Cached
  • Push strategy
  • Pull Strategy
  • Push-Pull in Social Media
  • ...5 more annotations...
  • Twitter is the prime example of where both strategies can exist, hand in hand. Many of the brands you follow are using both a push and pull strategy to engage their followers and also reach a small targeted group of people at the same time.
  • strong pull strategy here because they’re making use of the hashtags #sears and #tools, which is targeting those who may be following that hashtag as well as tweeting out a link to the tool itself with promotional copy
  • Facebook advertising is a push strategy.
  • Facebook apps are a pull strategy.  You’re generating interest in users when you put out a Facebook app. You’re putting something out there, and users will interact and provide data to you because they’re interested and want to.
  • social media is kind of a blurred line when it comes to whether a push or pull strategy is most effective and even more so when it comes to what tactics are TRULY push and TRULY pull. Social media is so interactive and has so many facets to it, that I think traditional push and pull strategies will be redefined to match our generation and the channels that we’re able to market on.
8More

Adobe unveils new publishing tools aimed at mobile and tablet devices - 0 views

www.journalism.co.uk/...a541199 adobe mobile tablet development indesign publishing
shared by bernard tan on 27 Oct 10 - No Cached
  • Adobe unveils new publishing tools aimed at mobile and tablet devices
  • Digital Publishing Suite, which can be used by publishers to create, preview, publish and distribute digital content for mobile devices
  • The publishing industry is reinventing itself and a new era of editorial and advertising innovation is upon us as publishers target new mobile hardware platforms," David Wadhwani, senior vice president and general manager for Creative and Interactive Solutions at Adobe says in a release today.
  • ...3 more annotations...
  • enable magazine publishers... to deliver groundbreaking experiences across tablets, smartphones and other devices
  • The technology enables publishers to create digital publications featuring interactive content, such as videos, which can then be distributed across different tablet and smartphone platforms and adapted for other devices in the mobile market
  • The suite, which was unveiled at the Adobe MAX conference today, is expected to be publicly available in the second quarter of 2011
  • bernard tan on 27 Oct 10
     
    I see the future of interactive textbooks...
  • bernard tan on 27 Oct 10
     
    for sneak preview of the Adobe Digital Publishing Platform >> http://www.youtube.com/user/AdobeDigitalPub#p/u/1/sokJfTv6BCU
1More

BooneOakley.com website - 1 views

www.youtube.com/watch
shared by raifanacel on 30 Nov 10 - Cached
  • raifanacel on 30 Nov 10
     
    A video that was shared during a course I attended at MIS. This advertising firm created their website as a string of Youtube videos. Click on the links on the sides or "Home" to get back to the homepage. Cool!
2More

Skype, LinkedIn, Twitter and Facebook Are 2011′s Disrupters : Tech News and A... - 0 views

gigaom.com/...-facebook-are-2011s-disrupters twitter linkedin facebook skype apps web2.0
shared by rahim azhar on 10 Jan 11 - No Cached
  • Facebook will build out its advertising and sponsorship offerings.
  • Third-party developers will handle apps.
5More

Customer Support Can't Keep Up With Rise of Social Media | PCWorld Business Center - 0 views

www.pcworld.com/...with_rise_of_social_media.html social media facebook
shared by Kartini Ishak on 15 Jun 11 - No Cached
  • Many companies have social media presence on sites such as Twitter and Facebook and create mobile applications but have not set up the infrastructure to deliver the same level of customer support as their more traditional communication channels
  • The report noted a "huge rise" in the number of customers who now use social networking sites and mobile commerce for business transactions, and said customer service in those areas was often isolated and not keeping pace
  • It is important for companies to fully embrace these newer channels by taking the lead in not only addressing the marketing aspects, but also in developing integrated support to ensure customers receive consistent treatment and quality problem-resolution over their social media and m-commerce communication channels.
  • ...1 more annotation...
  • Companies that expanded their social networking and mobile interaction could increase customer engagement, monitor feedback, generate sales, cut advertising costs and offer location based services
  • Kartini Ishak on 15 Jun 11
     
    It's important to keep up. 
1More

Google now allows you to opt out of ad targeting via the Android Market - 0 views

www.talkandroid.com/rgeting-via-the-android-market google
shared by rahim azhar on 19 Apr 11 - No Cached
  • Google is now, after an update to the Android Market, allowing you to opt-out of the targeted AdMob advertising system.
1More

Cross Platform Mobile App Creator OpenPlug Drops All Fees - 1 views

www.readwriteweb.com/...s-platform-mobile-app-crea.php mobile cross platform apps native CeL
shared by Ashley Tan on 28 Apr 11 - No Cached
  • OpenPlug, a development toolkit for creating native apps for phones, tablets and other connected devices using JavaScript, ActionScript and XML, today became available free of charge or advertising
1 - 11 of 11
Showing 20▼ items per page