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yeuann

Using SMSs to Engage Students in Language Learning - 0 views

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    A research paper on how low-tech SMS can be highly effective for certain learning tasks such as teaching social English. And now, there's Whatsapp and other social-messaging platforms that can be an intermediate level between simple text messages that work on any basic phone, to sophisticated native apps that must be programmed for a specific operating system. "As SMS is technologically and functionally very simple, it can be considered to be a relatively primitive  technology. However, viewing it from another angle, we see that SMS ranks very highly in terms of user  convenience. Successful uptake of mobile learning strategy is more likely in the situation when "learning activities can integrate into our lives in an unobtrusive fashion". SMS can deliver information in this unobtrusive fashion more readily than other strategies. SMS, thus, can be regarded as a practical and realistic mLearning technology for use in natural settings at present."
Kartini Ishak

Businesses Need To Notice SMS Marketing | Social Media Today - 0 views

  • MS marketing needs to be given attention to by businesses because it can be an effective way to reach customers. Consider this: 98 percent of text messages received by people are read. Compare that to the following read rates for other social marketing outlets: 29 percent for Twitter tweets, 20 percent of emails, a dismal 12 percent of Facebook posts.
  • SMS marketing needs to be given attention to by businesses because it can be an effective way to reach customers. Consider this: 98 percent of text messages received by people are read. Compare that to the following read rates for other social marketing outlets: 29 percent for Twitter tweets, 20 percent of emails, a dismal 12 percent of Facebook posts.
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    Let's not forget about SMS Marketing shall we?  98 percent of text messages received by people are read. Compare that to the following read rates for other social marketing outlets such as Twitter, Emails and Facebook posts which sometimes are overlooked.
yeuann

How to Access and Read the iPhone SMS Text Message Backup Files - 0 views

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    May be useful for some of us one day...
yeuann

Twitter's Killer New Two-Factor Solution Kicks SMS to the Curb | Threat Level | Wired.com - 0 views

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    A simple and elegant method for authenticating users on a system without relying on third-parties or SMS
bernard tan

Mobile marketing domination - 1 views

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    Nice read on mobile marketing but SMS spamming in NIE is kinda out of place. We could definitely use some of the other methods mentioned methods to aid in our fiesta campaign.
yeuann

Youth flock to mobile messaging apps, may be threat to Facebook - 0 views

  • Combining elements of text messaging and social networking, the apps provide a quick-fire way for smartphone users to trade everything from brief texts to flirtatious pictures to YouTube clips - bypassing both the SMS plans offered by wireless carriers and established social networks originally designed as websites.
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    Like chunky glasses, messaging is coming back in vogue again as the next social networking platform. 
Eveleen Er

Mobile Application Testing for iOS Apps | Test Studio for iOS - 0 views

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    Free iOS app testing for your web, native & hybrid apps. For the development team.
bernard tan

Protect your smartphone - 0 views

  • If you have ever entertained that seemingly laughable thought of installing anti-virus software on your mobile phone, you are not alone.
  • A few months ago, Kaspersky Labs discovered two Trojan-SMS malware that masqueraded as media player apps for Android devices. Once installed, the malware can send premium SMSes costing US$6 ($7.70) each without the user's knowledge.
  • the money is still on computers, and cyber criminals follow the trail of money. The increasing number of people using smartphones is a factor, but not a big one yet. There are some banking services on mobile platforms, but the majority of consumers still use computers to access banking services
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  • According to Kaspersky, closed platforms (iPhone, BlackBerry and the old Symbian) are more secure while open platforms (Android, Windows Mobile 6 Series and the new Symbian) are less so. This, Kaspersky explains, is because the level of security is inversely proportionate to the ease with which developers can build apps on it.
  • "The more secure a system is, the harder it is for development - both for the good guys and the bad guys," he said.
  • security and ease of app development are two sides of the same coin that have to be finely balanced in order for a mobile platform to succeed.
  • iPhone users face exactly the same problems, but unfortunately, Apple has a very strict regulation on the apps industry, and the SDK it gives to software companies doesn't let us develop what we need. (Thanks to Apple's efforts policing the platform) iPhone users face maybe fewer virus problems, but the threat with confidential data is still there - and it only takes one threat. Android may face more viruses, but at the same time, there will also be more solutions from us and our competitors
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    Open source and Closed source mobile platform faces security issue. An open source platform may be more prone to malwares and viruses. Some factors we should consider in our context here in education to protecting confidential contents and issues while considering developing apps. for example we could risk all of our contacts information being stolen and end up being sold to some advertising spamming companies who spam you daily or watches your daily activities.
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    I used to think open source platform was very good for development but now you can have different view if you think like a hacker. It will take at least a year or more before mobile security catch up.
bernard tan

Dragon Dictation : Voice-to-email and SMS, use your voice to compose text content on iP... - 1 views

  • Stay connected, even when you are “hands-busy” Dragon Dictation is an easy-to-use voice recognition application powered by Dragon NaturallySpeaking that allows you easily to speak and see your text or email messages on your iPad™, iPhone™ or iPod touch™ instantly. In fact, it’s up to five (5) times faster than typing on the keyboard. With Dragon Dictation, you can text or email your friends, update your Facebook status, send notes and reminders to yourself, or tweet to the world, all using your voice.
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    If your hands are not yours atm, you might like this. http://www.dragonmobileapps.com/apple/dictation_video.html
Kartini Ishak

10 Things CMOs Need To Know About Google+ - On Marketing - Views On The Business Of Bra... - 0 views

  • Google+ is already indexed and searched by Google, making marketing searches much easier than other platforms. Just drop “site:plus.google.com” before any search in Google, and you’ll see what people are saying about you inside the platform.
  • Don’t think “social network.” Think “communications backbone.” This tool allows for private collaboration (privacy is much easier to understand here, but it does require some learning), and permits a “one stop” kind of area for talking internally and externally without causing problems. And it works with email, not in lieu of email.
  • Google+ evolves from Gmail. No matter what the kiddies say, email is still the digital communications backbone of the modern world. SMS might feel like second place, but it’s a distant second. Google+ is very tied to Gmail, with hundreds of millions of users. It feels very natural as an extension in a way that Twitter and Facebook do not.
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  • A social network made by Google impacts search. Google isn’t saying it like that, because they wouldn’t want to cause a panicking stampede, but think about this: Google has all the data from Google+. They can’t get any data from Facebook. Google controls search. Where would you cast your vote for search-improvement activities?
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    The "plusses" in Google+
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