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Evernote - a personal e-portfolio solution for students? « JISC RSC MASHe - 1 views

www.rsc-ne-scotland.org.uk/...rsonal-eportfolio-for-students evernote e-portfolios
shared by Shamini Thilarajah on 07 Dec 10 - Cached
Sally Loan liked it
  • It is unlikely any e-portfolio solution is going to be perfect and I think Evernote ticks a lot of the boxes. A huge advantage of promoting a personalised e-portfolio solution is it truly belongs to the individual and not the institution, particularly important if you want to encourage and support lifelong learning.
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7 Tips for Igniting Your Content With Social Media - 1 views

mashable.com/...social-media-content socialmedia reference tips content social media education learning
shared by Kartini Ishak on 07 Mar 14 - No Cached
  • "Content is fire. Social media is gasoline."
  • 1. Know Your Audience If you don't know who your audience is, how will you ever connect with them? Most brands have an understanding of their audience's demographics - age, gender, HHI, ethnicity. But you have to go beyond these statistics to get a better understanding of their interests, needs, mindsets, and behaviors to truly make a connection and become an important part of their lives. In addition to the standard methods of audience discovery - industry research, focus groups, and brand surveys - you can also use social media data to build audience personas. Social monitoring software, Facebook Custom Audience, social referrals to your website, and question-and-answer sites are just a few of the sources you can use to learn more about your audience.
  • 2. Provide Value Your content must provide some type of value to your audience. That value could be education, increased productivity, entertainment, or cost savings. To the consumer, it shouldn't seem like marketing, even though we know it is by nature. It's providing long-term awareness and brand recall. It's making sure your brand is right there with the consumer at each step along their path to purchase so that when it comes time to make a decision, you're the first brand that comes to mind.
  • ...4 more annotations...
  • 4. Look Beyond Facebook and Twitter Creating content doesn't automatically mean users will come consume it and engage with your brand as a result. You must draw attention to the content through owned, earned, and paid methods across a variety of channels, not just the big ones. Ask yourself how else you can maximize the value of each piece of content and each campaign: Can you make the content more visible and sharable on your website? What other social channels does your audience use besides Facebook and Twitter? Can you use sites that accept submissions of specific content, like Visual.ly for infographics or Online-Sweepstakes.com for contests? How much are you able to pay to distribute your content on sites such as Outbrain or Taboola? Are you using Google+ to link to content on your website? (If the answer is no, I urge you to start today. Google+, while lacking in the engagement department, has a major impact on organic ranking.)
  • People share things not only because those things look good, but because those things make them look good.
  • 7. Measure Success Before creating a single piece of content or posting one Facebook message, determine the objective of your content and what metrics you will use to measure performance.
  • hile the specific metrics in each bucket will vary based on your strategy, objectives, and resources, some common ones are: Awareness - impressions, reach, mentions Consumption - clicks, visits, referrals Engagement - likes, shares, +1s, time on site Actions - leads/sales, PDF downloads, newsletter sign-ups, site navigation
  • Kartini Ishak on 07 Mar 14
     
    ""Content is fire. Social media is gasoline.""
  • Obi-Wan Fareed on 07 Mar 14
     
    Light my fire - The Doors :-)
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The Beginner's Guide to TweetDeck - 0 views

mashable.com/...tweetdeck-beginners-guide PLN personal learning education twitter socialmedia edtech guide tweetdeck
shared by Kartini Ishak on 11 Nov 13 - No Cached
Sally Loan liked it
  • Kartini Ishak on 11 Nov 13
     
    Dear CeLebs, Last few month, we spoke on how we are to work on our PLNs. TweetDeck is a great Twitter tool, but can be daunting to get started with. Here's a handy guide for you to refer to if you should ever have any doubt on how to use the tool. Cheers.
  • Sally Loan on 12 Nov 13
     
    I wonder other members are brief by team leads and start using that :) This is a simple yet clear. Thanks Tini.
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Visuapedia launches | - 2 views

visuapedia.futureworld.sg/?p=183 sharing
shared by Eveleen Er on 14 Apr 11 - No Cached
  • We are excited to begin collaborating with students and teachers in order to explore what youth can do when given control of powerful digital production tools. Visuapedia’s collaborative workspace enables groups, and even just individuals, to draw and animate. Groups can also build on one another’s work, mashing up images, animated sequences, and just about anything else built into our .cspe files
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Blurring the Boundaries: Social Networking & E-Portfolio Development - 0 views

maclearning.org/...orking-e-portfolio-development e-portfolio social networking learning
shared by yeuann on 12 Oct 11 - No Cached
  • How can we integrate ePortfolios with what we know about social learning and interactivity? The boundaries are blurring between eportfolios and social networks. As we consider the potential of lifelong e-portfolios, will they resemble the structured accountability systems that are currently being implemented in many educational institutions? Or are we beginning to see lifelong interactive portfolios emerging as "mash-ups" in the Web 2.0 cloud, using blogs or wikis or Twitter, Facebook or Ning, Flickr or Picasa or YouTube, etc.?
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