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Michael Stoner

Considerations for developing a social media policy - 2 views

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    Some thoughts about how to approach developing a social media policy and what to include. I like the focus on the importance of culture. Sensible, not too paranoid or restrictive.
Michael Stoner

Online Database of Social Media Policies - 0 views

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    Not many .edus on this list, but there are some good examples here that can help in thinking about a social media policy.
Michael Stoner

Social Media: Consumers Trust Their Friends Less - Advertising Age - News - 0 views

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    "It's a finding that strikes at the foundation of many a social-media marketing philosophy: Tapping into peer-to-peer networks is a way for marketers to tell authentic, credible stories to consumers whose confidence in corporate CEOs, news outlets, government officials and industry analysts has taken a beating. But according to Edelman's latest Trust Barometer, the number of people who view their friends and peers as credible sources of information about a company dropped by almost half, from 45% to 25%, since 2008. "
Joel Price

Top 10 social media dashboard tools - 0 views

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    via @mpnsmith
Michael Stoner

Social Media Today | A 4 Stage Model for Member Engagement - 0 views

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    Interesting, digestible perspective on online engagement. Looks at members from lurkers to advocates with potential actions tied to each member type.
Elizabeth Allen

Recipes for Success: Independent schools break the mold when it comes to social media -... - 0 views

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    Michael's post on the use of social media in independent schools, as well as a link to this article in CASE Currents.
Joel Price

.eduGuru - Internet Marketing, Web Analytics and Social Media in Higher Education - 1 views

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    via michael stoner @ #casesmc11
Michael Stoner

Facebook directs more online users than Google - 0 views

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    Article explores the implications of how people use Facebook recommendations and links to find info on other sites. Will Facebook replace Google? Who knows, but speculation abounds.
Michael Stoner

Should anonymous comments be allowed in an online community? - 1 views

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    I'll confess: I'm big on owning your words, whether in person or online. So I find this discussion fascinating and persuasive. Not to mention nuanced.
Joel Price

Message Matters - Lorrie Jackson - 1 views

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    some really great ideas in here for connecting disparate sites, be sure to follow @lorriej on twitter, too: http://twitter.com/lorriej
Andy Shaindlin

Social Media: Uncovering Opportunities for Higher Education - 0 views

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    From Academic Impressions: Higher Ed Impact Monthly Diagnostic.
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